Esraa Helal Email and Phone Number
Experienced Digital Marketing Specialist with a strong focus on performance marketing, team leadership, andA/B testing strategies. Proven track record in increasing ROI and optimizing conversion rates through efectivecampaign management. Skilled in strategy planning, content creation, and analytics, aiming to contribute toorganizational goals with innovative solutions.
Hala Kommers
View- Website:
- halakomers.com
- Employees:
- 7
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Performance Marketing ManagerHala KommersCairo, Cairo Governorate, Eg -
Performance Marketing ManagerSkyfi Apr 2024 - PresentCairo, Egypt- Team leadership and development: Trained, guided, and managed a team of media buyers, fostering a results-driven and innovative working environment.- Direct Marketing and Media teams to improve a high-results and ROI through A/B Testing strategies.- Reporting all the results and enhance it to scale budgets to spend Millions$. -
Senior Performance Media BuyerWinleads Dec 2022 - Sep 2024- Strategize and budget management across platforms (Meta, Snapchat, Tiktok) tailored for e-commerce Dropshipping system (Mosaweq) that working in MENA Region.- Optimized Ad performance: Analyzed data and applied A/B testing to maximize ROI and to enhance CRO. - Working with content creators and video editors to build landing pages and generate selling videos with best hooks to convince new customers. - Achieve sales target every month to maximize ROI. -
Performance Marketing (Media Buyer)Evaaz Sep 2022 - Sep 2024Saudi ArabiaIt is a Saudi company that works on children's learning courses and products to improve Saudi Arabia's quality of life. From Sept 2022 to Nov 2023 (Full Time), after that working as a Consultant.- Creating and executing a strong performance marketing strategy & execution plan- Manage budgets and campaigns across digital channels (TikTok, Snapchat, and Instagram) to drive strong return on investment.- Optimization for key traffic KPIs via paid, organic & own media channels.- Generate creative ideas that could fit with our Saudi Arabian target audience to increase our sales and work closely with the operation to share funnel conversion improvement ideas, feedback & present results. -
Media BuyerMindvalley Apr 2022 - Oct 2022Zayed -
Social Media ManagerSehhy-صحي Mar 2022 - Oct 2022Al Jizah, EgyptSehhy is a one of the biggest and largest online communitieswith over 9 million followers on all social platforms, providing daily medical and health information and tips.I’m responsible for:- - Performing research on current benchmark trends and audience preferences.- Design and implement social media strategy to align with business goals.- Launching awareness campaigns and content plan with the copywriter in Health & Beauty.- Building a Healthy community and trusting relationship between doctors and patients.- Collaborating with medical companies and promoting new products for pharma corporate. -
Digital Marketing SpecialistLavazza Egypt (We.Refresh Group) Aug 2020 - May 2022Block 85, Industrial Area, Third New Cairo, Cairo Governorate, EgyptResponsibilities• Set, develop, and implement digital strategies to considering the specific requirements• Define most important social media KPIs• Work with copywriters and designers to ensure content is informative and appealing, collaborate with Marketing, Sales and Product Development teams• Communicate with industry professionals and influencers via social media to create a strong network.• Lunching & Analyze social media advertising campaigns and increase website purchases. -
Social Media ManagerRoots Earth Kitchen Mar 2021 - Oct 2021Qesm Heliopolis, Cairo, Egypt•Develop, implement and manage our social media platforms (Facebook - Instagram).•Plan, create, publish and share new content (including original text, images, video and code) on a daily basis that builds meaningful customer connections, increases brand awareness and encourages community members to engage with the brand.•Collaborate with sales and marketing teams to develop social media campaigns.•Launching ads campaigns, capture and analyze the appropriate social data/metrics, insights and social media best practices to measure the success of every social media campaign, then use that information to refine future campaigns.• Covering offline events and launching its campaigns with an online presenting. -
Digital Marketing SpecialistEmerald Biocare Apr 2020 - Jul 2020Cairo, EgyptResponsibilities• Develop, implement, and manage all things about social media (Strategy, Content, and Social Media Designs).• Define most important social media KPIs• Measure the success of every social media campaign, use social media marketing tools such as Buffer, Monday, Hootsuite.• Write content, manage social media designs, and video editing using some tools as (Photoshop, illustrator, Movavi, Toonly, Dooldy and Filmora9) and sites such as (Promo & Stencil).• Provide constructive feedback & Monthly analysis. -
Digital Marketing SpecialistB2Bapps Mar 2019 - Apr 2020EgyptResponsibilities • Maintain and manage all our social media channels, create digital media campaigns according to business goals for our platforms & Clients' platforms.• Oversee the creation of all digital content such as website, blogs, press releases and podcasts, infographics, videos etc. with the Content creator.• Suggest and implement direct marketing methods, and methods for improvement.• Develop and monitor ROI and KPIs, and get insights into competitors' strategies -
Community ManagerOriginal Brand Jun 2017 - Mar 2019Cairo Governorate, EgyptResponsibility • Create and maintain positive client relationships and provide excellent customer service to gain a consumer's loyalty.• Review and moderate all user-generated content and user profiles (either pre-, post- or reactive moderation) within forums, comments, images, videos and audio, liaising with the Legal and Community team where required• Maintain the Moderation Guidelines and ensure they are up to date• Produce reports on relevant moderation statistics, issues and outcomes• Monitor all industry about Beauty Products & Cosmetics on Amazon and other platforms to know our customer's needs
Esraa Helal Skills
Esraa Helal Education Details
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Business Administration And Management, General
Frequently Asked Questions about Esraa Helal
What company does Esraa Helal work for?
Esraa Helal works for Hala Kommers
What is Esraa Helal's role at the current company?
Esraa Helal's current role is Performance Marketing Manager.
What schools did Esraa Helal attend?
Esraa Helal attended Ain Shams University.
What skills is Esraa Helal known for?
Esraa Helal has skills like Drawing, Graphic Design, Communication, Adobe Photoshop, Adobe Illustrator, Sales, Marketing Strategy.
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Esraa Helal
Fresh Graduate From Faculty Of Commerce English Section At Tanta UniversityMarkaz Tanta -
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Esraa Helal
Giza -
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