Essence Smith Email & Phone Number

Charlotte, NC, US

Charlotte, NC, US

Charlotte, NC, US

Basking Ridge, NJ, US

• Spearhead Ascendion's comprehensive social media content strategy across LinkedIn, Instagram, TikTok, and emerging platforms.
• Weave compelling brand storytelling through engaging copywriting, video editing, and live-streaming.
• Cultivate Ascendion's global community ("Ascenders") in North America, Canada, India, and Mexico fostering organic content generation.
• Forge collaborative partnerships with internal and external stakeholders for impactful social campaigns and assets.
• Analyze social media metrics to measure brand growth, engagement, and campaign effectiveness.
• Identify and leverage trending platforms and insights to continuously refine Ascendion's social presence.Champion Ascendion's ethics and core values in all social media interactions.

• Empowering purpose-driven brands with data-driven social media strategies and captivating content.
• Boosted client growth and engagement through customized marketing campaigns, launch strategies, and social media plans.
• Crafted eye-catching digital assets for social media, including Instagram stories, collages, and engaging scroll-stopping visuals.
• Mastered brand storytelling through on-point copywriting for diverse industries (beauty, wellness, career services, etc.).
• Delivered actionable insights through comprehensive social media audits, optimizing client presence and maximizing ROI.
• Contributed to brand identity and storytelling through professional product, lifestyle, and portrait photography

Charlotte, North Carolina, US

• Spearheaded development and execution of a comprehensive digital strategy, streamlining online presence and driving significant growth.
• Oversaw content creation and development, collaborating with designer to craft engaging social media graphics, templates, and documents.
• Thrived in a fast-paced environment, juggling multiple concurrent projects and ensuring timely delivery.
• Empowered staff through goal setting and performance measurement, driving continuous improvement and alignment with organizational mission.
• Helped elevate brand awareness and online reputation through strategic planning and deliberate goal setting.
• Leveraged Canva expertise to design captivating social media graphics, enhancing audience engagement.

Redmond, Washington, US

• Owned and managed the editorial calendar across Twitter, LinkedIn, Facebook, and YouTube, ensuring consistent brand messaging and impactful campaigns.
• Forged strong partnerships with internal stakeholders, aligning social content with US Partner blogs, events, and initiatives, maximizing reach and effectiveness.
• Leveraged Brand Central and creative teams to curate high-quality visual content, elevating the social experience and boosting engagement.
• Delivered insightful monthly reports, analyzing data and providing actionable recommendations to optimize campaign performance and achieve strategic goals.

Redmond, Washington, US

• Developed compelling content calendars and managed editorial execution across platforms, aligning with brand objectives and individual executive expertise.
• Spearheaded influencer outreach and engagement campaigns, securing partnerships with industry leaders and expanding reach.
• Streamlined communication with stakeholders through efficient workflow management and collaborative strategies.
• Partnered with broader communications teams to orchestrate impactful social activations for key company moments.
• Generated data-driven insights through listening reports and benchmarking, informing strategic adjustments and optimizing executive presence.
• Provided regular reports to executives and stakeholders, demonstrating campaign performance and driving informed decision-making.

Armonk, New York, NY, US

• Enhanced organizational efficiency through comprehensive data analysis of systems and processes, identifying improvement areas and streamlining workflows.
• Monitored key business drivers, trends, and performance indicators, providing actionable insights to inform strategic decision-making across marketing channels.
• Developed and implemented solutions to address systemic issues, ensuring efficient project execution and improved outcomes.
• Utilized advanced statistical and data analysis techniques to measure campaign effectiveness and optimize marketing initiatives for revenue growth.
• Contributed to the formulation of strategic social media campaigns, aligning platforms with revenue goals and fostering audience engagement.
• Collaborated effectively with multi-channel marketing teams, ensuring brand consistency and achieving shared organizational objectives.

• Led day-to-day operations, ensuring efficient workflows and achievement of key business goals.
• Managed diverse departments (HR, accounts payable), overseeing staff onboarding, financial oversight, and cost-saving initiatives.
• Improved operational efficiency through process optimization, data management systems, and enhanced reporting.
• Cultivated strong vendor relationships, proactively addressing concerns and securing service improvements.
• Spearheaded implementation of new strategies and company-wide initiatives, including development of a comprehensive handbook and code of conduct.

Raleigh, NC, US

• Streamlined account opening and maintenance processes, ensuring accuracy and efficiency for checking, savings, CDs, and safe deposit boxes.
• Proactively identified and recommended relevant bank products and services, exceeding sales goals and exceeding program standards.
• Championed member satisfaction by resolving issues promptly and effectively, collaborating with other departments as needed.
• Demonstrated strong analytical skills by evaluating service charge refund requests and processing paperwork swiftly and accurately.

Visalia, CA, US

• Cultivated positive customer experiences and navigated the treasure hunt at TJMaxx & Home Goods.
• Delighted customers by resolving concerns promptly and effectively, answering product and service inquiries with accuracy and clarity.
• Ensured smooth transactions through efficient processing of purchases, returns, and exchanges, prioritizing customer satisfaction.
• Embodied the brand's friendly and welcoming atmosphere, following store protocols and readily providing product information to assist customers.

• Planned and promoted daily employee schedules and business operations to optimize productivity and sales.
• Conducted interviews, hired, trained, coordinated, and disciplined employees to maintain a high-performing team.
• Ensured the store was fully stocked, clean, and in proper working order to provide a seamless customer experience.
• Created and maintained budgets to manage expenses and maximize profitability.
• Coordinated with senior management in the company, providing regular reports on store performance and collaborating on strategic initiatives.

Charlotte, NC, US

• Receiving and distributing communications to the appropriate personnel in a timely manner.
• Maintaining office supplies and equipment inventory, restocking as needed to ensure smooth operations.
• Picking up and delivering important items to various departments on campus in a timely and efficient manner.✓Providing exceptional customer service to faculty, staff, and students by responding to inquiries and.