I was developing the role of Commercial Retail Modern-Trade Strategy Director leading the definition and deployment of our Europe, Africa & Asia Retail Sales/Commercial strategy agenda, working as a key member of a small team on high-profile strategic projects and business processes.I was leading the mid-term vision and the annual Key Account planning process for Grupo Bimbo in terms of Commercial & Sales strategy, including scoping & full ownership of corporate content preparation and… Show more I was developing the role of Commercial Retail Modern-Trade Strategy Director leading the definition and deployment of our Europe, Africa & Asia Retail Sales/Commercial strategy agenda, working as a key member of a small team on high-profile strategic projects and business processes.I was leading the mid-term vision and the annual Key Account planning process for Grupo Bimbo in terms of Commercial & Sales strategy, including scoping & full ownership of corporate content preparation and alignment. I was leading key strategic deep-dive projects across the total EAA Region Commercial strategy agenda during the year, e.g. Discounter Customers Landscape & Strategy; Private Label Strategy; Retail Relationships Development.I was tracing the sales forecast of EAA Retail Region landscape for 3-5yr horizon.I identifed and built the market key trends influencing the Commercial Strategy and worked with Commercial Country Directors leading to embed these in future thinking & acting.I was acting as Commercial developer for ad-hoc strategic workstreams (e.g. Board meetings, Consultancy projects, Sales Strategy outputs).Basically I played a key role in developing the Retail Modern-Trade Strategy development. Show less

As the Head of Key Accounts I led all Spanish Modern-trade and Retail commercial related topics for all Bimbo-Donuts Iberia Brands, including the development of the Spanish sales organization (sales skills & capabilities).I was responsible to develop our existing customer base as well as to develop category strategies to find new opportunities where to sell our brand portfolio (route to market strategy, private label strategy, Discounters approach strategy).In this role I was… Show more As the Head of Key Accounts I led all Spanish Modern-trade and Retail commercial related topics for all Bimbo-Donuts Iberia Brands, including the development of the Spanish sales organization (sales skills & capabilities).I was responsible to develop our existing customer base as well as to develop category strategies to find new opportunities where to sell our brand portfolio (route to market strategy, private label strategy, Discounters approach strategy).In this role I was responsible of achieving, with my team, our revenue, profit, price and distribution goals.As the Sales Director at the Retail Channel I played an important role as a core member of the Spanish Sales management team, involved in formulating Grupo Bimbo Spain’s long term strategies and annual company execution plans.I have been responsible of achieving the following goals:- I drove the sales teams for flawless execution of the designed strategies. - I cooperated closely with our Brand Management & Trade Marketing ensuring the right brand plans for the modern-trade channel, achieving our sales goals.- I setted strategies and guidelines for the annual KAM negotiations (achieving savings in our budget and profit improvements), ensured that the entire sales organization was aligned with the strategy designed and properly trained and equipped to do the annual negotiation cycle.- I utilized the existing key account decision makers in the Spanish trade environment network for meaningful business partnering and built strategically mid-term relationships. - I managed a diverse team of 12 Key Account Management people as well as the perfect coordination with our sales force (1.600 people).- I ensured that the sales organization were well trained with the relevant skills & capabilities, enrolling our team in an Scotwork Negotiation Course and maximizing a positive energy in order to being able to focus on the important and relevant goals (prioritizing) and stressing what not to do. Show less

I was responsible for managing and developing 6 National Key Account Managers who owned the 72% of the Grocery Modern-Trade Channel turnover (including the most important national & regional spanish retailers).We negociated the merger of the Retailers Trade-terms due to the acquisition of many brands of the disappeared Panrico-Donuts company, acquired by Grupo Bimbo, achieving our sales&profit goals and respecting our budget.l contributed to a P&L optimization growing eah year… Show more I was responsible for managing and developing 6 National Key Account Managers who owned the 72% of the Grocery Modern-Trade Channel turnover (including the most important national & regional spanish retailers).We negociated the merger of the Retailers Trade-terms due to the acquisition of many brands of the disappeared Panrico-Donuts company, acquired by Grupo Bimbo, achieving our sales&profit goals and respecting our budget.l contributed to a P&L optimization growing eah year in the channel 1,5% of Gross Profit.We demonstrated our ability & experience in driving New Prodctus Developments (NPD) to leverage new opportunities and gain new listings within the grocery channel.I developed & interpreted key category & insights data, ensuring the accounts were driven in the right direction both internally & externally, applying my strong influencing, negotiating and presentation & communication skills.I have developed a strong & strategy relationship with the Top Key Accounts applying a mid-term Category vision in order to develop of both Branded and Private Label. Show less

As the Sales Manager at the Hypermarket & Discount Channel, based in Barcelona, I have Key Customers throughout Spain. I ensure that KPI's are met and I mentor regional key accounts.• I´m responsible for directly managing , developing relationship and implementing strategies for all key accounts such as Carrefour, Grupo El Corte Inglés, LIDL, Costco...• I Generate, manage & implement sales strategies• I am responsible for Branding, advertising & marketing campaigns at the most… Show more As the Sales Manager at the Hypermarket & Discount Channel, based in Barcelona, I have Key Customers throughout Spain. I ensure that KPI's are met and I mentor regional key accounts.• I´m responsible for directly managing , developing relationship and implementing strategies for all key accounts such as Carrefour, Grupo El Corte Inglés, LIDL, Costco...• I Generate, manage & implement sales strategies• I am responsible for Branding, advertising & marketing campaigns at the most important Retailers• I develop Promotional items and Shopper marketing material at the different Points of Purchase• I Attend trade meetings and industry conventions cultivating effective business relationships with executive decision makers in key accounts• I´m responsible to actively promote products available from the global network to increase Inter-Company trade• I develop and maintain relationships with all key customers• I Maintain a strong understanding of the market trends across the market area, including the competition (L´orèal, Colgate, P&G, Reckitt&Benckiser, Henkel...)• I´m responsible for launching new products within the different channels• I optimize the logistical footprint•I expand the product range within the Fast Moving Consumer Goods Spanish Industry and other markets such as Pharma Show less

Accountable for : • Define, design and deliver category plans to win at first moment of truth on my categories (Hair Care & Styling, Skin Cleansing, Skin Care and Tannig) adapted by channel in line with firm commitments. The Key elements of the category plans developed are: 1) Storewide strategy by channel in Headquarters (Spain)2) Brand promotional strategy. Delivering Net Operating Sales, Profit, Share and achieving sales fundamentals targets at Genesse customers. Capturing… Show more Accountable for : • Define, design and deliver category plans to win at first moment of truth on my categories (Hair Care & Styling, Skin Cleansing, Skin Care and Tannig) adapted by channel in line with firm commitments. The Key elements of the category plans developed are: 1) Storewide strategy by channel in Headquarters (Spain)2) Brand promotional strategy. Delivering Net Operating Sales, Profit, Share and achieving sales fundamentals targets at Genesse customers. Capturing market, customers & competition trends and integrating them into category plans.My Key Responsibilities are:1. Analyze category, shopper data level and transform learnings into winning plans on all sales fundamentals for the category at each channel 2. Capture market, customers and competition trends and integrate them into category plans 3. Anticipate category / customer needs to win in store 4. Issue monthly sales fundamentals analysis and define corrective action when necessary 5. Design & deliver promotional strategies of the brands that drive value creation6. Based on market and shopper knowledge develop and deploy promo toolkits to deliver against promo targets at best cost 7. Review and enhance plans and shopper / customer reactions8. Own promotional volume forecast at category level. Qualifications, Competencies & Capabilities Developed:• Successfully leverages information to sell solutions • Identify emerging trends affecting Genesse and customers business • Masters the use of negotiation; can successfully win over challenging dissenters to reach mutual win-win agreement • Overcomes obstacles in conventional buying processes to identify sources of genuine value for the customer and for Genesse • Consistently delivering execution with efficient use of resources and in a timely manner • Holds self and others fully accountable for results. . Reporting Lines to Sales Director & General Manager . Team Management & Development of 3 people Show less

As Trade Marketing Manager, my mission is to develop and implement customer/channel specific category plans based on category and shopper insights.In coordination with account managers, customer marketing managers, brand and marketing managers, supply chain and finance, my main responsibilities are: - Execute category planning for assortment, merchandising, promotional strategy and price positioning- Support new product introduction for listing- Develop customer… Show more As Trade Marketing Manager, my mission is to develop and implement customer/channel specific category plans based on category and shopper insights.In coordination with account managers, customer marketing managers, brand and marketing managers, supply chain and finance, my main responsibilities are: - Execute category planning for assortment, merchandising, promotional strategy and price positioning- Support new product introduction for listing- Develop customer and/or channel specific category management projects, using and leveraging shopper insights- Implement customer marketing plan activities & execute brand standards- Ensure product availability and visibility- Provide support to account manager in monitoring and analysing retail margins and customer profitability- P&L management: Product, Brand, Promotions & Retailers P&L analysis - Make Trade & Shopper Marketing management excelRetail Brand Portfolio: - Skin Care: Dove & Vaseline- Skin Cleansing: Dove, Moussel, Axe, Badedas, S3, Lux)- Face Care: Pond´s Institute- Oral Care: Signal & Close UpPeople Management: Team LeadingAchievements:- Brilliant adaptation to the company & the job as an Interim position - Proposal, development & implementation of new promotional politics- 4 innovations implementation & 1 down-pricing politic- 13% Savings from budget --> OPSO & Consumer Price Promotions analysis - Beginning of a new e-commerce politics Show less

As Trade-Marketing Manager my main functions developed were:Interact with many departments in order to evaluate the trade process and judge the right trade&marketing strategies.Make marketing plans targeting retailersEvaluate and study the trends of the market in order to form effective trading strategiesOptimize marketing campaigns such as posting ads in magazines so as toWork closely with sales and marketing teams to execute marketing… Show more As Trade-Marketing Manager my main functions developed were:Interact with many departments in order to evaluate the trade process and judge the right trade&marketing strategies.Make marketing plans targeting retailersEvaluate and study the trends of the market in order to form effective trading strategiesOptimize marketing campaigns such as posting ads in magazines so as toWork closely with sales and marketing teams to execute marketing strategiesMake plan offers and discounts to promote sales & ensure that sales targets are metFormulate creative strategies such as incentives to highest sellers and other such things so as to increase salesPrepare budget for trade&shopper marketing, promotions and launches.Ensure that the L´oréal Consumer Products Division Brand´s status is upheld.Make Trade & Shopper Marketing management ExcelRetail Brand Portfolio: - Hair Care: Elvive, Fructis, F.Provost, Hair Expertise and Ultrasuave - Styling: Studio Line, Graffic, Elnett, Fructis Style - Coloration: Excellence, CCG, Preference, Excell 5, Sublime Mousse, Nutrisse, Belle Color - Body Care: Body Expertise Exfotonic, Total Cuerpo 5, Perfectslim, Sculpt´up, Body Repair, Body Tonic, Hydrafix - Face Care: Pure Active, Pure, Lumino Juventud, Ultralift, Anti-manchas, Orquid Vital, Essencials, Hydra-Adapt, BB Cream, Revitalift, Age Perfect, Código Juventud, Hydrafresh, Triple Activa, Colágeno y Men Expert - Tanning: Delial, Solar Expertise y Sublime Bronze - Deodorant: Mineral Ultra Dry, Invisible, Calm, Dry Control, Clean Sensation People Management: Team LeadingAchievements: - Proposal, development & implementation of the new promotional politics after the merger between L´orèal Paris & Garnier-Maybelline NY - Implementation of 14 innovations & 2 down-pricing politics - 20% Savings from budget --> In charge of the sales modernization at the POS project - 15% Sales Increase at e-commerce Show less

As Trade Marketing Specialist my main functions developed were:Business Developer of new distribution channels, basically Internet (Vente Privee, Privalia, Buy VIP) and Grupo VIPS a leading Spanish multi-brand and multi-format restaurant and retail operator.Achieved sales objectives and managed all aspects of account P&L in terms of fuel, returns and display support.Developed and executed collaborative Business Development plans to achieve division and account sales… Show more As Trade Marketing Specialist my main functions developed were:Business Developer of new distribution channels, basically Internet (Vente Privee, Privalia, Buy VIP) and Grupo VIPS a leading Spanish multi-brand and multi-format restaurant and retail operator.Achieved sales objectives and managed all aspects of account P&L in terms of fuel, returns and display support.Developed and executed collaborative Business Development plans to achieve division and account sales objectivesLed and coordinated the efforts of Category Management, Customer Marketing, Business Analyst, Credit, Customer Service, Retail Beauty Team, Logistics and Distribution to ensure division-marketing plans are implementedBuillt and submited accurate sales forecasts including basic, promotional, display volume, returns, and markdown expensesDeveloped and maintained high visibility and influence with accounts’ key decision makers and decision influencers to advance business opportunities within accountUtilized all Sales and Marketing data as well as syndicated data such as IRI and Consumer Research to achieve brand strategies as it relates to pricing, promotion, distribution and space managementProvided accurate and timely crucial market, trade and competitive information to Sales managementMake Trade & Shopper Marketing management excelRetail Brand Portfolio: - Hair Care: Elvive- Styling: Studio Line, Elnett.- Coloration: Excellence, CCG, Preference, Excell 5, Sublime Mousse- Tanning: Solar expertise & Body Care: Body Expertise Exfotonic, Total Cuerpo 5, Perfectslim, Sculpt´up - Face Care: Revitalift, Age Perfect, Código Juventud, Hydrafresh, Triple Activa, Colágeno & Men ExpertPeople Management: Team LeadingAchievements:- Quick & perfect adaptation to the new job- 6 innovations implementation & 1 down-pricing politic- Beginning of a new e-commerce politics making 6 sales campaigns with Privalia, Vente Privee, Buy Vip.... Show less

Main functions deveoped:Executed national sales and marketing strategies and tactics to deliver sales, profit, and brand share objectivesUsed all available resources to accurately forecast business and communicate forecast fluctuations and trends to senior managementAchieved my regional budgets (trade funds, travel and entertainment expenses, casual labor) and made adjusts according to division directionDeveloped my accounts at multiple levels and taked an active… Show more Main functions deveoped:Executed national sales and marketing strategies and tactics to deliver sales, profit, and brand share objectivesUsed all available resources to accurately forecast business and communicate forecast fluctuations and trends to senior managementAchieved my regional budgets (trade funds, travel and entertainment expenses, casual labor) and made adjusts according to division directionDeveloped my accounts at multiple levels and taked an active role in the customer’s annual business planning process to meet divisional and account goalsDeveloped and worked with regional personnel to develop brands to ensure required levels of distribution, fair competitive pricing, optimum planogram placement and effective promotional strategiesCommunicated performance standards to region and provided on-going training, coaching and feedback to achieve superior resultsCommunicated market, trade and competitive information to the organizationMake Trade & Shopper Marketing management excel at the POSAll the time in charge of the Garnier-Maybelline NY prodcut´s portfolio. 357 Garnier references and 273 Maybelline NY references98% goal achievement --> Quick & brilliant adaptation to the new job & teams Show less

ONO Project: Acquisition of Auna by ONO Under the guidance of a senior professional i reviewed the corporation´s internal control and procedures.I ensured that these procedures were efective, adequate and conform with industry practices, corporate policies and regulatory guidelines. I provided general accounting information as required, identifying accounting problems and researching possible solutions & form conclusions.Complex research, analysis, and reporting as it… Show more ONO Project: Acquisition of Auna by ONO Under the guidance of a senior professional i reviewed the corporation´s internal control and procedures.I ensured that these procedures were efective, adequate and conform with industry practices, corporate policies and regulatory guidelines. I provided general accounting information as required, identifying accounting problems and researching possible solutions & form conclusions.Complex research, analysis, and reporting as it pertains the month end close process. Show less

I organised and develop the food and beverage services of the business, meeting customer expectations, food and hygiene standards and financial targets whilst I was studying muy last year of my bachelor´s degree in Business Management.

During this year i had visibility over the main treasury tasks in a multinational company such as Allied Domecq and i showed commitment to learn. I spent time in different positions at the treasury team, I performed different tasks succesfully such as bank movement postings, banking reconciliation and inter-company loans administration.

My primary role was on promoting products to potential buyers. I was the public representative of this company, and the service I provide to customers can greatly determine the sales level of this shop. I helped to maximise sales for this store providing first class customer experience, carrying out stock management and store operations processes helping to minimise risks and costs.

Providing a professional, friendly and efficient service to the centre’s customers. Providing advice and assistance, maintaining product and undertaking cleaning duties whilst ensuring compliance to company policies, ‘best practice’, and current legislation.

Orderly at the burned unit and at the operating room. I worked directly with hospital patients generally performing non-medical duties and working directly under a nurse or other medical staff.

This experience was difficult, but rewarding. I was in charge of offering many different services, including beds and showers, meals, basic provisions, addiction counseling, housing assistance and life skills training.Apart from this it was very important listening the different experiences of the people over there and talk with them about life.