Estefanía Paredes González Email & Phone Number

Hi, I'm Estefania and I'm a UX/UI product designer. Throughout my professional career I have worked in different disciplines: graphic and digital design, web design. I have also managed small projects and I have experience working in teams and training, planning, monitoring and achieving goals.I am currently involved in different projects in the field of UX/UI design, which brings me new perspectives and skills, something fundamental for me as it allows me to continue nurturing myself both professionally and personally.I am currently deepening my knowledge in Accessibility, Artificial Intelligence and CRO.I am passionate about creating innovative experiences, always from the human side of design, focusing on functionality, usability and accessibility while keeping in mind the needs and objectives of the business.Some of my skills and aptitudes are:- Agile methodologies (Design Sprint, Design Thinking, Lean UX).- Quantitative and qualitative research and data analysis.- Ideation and prioritization.- Information architecture.- Accessibility applied to digital design.- Interaction design (IxD).- Multi-device interface design (UI).- Prototyping.- Use and creation of Design Systems, UI kits.- Use of design patterns (Material Design and Human Interface Guidelines). - Testing and metrics analysis.- Use of software for design, prototyping and development (Figma, Sketch, Adobe XD, Framer, Wordpress, Elementor...).- Knowledge of HTML5, CSS3, Bootstrap, JavaScript (basic).- Digital marketing and CRO. SEO, SEM, Social Media. Web analytics.- Proficiency in Adobe Suite for graphic design.I am currently deepening my knowledge in Accessibility, Artificial Intelligence and CRO.

Listed skills include Graphic Design, Illustrator, Indesign, Digital Printing, and 13 others.