Welcome to my professional journey! 😊I'm delighted you are here. I am Esther Anagu, and I have a passion for diving deep into data to uncover insights and transform them into actionable recommendations. I love making data tell a compelling story that guides businesses in making informed decisions.At Wema Bank Plc, I've had the privilege of working as a Data Analyst, specializing in data-driven decision-making. My toolkit includes SQL, Power BI, and Excel, which I use to empower stakeholders to seize opportunities and tackle challenges head-on.One of my proudest moments was in October 2023 when I collaborated with Branch Development Managers and Relationship Management Officers to uncover opportunities, address challenges, and enhance sales strategies, resulting in significant improvements in outcomes. I've also partnered closely with Retail Cluster Heads to revitalize sales strategies, leading to remarkable increases in sales performance, account reactivations, and customer engagement.Throughout my career, I've developed several machine-learning-based segmentation models that play a pivotal role in targeting and optimizing customer strategies. These models enable us to better understand our customers and tailor our approaches to meet their unique needs, enhancing overall engagement and satisfaction.Additionally, I excel in designing and developing custom data dashboards tailored to our bank's specific requirements. One standout project involved creating a dashboard that optimizes the tracking of customer activities and product usage, significantly boosting operational efficiency.Outside of work, I enjoy training professionals in data tools like Excel and am committed to continuous learning. I hold an MBA in Advanced AI and Automation from Nexford University, complemented by a BSc in Accounting from the University of Benin.I firmly believe that data is the future of banking, and I am enthusiastic about contributing to this transformative journey. If you're passionate about leveraging data in banking or interested in collaboration, let's connect. Together, we can shape a data-powered future.I look forward to connecting and sharing insights with you! 👥
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FounderL2H (Learned To Hired)Lagos, Nigeria -
Data Scientist | Data AnalystWema Bank Plc. Aug 2022 - Present54, Marina, Head Office, Lagos, Nigeria• Build diverse customer segmentation models for retail, corporate, and digital engagement, enabling targeted marketing, cross-selling, and personalized experiences that improved customer relationship management.• Conduct in-depth analyses on large datasets to support strategic decisions and deliver data-driven insights and recommendations to stakeholders.• Develop interactive dashboards to track customer activities, product usage, and onboarding trends across digital channels, supporting real-time insights.• Optimize processes by creating stored procedures for faster code execution and migrating diverse file formats to Microsoft SQL Server, enhancing efficiency and reducing network load. -
Data Scientist | Data AnalystWema Bank Plc. Feb 2022 - Jul 202254 Marina, Head Office, Lagos State• Provided data-driven insights and actionable recommendations to key stakeholders, enabling data-informed decision-making across the Bank.• Developed a customer segmentation model tailored to the Bank's retail customers, enhancing targeted marketing strategies.• Conducted cohort and ad-hoc analyses to uncover customer behavior trends, supporting a deeper understanding of engagement and retention over time. -
Ceo & FounderAnaest Holdings May 2022 - PresentNigeria
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Data Science FellowTech4Dev Apr 2021 - Mar 2022Remote -
Sales ManagerBro Philips Power Tools Aug 2021 - Jan 2022Osun, Nigeria• Supervised the company's sales and increased sales by 150%.• Gave recommendations for the usage of funds to expand to a new location and develop a new product which resulted in more cash inflow.• Managed the supply chain and inventory.• Increased customer loyalty rate by ensuring a high level of customer satisfaction.
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Mathematics & Financial Accounting TeacherAds, High School, Tede, Oyo State Mar 2020 - Feb 2021
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Undergraduate InternKayode And Co. (Accounting Firm) Sep 2018 - Jan 2019Oshogbo, Osun, Nigeria
Esther Anagu, Mba Education Details
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Distinction -
Applied Data Science Lab -
(Honours) -
El-Shaddai International College
Frequently Asked Questions about Esther Anagu, Mba
What company does Esther Anagu, Mba work for?
Esther Anagu, Mba works for L2h (Learned To Hired)
What is Esther Anagu, Mba's role at the current company?
Esther Anagu, Mba's current role is Founder.
What schools did Esther Anagu, Mba attend?
Esther Anagu, Mba attended Nexford University, Worldquant University, University Of Benin, El-Shaddai International College.
Who are Esther Anagu, Mba's colleagues?
Esther Anagu, Mba's colleagues are Imuekemhe Rukayat, Ibukunoluwa Olowosaye, Ruth Alabi, Eric Atiomo, Oluwatosin Fatunase, Luke Ajayi, Funmi Seun Ayodele.
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