Esther A. Email & Phone Number

• Manage the delivery of programs to align to current and future people and hiring priorities• Build, manage, and maintain training calendars to allow for stakeholder visibility and coordinated delivery of training/programs• Create content and messaging regarding program delivery; Ensuring timely delivery of updated and relevant information. Communication channels can include email, Slack, intranet sites, etc.• Identify, coordinate and support facilitators and trainers to ensure scalable and consistent program and content delivery• Support program owners in their efforts to drive continuous program improvements• Create and deliver training sessions as necessary using: Degreed, Iorad, SharePoint, BrainShark• Support change management initiatives through office hours, learning pathways, SharePoint resources

Remote

Austin, Texas, United States

Internship Program: Developed, planned and executed 10-week professional development program; Scaled from 3 (2020) to 14 (2021) interns; Included working with hiring managers to set project expectations, curating LinkedIn resources, hosting workshops and coaching interns for final presentationsR+DEI Initiatives: Created Community Group Media Club supporting self-learning through film, books and podcasts; Researched & evaluated diversity recruitment tools and events; Introduced proper pronoun usage into interview best practicesInternal Mobility: Managed the communication process between TA and HR for internal candidatesLearning & Development: Educated new hires and managers on how to best use personality assessment results supporting open communication and feedback; Created and hosted training for recruiters/interviewers on behavioral interviewing best practices

Austin, Texas Area

• Responsible for full life-cycle recruiting activities for assigned requisitions including resume review, interviewing and offer negotiation• Independently work on assigned requisitions, collaborating with all levels within the organization• Develop and implement creative approaches to identify the talent for assigned roles• Ensure compliance with legal and regulatory requirements and internal policies• Participate in team projects and initiatives as assigned

Austin, Texas Area

• Provided support to Major Account AE on post-sale activity including campaign implementation, maintenance and review in the form of ‘campaign recaps’.• Interacted daily with existing agency (National/Regional) and direct client business; included: maintenance of client schedules on television and online in addition to implementation of special projects and promotions• Worked in tandem with AE, Integrated Marketing Strategist, G/O Digital, all 3rd party vendors and others to support client needs.• Attended sales meetings and training to obtain sales, product and process information and keep abreast of company products and services to articulate to client • Partnered with designated Regional and National Account Executives in identifying new/incremental revenue based on campaign results• Assisted designated Account Executives with maintenance of contracts, generating avails, traffic, make-goods, collections and overall customer service.• Tracked client audience delivery using Nielsen ratings and digital fulfillment and communicated delivery with clients • Set up new customer accounts, contracts, order entry and revisions with accuracy and attention to detail• Problem solved independently to support customer needs

Austin, Texas Area

•Led recruiting efforts by managing Indeed account, write, edit and post job descriptions, organize high volume of resumes, use Google Sheets as a candidate management system to share information with managers easily, schedule interviews and manage calendars for key parties, followed up with candidates, send next steps or rejection emails as needed, help on-board new hires•Maintained studio space and support the director level staff responsible for operations, marketing, sales and production.•Assisted with scheduling, communication, organization, and general office management.•Greeted in-person visitors and responding to virtual inquiries.•Assisted with accounting tasks such as payroll and tax documentation distribution•Supported business development by enabling marketing events•Utilized project management methods to thoroughly complete office projects Accomplishments Event Management: Holiday Party, SXSW, Video ShootsProject Management: Facilities Improvement Project

New York City Metropolitan Area

•Scheduled all promotional elements on the channel including promos, id's, psa's, interstitials, movie packaging, graphics and credit crunches•Timed out and proofed each log before it was sent to traffic, merged with the Gabriel log and sent to the NOC•Entered promo cartsheets into the On-Air Pro system•Worked cross-functionally with the NOC to resolve any operational issues that occur after the log was processed•Maintained availability after hours to answer scheduling and timing questions, as well as sending eLog updates if necessary•Requested promos and graphics from the creative team to support all the on air initiatives for programming and sales, including stunts, series & specials•Implemented all integrated marketing sponsorships on daily logs and ensured that the sales elements matched up with the creative elements•Worked cross-departmentally to support ancillary business groups (Fan Engagement, Digital, Enterprises, etc.)•Contributed to special projects on an as-needed basis•Scheduled promotional content for VOD (Video On Demand) as well as monitor content on digital platforms: Comedy Central App, SnapChat, Facebook

New York City Metropolitan Area

•Utilized analytical skills to schedule commercial logs •Proficiency with Gabriel, PTS and eLog programs •Collaborated regularly with promos, production, sales, inventory and the broadcast center •Created billboards and custom marketing spots for VH1 sponsorship stunts•Edited commercial schedules, accounting for adapting to program changes•Met strict deadlines and multi-task in a fast paced and constantly changing environment•Handled time-sensitive media and problem-solved commercial discrepancies as they arose

New York City Metropolitan Area

•Assisted Corporate Communications team on publicity projects•Monitored, collected and categorized press clippings•Oversaw departmental video library•Worked with in-house copy center, mail center, messenger center, video monitoring services •Oversaw the use of character costumes •Assisted compiling media lists, research, press kits, mailings•Provided other administrative support, as neededDuring my time at Scholastic as a Public Relations Coordinator, I executed press mailings, which included the organization and mailing of children’s books to hundreds of press outlets across the country. I also assisted in coordinating several corporate events, such as a luncheon for professional women in media, by producing and arranging informational materials, as well as prepare and distribute gift bags. My favorite experience with Scholastic was the opportunity to manage a booth at a Hurricane Katrina effort in Rockefeller Center. The booth provided visitors with bookplates where they could sign and write their wishes. The bookplates were then attached to books that were sent to children affected by the hurricane.

New York City Metropolitan Area

• Scanned media for entertainment news • Attended to celebrity guests’ needs • Edited sound bites for news shows • Aided in celebrity interviews • Logged interviews • Researched celebrity background information online

New York City Metropolitan Area

Noggin & The-N/Production Intern • Transcribed TV shows • Attended video edit sessions • Assisted in production of AIDS awareness commercial • Organized tape libraries

Bachelor Of Arts (B.A.), Public Relations

Activities and Societies: As part of a Public Relations Campaigns Course I attained a fundamental knowledge of the importance of brand.

Certificate, Digital Marketing

Utilize business goals and brand voice in order to generate effective marketing campaigns. Analyze company data through Google Analytics.

Media Management Certificate, Communication And Media Studies

Activities and Societies: Most recently at The New School, I completed my Media Management Certificate course work with a thesis.

Bachelor Of Arts - Ba, Public Relations