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Esther (Et) Franklin Email & Phone Number
Chief Strategy Officer
at
Publicis Media
LinkedIn matched
✓ Verified July 2026
3 data sources
Profile completeness 86%
Current company
Role
Chief Strategy Officer
Location
Evanston, Illinois, United States
Who is Esther (Et) Franklin? Overview
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Quick answer
Esther (Et) Franklin is listed as Chief Strategy Officer at Publicis Media, based in Evanston, Illinois, United States. AeroLeads shows a matched LinkedIn profile for Esther (Et) Franklin.
Esther (Et) Franklin previously worked as Global Chief Strategy | Cultural Fluency Officer at Spark Foundry and President Global Strategy | Cultural Fluency at Spark Foundry. Esther (Et) Franklin holds Masters Of Management from Northwestern University - Kellogg School Of Management.
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Publicis Media
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Profile bio
About Esther (Et) Franklin
Corporate Board candidate: Business Development/Growth, Consumer Marketing/Audience Insights, Digital Media/Technology/Innovation, ESG, Executive Management, Marketing/Brand Management, Mergers/Acquisitions, Senior Leadership, Strategy Development/Transformation. 3X time Cannes Lions Judge, 2X Global Festival of Media Judge, ANA Multicultural Awards Judge, Jay Chiat Awards Jury Chair, Crain’s Chicago Business - Notable Nonprofit Director. DIGITALEsther’s sensibilities are rooted in the constantly evolving digital, media landscape. She leverages the new AI-driven frontier, explosion of social platforms and eCommerce, to keep brands in lockstep with shifting audience behaviors. Her leadership in evolving marketers' strategic approaches to growth within the rapidly changing digital eco-scape, while strengthening their understanding of its relevance to modern audiences, has led to new business wins and expanded US/Global Client scope across industries; Beverage, CPG, Distilled Spirits, Entertainment, Finance, Insurance, QSR, Retail, Technology and others. INSIGHTSNever has it been more important for marketers to have access to best practices related to distilling massive amounts of disparate data into meaningful information, instructive & clear enough to guide difficult decisions organizations must make.Esther is expert in strategic application of the right combination of data sources necessary to clarify & define modern audiences & their concerns. She possesses the unique skill set of knowing how qualitative, quantitative, observational & modeled data can be leveraged by management to identify & define modern audiences representing highest growth potential.CULTUREEsther’s ability to oversee critical conversations organizations engage in to build brands, keep, attract & grow new audiences, stems from her expertise in the impact of US/Global population shifts. This provides foundational knowledge in ‘getting’ that modern audiences bring their own, perspectives to decisions they make as consumers and influence ways inclusive, mass audiences engage in media. Beyond overseeing & directing ways to effectively build brands and market inclusively, Esther’s expertise enables her to help senior leaders identify & understand shifting factors shaping overall society trends. She is adept in motivating executive talent, championing US/Global enrichment programs & product elevation. Esther has also directed efforts designed to strengthen organizational culture against Environmental, Societal, and Governance concerns with measurable impact.
Current workplace
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9 roles · 34 years
Esther (Et) Franklin work experience
A career timeline built from the work history available for this profile.
Global Chief Strategy | Cultural Fluency Officer
CurrentUnapologetic adviser rooted in cultural fluency; being maniacal about inclusive, mass marketing with intent. Capability Builder & Integrator whose Whole-View-Perspective guides & drives impact against Environmental, Social & Governance concerns. As a 'Capability Builder' oversees innovation in ways of working & partnership models. Through 'Integration', spurs elevation & evolution of on-growing strategic direction for Spark Foundry and its clients. A 'Whole-View-Perspective' makes it possible to inspire standard-breaking work.
Jan 2022 - Present
President Global Strategy | Cultural Fluency
Feb 2020 - Jan 2022
Evp Managing Director - Global Strategy & Cultural Fluency
Strategic shape-shifter. Driver of cultural fluency for competitive advantage. Creator of the proven end-to-end product development process driving impact, momentum and growth for Spark and its Clients; HEAT.
2016 - Mar 2020
Executive Vice President Head Of Americas Experience Strategy
Influenced how the advertising/communications industry looks at multiculturalism by encouraging marketers to take an “inside out” perspective grounded in data, insights and knowledge. Helped iconic brands strategically leverage culture + identity to impact growth with local & global audiences. With passion, energy and expertise in the area of high-value, fast-growing, influential, diverse audiences, has effectively positioned brands to win the future now.
Apr 2016 - Aug 2016
Evp Head Of Smg Americas Experience Strategy
Starcom Mediavest Group
Designed and delivered vision for the Human Experience Strategy function within the Americas organization [US Multicultural & Latin America]. Included development of next generation human understanding initiatives and evolving product development to drive increased relevance against diverse audiences. Appointed as 1 of 30 top strategists across global network to the Global Product Committee – council driving product innovation, consistency, elevation & network award recognition.
2011 - 2016
~5 yrs
Evp Director Cultural Identities
Starcom Mediavest Group
Spearheaded development of the Cultural Identities center of excellence. The platform of identity was leveraged to gain unique perspective on fast-growing, high-value, influential communities. Cultural behaviors & communication engagement patterns were explored to understand their impact on the adoption of brands, services, message engagement and content development.
2006 - 2011
~5 yrs
Svp: Director Consumer Context Planning
Launched and modeled the creation of a new discipline grounded in account planning principles, Consumer Context Planning. The discipline created enabled identification of consumer engagement opportunities by connecting marketing/media research with strategic audience insights.
2001 - 2006
~5 yrs
Vp Planning Director
Successfully managed the planning process for the largest account at Leo Burnett as well as initiated and managed the corporate level trend initiatives 20Twenty Vision and Foresight Matters. Landed an appearance on the Oprah Winfrey show as a member of the LeoShe team generating future leads and publicity for the initiative.
1993 - 2001
~8 yrs
2 education records
Esther (Et) Franklin education
Masters Of Management
Northwestern University - Kellogg School Of Management
Bs, Marketing
Gies College Of Business - University Of Illinois Urbana-Champaign
FAQ
Frequently asked questions about Esther (Et) Franklin
Quick answers generated from the profile data available on this page.
What company does Esther (Et) Franklin work for?
Esther (Et) Franklin works for Publicis Media.
What is Esther (Et) Franklin's role at Publicis Media?
Esther (Et) Franklin is listed as Chief Strategy Officer at Publicis Media.
Where is Esther (Et) Franklin based?
Esther (Et) Franklin is based in Evanston, Illinois, United States while working with Publicis Media.
What companies has Esther (Et) Franklin worked for?
Esther (Et) Franklin has worked for Publicis Media, Spark Foundry, Starcom Mediavest Group, Starcom, and Leo Burnett.
How can I contact Esther (Et) Franklin?
You can use AeroLeads to view verified contact signals for Esther (Et) Franklin at Publicis Media, including work email, phone, and LinkedIn data when available.
What schools did Esther (Et) Franklin attend?
Esther (Et) Franklin holds Masters Of Management from Northwestern University - Kellogg School Of Management.
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