Esther Habibi Email & Phone Number

Berlin, De

Interim Product Lead for early-stage & growth startups, amongst others:- Madame Moneypenny- Myne Homes- sevdesk

Berlin, Germany

Berlin, Germany

Berlin, Germany

Co.Lab offers online hands-on learning by doing programs to prepare career switchers for success in the tech industry.As a Team Mentor for Co.Lab, I am are there to support a team of 3-4 individuals across product, design and engineering, as they ship a product for the first time.At a high level, I- Act as a team lead in any resolving interpersonal & teamwork issues that may arise- Connect with my PM mentee and support them in their job search journey- Be available for weekly mentorship meetings with my mentees as they go through the software development lifecycle- Provide feedback on my team’s weekly submissions + provide updates to the Co.Lab team- Bring my two teams together in Week 5 for a Midpoint demo- Attend and be an industry mentor for the final Co.Lab Demo Day

Berlin, Germany

👉 About the company:CareeerFoundry is a leading online school for career change, dedicated to educating the next generation of tech talent through 6-9 months online programs.👩‍💻 About my role: As a tutor at CareerFroundy, I help students to kick-start their career in product management by giving vital feedback on assignments through written reviews guided by the course curriculum. I support and encourage students when struggling and share resources and provide insights into the industry based on my own experience.🏆 Achievements & Highlights:1️⃣ Identified individual students' needs and strategized on how to close specific knowledge gapsby suggesting learning materials and sharing real-life examples2️⃣ Evaluated students' work and gave actionable suggestions to improve the quality of thestudents' submissions, resulting in an average tutor rating of 4.94/5 stars3️⃣ Worked closely with other mentors to provide guidance and advice to students and supportstudents in kick-starting their product career⚒️ Tools & Skills:

Berlin, Deutschland

👉 About the company:#1 hospitality company that disrupts and rethinks the whole industry from check-in to check-out, successfully operating over 3000 units in European A-cities.From 0 → 2500 live unitsFrom 0 → 90% OccFrom 0 → 65 NPSFrom 0 → 15000 check-ins/monthFeatured in Handelsblatt, TechCrunch, AHGZ, Business Insider...Raised €64.4M. from top tier investors in Europe such as DN Capital, Cherry Ventures, Headline (amongst thers)...👩‍💻 About my role:Joining as employee #6 at the pre-seed stage, I was part of taking NUMA from zero to one as the first product manager in the Tech team and after being promoted to product lead, I actively contributed to scaling up a multi-disciplinary tech team together with the CTO and VP Engineering to 40+ members🏆 Achievements & Highlights:1️⃣ Led the transformation from a feature-factory to outcome-driven roadmapping by developingquarterly roadmaps for 2 product streams aligned with company OKRS and product vision2️⃣ Played an active role in recruitment of the design and UX research team, from 0 full-timedesigners to 2 designers and 1 UX researcher, as well as hiring 1 junior and 1 mid-level PM3️⃣ Spearheaded the squad-wide introduction of micro-surveys across crucial customer touchpoints, increasing the accuracy of product analytics and KPIs for quarterly roadmap meetings4️⃣ Managed 1 junior PM and 1 mid-level PM and provided regular performance feedback toimprove the team's output5️⃣ Implemented an iterative build-measure-learn cycle across key points in the user funnel and grew the account sign-up rate by > 2x, achieving an above avg. rate of ~45%⚒️ ToolsGoogle Analytics • Hotjar • Figma • Miro • Looker Power BI • Notion • SendGrid • Frontapp • Maze • Asana • Tableau📚 Skills:Continuous Discovery • Activation • Product Roadmaps • UX Research • User Interviews• User Story Mapping • Retention · Engagement

Berlin, Berlin, Germany

👩‍💻 About my role:I joined as employee #6 at the pre-seed stage when the company had no revenue, little funding and a very early product, but an incredibly strong founding team. I was part of taking NUMA from zero to one as the first product manager in the Tech team and after being promoted to product lead, I actively contributed to scaling up a multi-disciplinary tech team together with the CTO and VP Engineering to 60+ members🏆 Achievements & Highlights:1️⃣ Planned and supervised the development of an internally used beta app launched via TestFlight,resulting in +200 DAU and enabling operational staff to organize their on-site work moreefficiently, thereby saving up to 100+ hours of man-hours/month for the operations and supportteam2️⃣ Introduced a game-changing automated online check-in solution with OCR capabilities, enabling+200.000 guests/year to benefit from a 100 % digital and contact-free check-in and check-outexperience and achieved a CES score of 4.7/53️⃣ Spearheaded an 8-week website rebranding project (Cosi to numa) and managed therelaunch of the company's website and transactional emails by successfullycoordinating cross-functional teams from marketing, engineering, design, support, andcopywriting to ensure a seamless relaunch within the designated timeline and budget4️⃣ Managed the launch of an NLP software (Monkeylearn) and introduced an AI-based andautomated analysis and categorization of up to 5000 reviews/month, thereby reducingoperational costs by 30% due to operational inefficiencies in the customer support team⚒️ ToolsGoogle Analytics • Hotjar • Twilio • Figma • Qase • Miro • Looker Power BI • Notion • SendGrid • Frontapp • Maze • Asana • Tableau • MonkeyLearn • Zapier • TestFlight📚 Skills:A/B Testing • Fake door testing • Competitive Analysis • User Research • MoSCoW prioritization • Kano Model • PRD • Prototyping • Wireframing • Stakeholder Management

Berlin, Berlin, Germany

Berlin Und Umgebung, Deutschland

👉 About the company:Audibene is the leading online retailer for hearing aids. It uses an internet-​​based and data-​driven approach for making it easier than ever to find the right hearing aid.👩‍💻 About my role:I joined the audibene as a product & data intern and was mainly responsible for conducting a variety of A/B and conversion rate optimization tests with a focus on activation.🏆 Achievements & Highlights:- Conceptualized, designed and monitored A/B and multivariate tests with a focus on conversion rate optimization- Analyzed qualitative and quantitative data via Google Analytics, Tableau and Salesforce and generated data- and performance- driven solutions to boost CR1 and CR2- Worked with customer focus groups to detect inefficiencies along the customer journey and to refine customer touchpoints according to their needs

Wien

Product Owner/Business Analyst in Healthcare Industry:» Worked on CRM-Software implementation project in a SCRUM setup» Analyzed and translated internal business processes into a technical concept and derived viable requirements and user stories » Verified technical and economic feasibility of client requirements and acted as SPOC for developers and client's team » Managed the release and testing of newly added features and their delivery within the desired timeframe and quality in regular release cycles

Wien

PMO and Controlling in Public Service Industry:» Defined and tracked the budget and project status for a Public Service project of 80 consultants» Created staffing and budgeting forecasts and automated project planning tools» Prepared status reports for key project stakeholders » Facilitated document management and storage by MS SharePoint solutions

Wien

Master Of Science, Entrepreneurship And Innovation

Master of Science

Imba, International Business

Exchange semester at Fudan University as part of the Master Program at WHU

Bachelor Of Science (Bsc), International Business

International Business

Exchange Semester in B.Sc. program