As a Marketing Manager, my mission is to create as much positive impact as possible for the organisation I work for through a strategic marketing approach. How I achieve this depends on various factors, with recurring themes including identifying needs in lead generation, branding, and brand awareness, and making outcomes measurable, such as the ROI of campaigns.I work according to a plan aligned with organisational goals, collaborating with colleagues and external partners, and measured by clear KPIs, ideally tracked through dashboards.In all my roles, I swiftly implement the necessary marketing actions in line with the business strategy. I have extensive experience in developing a marketing strategy and budget, hiring marketing staff, selecting the right marketing vendors, researching and implementing CRM systems, building new websites, establishing new branding, developing a content strategy, setting up newsletters, running online lead campaigns, organising regular webinars and seminars, selecting the best trade shows, designing PR strategies, hosting client events, establishing NPS scores (customer satisfaction), and more.Alongside working with focus and commitment, I value light-heartedness and enjoy connecting with colleagues on a personal level.My friends and colleagues describe me as: Empathetic, confident, balanced, ambitious, analytical, and humorous.