Esther Schreuder Email & Phone Number

Uithoorn, Nh, Nl

Amsterdam, North Holland, Nl

Bij Greener ben ik verantwoordelijk voor de marketingstrategie en het team.Bereikte successen tot nu toe:Opzetten van het marketingteamMarketingstrategie, planning en budget in lijn met de algemene commerciële strategieHet vinden van de juiste leveranciers voor: online campagnes, PR, het bouwen van een nieuwe website, nieuwe brandingOpzetten van NPS, marketingfunnels, online campagnes, webinars, seminarsNieuwe website en nieuwe branding (lancering binnenkort verwacht)Greener heeft als missie om CO2-uitstoot in de tijdelijke energiemarkt te elimineren door dieselgeneratoren te vervangen door mobiele batterijen, die worden gecontroleerd en gemonitord met in-house ontwikkelde software.Ik draag graag bij aan deze missie met mijn marketingexpertise en maak het een groot succes, samen met alle toegewijde collega's.

Hatfield, Hertfordshire, Gb

Responsible for the marketingstrategy of Computacenter NL with a strong focus on cooperating with all our partners Dell, HP, HPE, Apple, Vmware, Cisco, NetApp and several other partners. Biggest achievements:- Launching a campaignwebsite- Responsible for a big amount online campaigns in cooporation with partners like Dell, Vmware, Cisco, HP, HPE, AMD, Secureworks etc- Implemented a CRM system to catch and nurture leads - Started Account Based Marketing - Big research programm together with Dutch IT Channel & Dell, including talkshow- Salesnavigator program for accountmanagement in cooporation with LinkedInAll marketingcampaigns are focused on our targetaudience: enterprises with the headquarter in NL.

Mijdrecht, Utrecht, Nl

Responsible for the marketing strategy and execution, including budget management and revenue outcomes.At Advisor ICT Solutions, I redefined the organisation's identity. As part of this process, I collaborated with colleagues to develop a new service portfolio, categorising all our offerings into five main areas. I also developed a marketing strategy for 2020, incorporating the actions outlined below. While I handle some of the implementation tasks myself, others are outsourced.Additionally, I organise events for our target audience to showcase our service portfolio, create content, manage telemarketing agencies, send out e-newsletters, and ensure our visibility on social media (particularly LinkedIn). Understanding the impact of marketing activities is essential to me, so I’ve set up a Power BI dashboard to monitor results, allowing timely adjustments.

Uithoorn, Nl

Responsible for online marketing (including the webshop). At Geostick, I was responsible for the website, including SEO, SEA, conversion optimisation, social media, e-newsletters, content creation, and press releases.

Amstelveen, Nl

With MarKetingmkB, I have guided (ICT) organisations in their marketing efforts, both strategically and practically. I managed projects with a defined start and end—such as organising an ICT campaign focused on the healthcare sector, including seminars and online reach—and strategic sessions to clearly define target audiences, vision, mission, etc. During this time, I also completed several interim assignments.MarKetingmkB quickly elevates your marketing to a higher level.You know you offer a product or service that benefits many organisations. After all, your business is growing well. But as a medium-sized company, you're often stretched in many directions. You've grown too large to handle everything yourself, but hiring specialists for every role is too costly. Plus, you want to continue growing, which requires a professional approach to marketing.MarKetingmkB supports organisations in making the right marketing decisions and executing their marketing strategy. For larger organisations, this is done on a freelance basis, and for smaller SMEs, as a project with a clear beginning and end.

Amstelveen, Nl

At Certification Experts, I am responsible for online marketing.Achievements to date in collaboration with a number of specialists:New Dutch website focused on conversionNew English website focused on conversionRestructured Adwords campaignsSet up new landing pagesImproved usage and configuration of the new CRM systemContinuous stream of social media activitiesSet up and launched an e-newsletter system (Mailchimp), including contact data import, template creation, and content calendarDeveloped a content calendar for various media (news, blogs, knowledge articles, etc.)

Amstelveen, Nl

For Smart Connections, I managed the communication and marketing related to:Rebranding from CRM Factory to Smart Connections (March 2017)Merger between Smart Connections and Verduin CRM Consultants (April 2017)Acquisition of CRM People by Smart Connections (May 2017)My responsibility was to ensure everyone was informed and to clearly communicate the new organisational structure. I achieved this by:Launching two new websites (www.smartconnections.nl and www.vacature.smartconnections.nl)Communicating the rebranding, merger, and acquisition to clients via emailHandling internal communicationsManaging external communications (press releases, LinkedIn, Twitter)Creating new LinkedIn company pagesOrganising giveaways (book package and e-reader)Arranging small tokens for loyal clientsRunning a giveaway in the office building on the rebranding day

Amstelveen, Nl

At S-Buddy I set up the marketing. I started with sending newsletters to the big network of the owners and I organised events for the target audience.

Responsible for the marketing planning and execution for Hands On. Accountable for the marketing budget and revenue and profitability objectives.Achieved successes:Made results from marketing campaigns transparent and measurableCentralised campaign management using CRM (Microsoft Dynamics)Regularly sent e-newslettersFrequently organised successful seminars for potential clientsLaunched a new website

Informing and advising (potential) clients about the updated CRM package for yacht brokers.

Amsterdam, Nl

Responsible for Marketing, including the development and execution of the marketing plan (determining marketing strategy, marketing objectives, etc.).Writing commercial copy for websites, brochures, press releases, etc.Organising lead-generating events (trade shows, seminars, etc.).

Master Of Science, Communication Science

Leiderschap, Organizational Leadership

Bachelors Degree, Communication & Information Science

Spaans

Atheneum / Vwo, Natuur En Gezondheid Met Psychologie En Economie