Elizabeth Longton Email and Phone Number
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Elizabeth Longton is a Senior Business Systems Analyst at RT Specialty. She possess expertise in recruiting, sales, management, customer service, marketing strategy and 45 more skills. Colleagues describe her as "Elizabeth is very creative, efficient and detail-oriented in the marketing field. It's amazing to see how she can prioritize numerous tasks while wearing multiple hats in her position and still provide great results. Frankly speaking, it is such a pleasure working with her!" and "Elizabeth is an inspiring, detail-orientated manager whose fairness and supportive nature both fosters an engaging, team-orientated work environment and motivates employees to reach their full potential. I worked for Elizabeth Sundburg while at Bath Fitter, and what first made an impression upon me was her infectious enthusiasm for her work. She acted as both a manager and a coach to all of her employees, working through strategies, answering questions, holding individual and regional competitions, and congratulating winners. While managing her teams, she neither hovered nor was distant. Instead, she was always exactly where we needed her to be. Her close attention to individual and geographic trends in our performance data enabled her to identify successful individuals and not only congratulate them, but also to get them to share successful techniques. Similarly, she could distinguish between a lull in lead generation in a geographic area, and a lull in lead generation for an individual. In the latter instance she'd provide coaching and tips to help boost our productivity. She had a script that we could use, but encouraged us to make our own variations and worked with us to help us develop our own sales pitch. Indeed, the communication skills that I learned while working for her continue to serve me well, and I greatly enjoyed both the individual and team-based competitions that she held amongst her employees. She doesn't tolerate slackers, which is to her credit. But for any honest employee, she's a blessing disguised as a manager."
Rt Specialty
View- Website:
- rtspecialty.com
- Employees:
- 2984
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Senior Business Systems AnalystRt SpecialtyPortage, Mi, Us
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Technology ArchitectJ.M. Wilson Nov 2020 - PresentPortage, Mi, Us -
Performance & Design LeadJ.M. Wilson Jan 2016 - Nov 2020Portage, Mi, Us- Certified Salesforce Administrator- Marketing strategy- Web & graphic design
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Content & Social Media FacilitatorJ.M. Wilson Nov 2014 - Nov 2016Portage, Mi, Us- Responsible for growing audiences and increasing engagement on social media platforms including Facebook, Twitter, LinkedIn, Google+, YouTube- Identified and implemented content strategies to gain influence, promote online reputation and increase customer interaction- Composed and published blog posts applicable to the insurance industry- Implemented content editorial calendar to manage content and plan specific, timely marketing campaigns- Created graphic and video content for promotional use - Analyzed and communicated KPIs to determine content efficiency and make recommendations for future campaigns- Coordinated, promoted, and maintained customer incentive program
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Marketing DirectorTrifound Sep 2011 - Jul 2014Portage, Mi, Us- Responsible for developing, monitoring, and maintaining marketing efforts across the organization with emphasis on lead generation- Coordinated seamless execution of multiple concurrent, time-sensitive marketing campaigns including telemarketing, direct mail response, seminars, client events, and speaking engagements- Ensured appropriate resources were allocated and effective processes were in place to complete projects and campaigns within timelines and budgets- Worked closely with executive management to identify areas of improvement and provide solutions for sales processes- Implemented, developed, and administered Salesforce CRM to improve data management and monitor sales pipeline - Analyzed and researched market trends to identify new promotional opportunities - Created marketing materials, including sales brochures, PowerPoint sales presentations, direct mail pieces, seminar/event invitations, product flyers, promotional items, and publications- Managed web and social media efforts- Ensured marketing efforts adhered to industry compliance regulations - Recruited, hired, trained, and supervised personnel within sales, marketing, and administrative positions -
District Marketing Manager - Outside EventsBath Fitter Jul 2010 - Sep 2011St-Eustache (Québec), Ca- Responsible for running successful campaigns were achieved, allowing company objectives and quotas to be met- Planned, organized, and carried-out multiple marketing events simultaneously including promotion, staffing and logistics for approximately 30 events per month- Managed day-to-day operations of kiosk locations in Grand Rapids, Grandville, Muskegon, and Portage- Consistently met and exceeded monthly marketing quota for lead conversion, allowing the sales department to reach their revenue goal for the first time (2011) since branch was established (2009)- Recruited, hired, trained and supervised team of over 20 marketing associates- Actively worked with marketing associates to increase performance by establishing specific goals and developing a plan to achieve those goals- Researched and analyzed target demographics to find appropriate events for new marketing opportunities- Monitored performance metrics to determine success of event campaigns and identify areas of improvement- Negotiated leasing and event contracts to achieve budgeting objectives- Maintained and submitted employee payroll; kept accurate employee records and documentation -
Assistant Coach 2008, 2010 - Head Coach 2009Toledo Volleyball Club Nov 2007 - Aug 2010
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Membership Sales Associate & Personal TrainerSuper Fitness Nov 2009 - Jul 2010- Developed personal wellness programs for clients by communicating fitness goals and tracking progress- Instructed, trained, and motivated members through fitness routines to help achieve desired results- Promoted memberships to prospective clients by utilizing communication and sales techniques
Elizabeth Longton Skills
Elizabeth Longton Education Details
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The University Of ToledoBusiness Management Minor
Frequently Asked Questions about Elizabeth Longton
What company does Elizabeth Longton work for?
Elizabeth Longton works for Rt Specialty
What is Elizabeth Longton's role at the current company?
Elizabeth Longton's current role is Senior Business Systems Analyst.
What is Elizabeth Longton's email address?
Elizabeth Longton's email address is b.****@****oud.com
What is Elizabeth Longton's direct phone number?
Elizabeth Longton's direct phone number is +126932*****
What schools did Elizabeth Longton attend?
Elizabeth Longton attended The University Of Toledo.
What are some of Elizabeth Longton's interests?
Elizabeth Longton has interest in Meeting New And Interesting People, Being Challenged, Learning Something New, Excelling, Creating Opportunities, Turning Ideas Into Action.
What skills is Elizabeth Longton known for?
Elizabeth Longton has skills like Recruiting, Sales, Management, Customer Service, Marketing Strategy, Insurance, New Business Development, Life Insurance, Sales Operations, Sales Process, Health Insurance, Business Process Improvement.
Who are Elizabeth Longton's colleagues?
Elizabeth Longton's colleagues are Greg Jiral, Justin Scott, Jocelyn Harty, Brant Haafke, Phil Holderness, Grace Zern, Nicholas Bertole.
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