Emma Berglund Email & Phone Number

Stockholm, Se

Stockholm, Se

Stockholm, Se

• Managing a team of three, executing on all promotional activities in Sweden for B2B, D2C and FTV channels. • Developing and implementing marketing strategies and campaign plans to deliver on business and brand metrics. • Managing and optimising marketing and creative production budget.• Fostering creativity and collaboration within the team, internal and external partners, and stakeholders.Successes: • Led the successful launch for a new series, resulting in record-breaking viewership – the highest viewership for an original series of all time.

Stockholm, Se

• Managing a Nordic team of eleven project managers across four markets.• Overseeing creative production for all Nordic marketing initiatives.• Leading brainstorming and concept development on prioritised launches. • Leading internal process mapping to streamline internal collaboration. • Working closely with Commercial Marketing to evaluate sales performance, ROI, brand KPI development and test structures. Successes: • Increased Nordic sender recall in all markets, average increase 6,2%. • Surpassed targets and set new sales and viewing records across the Nordics on four separate occasions.• Led a process-mapping project to streamline internal teams (marketing, PR, creative, social media) to optimise due to diminished headcounts.

Stockholm, Se

• Managing a team of four project managers in Norway and Sweden.• Overseeing local & central marketing campaigns from brief to evaluation.• Collaborating across teams to deliver 360 campaigns with clear direction.• Continuously evaluating performance and development of brand KPIs.• Liaising with media agencies for optimized plans and integrated campaigns.Successes: • Created a new onboarding process and training programme for marketing.• Developed a marketing best-practice system and project managed a digital-first carting package initiative with Creative and Brand teams.

Stockholm, Se

• Managing Nordic and local marketing campaigns for SVOD and FTV. • Employing strategic and creative thinking to expand campaign concepts, channel best-practice and brand developments. • Liaising with Creative Agencies, Media Agency, and Productions to deliver on strategy and creative execution.Successes:• Developed templates for campaign evaluation in collaboration with our media agency to improving analysis of campaign performance and ROI.

Stockholm, Se

• Managing campaign projects for Free-TV and acquired formats.• Writing briefs for promo campaigns and overseeing promotional material production.• Coordinating radio cross-promotion and channel graphics.

Stockholm, Se

• Scheduling Pay-TV channels and planning promotional campaigns.• Highlighting targets and implementing creative strategies.

Stockholm, Se

• Coordinating on-air promotion for the Swedish FTV channel portfolio.• Planning and delivering campaigns in collaboration with internal teams.• Monitoring ratings and optimizing promotion based on performance.• Producing numerical data and reports for estimates and sales targets.

Stockholm, Se

• Planning programme scheduling and navigation across Nordic channels.• Scheduling programmes, commercials, sponsorships, and promos.• Coordinating dynamic branding and setting weekly promotion priorities.• Updating databases and liaising with press for accurate scheduling.

• Handling invoices, financial logs, and paperwork for Fleet Services.• Providing administrative support for private and taxi MOTs.• Maintaining records of jobs carried out by mechanics.

Aberdeen, Aberdeenshire, Gb

• Promotional marketing and showcasing at University events.• Setting up and maintaining the website and social media channels.• Administering leagues, fixtures, registration, and finances.• Producing surveys, financial breakdowns, and evaluation reports.

Aberdeen, Aberdeenshire, Gb

Part of the University's intern scheme, this was a project-based internship with the University Sport's Union. • Performing an equipment audit and creating a guide for equipment records.• Creating and implementing an intramural sports programme.• Organizing a system for committee training and creating a handbook.

291 80 Kristianstad, Se

• Assisting customers in person, over the phone, and via email.• Booking accommodations, selling tickets, and promoting events.• Handling daily correspondence, managing the till, and record-keeping.

291 80 Kristianstad, Se

Worked as part of a team interviewing visitors at the 2011 World Scout Jamboree.• Conducting interviews with visitors and participants.• Collecting data for the 2011 World Scout Jamboree.• Providing valuable insight into the event's impact on tourism.

M.A. English, Film And Visual Culture, Film/Cinema/Video Studies

International Baccalaureate Diploma, English, Swedish, Psychology, Mathematics, Biology, Chemistry