Eric Thacker Email & Phone Number

Columbus, Oh, Us

Columbus, Ohio, Us

Leading software vendor that helps organizations manage and protect their Microsoft environments of all types, on-prem, hybrid, and cloud.

Provide executive-level marketing leadership to early-stage startups and marketing consulting for companies large and small. Design and deploy comprehensive, compelling B2B marketing strategies, infrastructure, assets, lead generation, and strategic relationships for executives. Subject matter expertise in cybersecurity, cloud, analytics, access management, and IT infrastructure.Clients include:• Splunk / Cisco observability, data analytics, AI, cybersecurity• S2 Cyber endpoint cybersecurity• RackWare cloud data management, replication, DR• Imanis Data Big Data management solution (Hadoop, NoSQL), acquired by Cohesity• Delphix data virtualization and management platform• Bugsnag DevOps app analytics platform• EMC XtremIO flash arrays, acquired by Dell• BigPanda analytics platform• Tintri data storage, acquired by DDN• OpsClarity IT analytics SaaS, acquired by Lightbend• Cloudian cloud storage

Plano, Texas, Us

Open source MDR/SOC, XDR, and GRC cybersecurity services, including vulnerability assessment, observability, and penetration testing. Developed compelling positioning and differentiation while driving rebranding of company, especially around XDR, and Microsoft and Rackspace cyber partnerships. 200% increase of large cyber partner participation in co-marketing efforts.

Marietta, Oh, Us

Professor of undergraduate courses in management, business strategy, and entrepreneurship.Received one of the highest peer reviews for teaching and student mentoring.

Houston, Tx, Us

Provided advice and guidance on go-to-market and sales strategy for angel-funded analytics startup

Houston, Tx, Us

Tinosys delivers instant insights from all your application and corporate data assets, all in a simple yet powerful analytics platform. Launched startup by defining target markets and personas, establishing a lead gen program, and developing positioning and messaging.

Austin, Texas, Us

Responsible for positioning, messaging, strategic marketing, market analysis, and sales enablement for $225M B2B customer success SaaS and professional services company. Successfully built marketing strategy and re-branded largest acquisition in company history.• ABM, sales playbook platform • Customer data platform• Sales productivity, intelligence • Market analytics• Digital transformation • App development

Tampa, Fl, Us

First marketing hire. Sourced $2M in opportunities in first six months, generated record media/analyst coverage and qualified leads, and secured first industry award.Established marketing function from scratch and drove significant results across all 3 businesses:System Soft Technologies, LLC, is a $140M+ provider of advanced IT expertise delivering consulting, software, and solutions in areas like application development, AI/ML, digital transformation, Big Data integration, cybersecurity, software testing, compliance, and cloud computing in technology, financial, healthcare, government, and other sectors. www.sstech.us

Responsible for creating entire marketing strategy and tactics at CareSkore. Creation and promotion of company positioning across audiences. Drove quadrupling of contact database and continued growth in opens and click throughs.Leveraged creative email, events, PR/AR, online, and content syndication strategies to drive accelerating growth of leads and MQLs, coverage of company, and continuous sales engagements.Crafted extensive content library of both print and video. CareSkore machine learning and artificial intelligence AI SaaS for population health management enables health providers to identify and engage at-risk patients autonomously throughout the continuum of care, including the latest telehealth technology. These are the individuals most likely to be readmitted, to miss an appointment, skip medications or who are unlikely to pay their bill.

Santa Clara, California, Us

Acquired by HP. Marketing lead for Big Data SaaS IT startup providing deep analytics for VMware virtual environments leveraging machine learning and AI. Drove near doubling of revenue. Key source of positioning for sales and partners. Primary developer of collateral, social media content, and go-to-market strategies. Led cross-functional team providing sales and marketing guidance to engineering.

San Francisco, California, Us

Acquired by HP. Recruited by ex-colleague to be this global cloud storage NAS startup’s first senior marketing hire, tasked with all branding, corporate imagery, trademarking and execution of all marketing strategies. • Rebranded entire company, including new positioning, look and feel, tagline, collateral, sale tools, social media, and website. • Selected new PR agency and drove significant adoption of corporate messaging and increased coverage by press and analysts.• Drove 3x growth rates and penetration of enterprise verticals while owning all positioning, product/technical marketing, partner marketing, PR/website, and customer references.

San Francisco, California, Us

Acquired by Vector Capital.Owned marketing strategy for family of cloud storage gateways focused on data backup, archive and replication to the public cloud. Recruited as company’s first storage marketing hire.• Transformed Riverbed's perception by analysts, press, and enterprises from a networking company to a networking and storage leader. Strongly influenced this triad's perception of cloud storage to align with a single vision and sticky positioning.• Fostered Riverbed's growing cloud partner ecosystem, cementing Riverbed's reputation as a leading visionary in cloud storage.

Round Rock, Texas, Us

Formerly Data Domain (acquired by EMC), now Dell. Hired to foster and position extensive IT ecosystem partnerships through comprehensive joint marketing assets and programs.• Part of Data Domain deduplication storage acquisition. • Owned ecosystem marketing (including Symantec, F5, VMware, and Microsoft), green positioning, & solutions website. • Created perception among press, analysts, and prospects of Data Domain as an enterprise-class supplier, despite its relatively smaller size.• Recognized for creative positioning and out-of-the-box marketing tactics.

Provided all levels of marketing in a full-time role for a variety of Silicon Valley tech B2B companies, including AMD, Altera, Xilinx, and Credence.

Doctoral Candidate (Abd), Ma, Mba, Business, Economics

Ba, Physics

Japanese

Junior Year Abroad, Physics And Economics