Ethan Adkins Email & Phone Number

Cary, Nc, Us

Remote

Coordinated sponsorship campaigns for over 100 unique talents across the mom and lifestyle content creation landscape. Consulted both creators and brand partners to ensure deadlines are met with minimal revisions. Attended trade shows across the country to represent the agency and gain new brand contacts.- Executed over 250 unique sponsorships with brands such as Verizon, Febreze, L’Oreal, the New York Times, and more for elite, high-profile talent at above market rate.- Spearheaded the exclusive TikTok LIVE Program for FamFluence, including recruitment, onboarding, and weekly training/meeting sessions with an average channel growth of approximately 17% over a three-month period.- Conducted bi-weekly meetings with all creators within my purview and constructed content schedules in addition to managing all typical talent management responsibilities.

Cary, North Carolina, United States

Identified key performance indicators amongst pre-existing and potential clientele. Promoted relevant talent to brand partners with lucrative advertisement campaigns. Negotiated sponsorship contracts in accordance with the client’s preferences. Scouted high-performance, undiscovered talent, and set-up informational meetings with the Talent Director. - Facilitated and closed over 500 unique brand sponsorships, including several five-digit deals with notable brands such as Spotify, Dave and Busters, the NFL, and more. - Managed the company Asana board, promoting efficient task management and collaboration across teams by ensuring all relevant parties were continually updated on the status of ongoing brand deals.- Administrated talent relations and ensured talent satisfaction by conducting frequent satisfaction surveys in addition to offering auxiliary career support wherever applicable.

Cary, North Carolina

Developed and nurtured strategic partnerships between Affinity Media Group and external brands. Identified potential collaborative opportunities and escalate them to the Director for closure. Constructed intuitive datasets for academic research in cross-collaboration with Harvard Business School.- Led a successful higher education outreach initiative that resulted in the adoption of influencer marketing into the university marketing plans of several major universities including Southern New Hampshire University and Clark University.- Researched over one-thousand different content creators and talent recruits to identify a target selection based on key metrics such as viewership interest, viewership retention, as well as the individual’s audience demographics, geographics, and brand image.

Remote

Increased community involvement through publication of monthly progress updates and polls, with focus on transparency and strict expectation management. Oversaw the complete overhaul of Project Chronos' Discord Server, enabling users to efficiently navigate the platform while redesigning permissions to streamline the moderation process. - Maximized active user growth by approximately 53% by increasing brand reach via regular production updates. - Formulated robust engagement strategies, involving community polls, announcements, and newsletters.

North Carolina, United States

Directed overall insurance operations at CTS Cleaning Systems. Ensured compliance with the new OSHA and COVID-19 protocols by rewriting the company safety program. Drafted and finalized general liability, workers’ compensation, and umbrella policies in cross-collaboration with various insurance providers. Drove sales growth through digital marketing including photography, social media campaigns, and email newsletters.- Optimized operational proficiency by leading all facets of the showroom floor design as well as conducted equipment sales with customers’ in-person. - Reformatted and managed the organization's customer and inventory database of 10,000+ entries for quick access and ease-of-use.- Delivered effective training to new employees, including education of the QuickBooks system and other online sales platforms.

Fayetteville, North Carolina, United States

Redesigned CTS Cleaning Systems’ web presence by reformatting all product listings with updated prices, relevant photo/video content, and comprehensive item descriptions. Reached out to potential customers through socials and educated them on products while negotiating initial deals to win over clientele.- Served as a sales associate and engaged with customers in the showroom on equipment specifics and company services. - Managed multiple inboxes including sales and vendor orders as well as escalated tickets to the appropriate individuals.- Produced PPC (Pay Per Click) and Constant Contact material for CTS Cleaning Systems to increase social media and website traffic.

Fayetteville, North Carolina, United States

Performed set-up and break-down of large catering events over the summer.