Ethan Lim Email & Phone Number

Mulgrave

Rejuvenate the Samsung Audio Visual brand which accounts for 50% of the company's annual sales revenue. Develop new strategies to retain market share in tough economic environments and capitalise on new opportunities within a highly saturated landscape.Steer transformation from traditional distribution model supporting only bricks and mortar retailers towards new channels like fulfillment provider for government and commercial projects and direct drop shipper for dealers moving into web based business environment.Manage product purchases and stock rotation through four national warehouses, with emphasis on reducing aged inventory levels from 120 days to less than 60 days.

Melbourne, Australia

Manage the Usher Audio product portfolio with the specific target of building a nationally recognised brand in the hifi speakers market.Maintain inventory control and stock rotation levels; working in conjunction vendor and logistic partners to ensure trouble free importation of stock from Taiwan.Determine pricing strategies to meet revenue and gross profit targets.Provide in-depth market and industry competitive analysis; product positioning to capture market share and maintain sales growth.Work in conjunction with vendor on product quality complaints, product returns and warranty claims resolution.Design and manage dealer care programs to ensure customer retention and satisfaction goals are met.

Mulgrave

Manage and develop the Billion and Fritzbox product portfolios.

Global Operations Centre Clayton Victoria

Malaysia

Malaysia

Provided software, technical and solution architectural consultancy services to the Document Management sales teams during customer engagements.Scoped, analysed business requirements and developed proof of concept to streamline data capture, archival and retrieval of documents for customers.Presented and demonstrated customised document capture and management solutions during road shows, seminars and product launches. Active participation proposals, quotations and tender submissions for contracts and bids.Maintained close relationships with product principles and worked in partnership on technology development and support issues.Product Environments: EMC Documentum, Xerox Docushare, Document Workbench and Kofax Data Capture Solutions.

Malaysia