Driven by a lifelong fascination with human behavior, art, history, and business innovation, my career trajectory has been uniquely shaped. At Champlain College, this blend of interests culminated in a focused pursuit of marketing, where I graduated Magna Cum Laude with dual degrees in Marketing and Business Administration, laying the foundation for my professional journey.During my time at Petram Analytics as the Digital Marketing Lead and earlier as a Content Marketing Manager, I have effectively applied this diverse background to the dynamic world of digital marketing. My responsibilities include spearheading innovative strategies that combine data analysis, design, and consumer psychology. I lead our clients through the evolving digital marketing landscape, crafting campaigns that resonate nationally. Beyond my corporate work, I am the founder of Uprise Detroit, a nonprofit dedicated to helping other nonprofits by bringing a data-driven approach to their operations, enabling them to make a greater impact. Driven by a deep commitment to community improvement, informed by global experiences, and fueled by a profound love for Detroit, my work aims to enact meaningful change. Whether in digital marketing or community service, my approach blends professional expertise with a heartfelt dedication to making a difference.