Ethan Tsai Email & Phone Number

New York, New York, United States

New York, New York, United States

St Louis, Missouri, United States

St Louis, Missouri, United States

- Build plan to grow ad sales and negotiate partnerships with venues and brands for the Strike Fashion Show and magazine- Create partnerships and gather donations from local businesses for Strike Raffle

Sunnyvale, California, United States

- Executed email marketing campaign to 3 customer segments, generating awareness and new leads for Sales team- Created new website pages to market and showcase recently launched platform features- Created “best practices” resource to help Balluun customers to better market to, and support their community of buyers and sellers, by sharing examples of marketing websites, materials, and support pages- Ran performance reports and analysis to enable executives to monitor customer performance and develop strategic insights

Chicago, Illinois, United States

- Managed teams of 4-6 people to represent Gatorade at elite youth sports tournaments across the US- Organized, tracked, and maintained inventory for Gatorade to maximize exposure and increase the efficiency of operations- Conducted player interviews and generated actionable insights, resulting in summarized conclusions and recommendations on future strategy for Gatorade

New Mexico, United States

- Created relationships with local news and radio stations to promote the New Mexico Regional of TBT (ESPN Radio, The Paper)

Dayton, Ohio, United States

- Represented four event sponsors (Zelle, Puma, VistaPrint, E&J Brandy) at an ESPN-televised month-long national basketball tournament. Ensured corporate branding was properly represented throughout events in 4 cities- Managed inventory and distribution of sponsorship products to the media and 320 basketball players - Executed event production setup at venues, ensuring that partnerships and sponsors were represented

Los Angeles, California, United States

- Managed, developed and executed content for Instagram, increasing following by 50%- Redesigned company website to improve look and feel, increasing average user time-on-site- Performed competitive analysis and created targeted marketing plan

Los Angeles

- Led groups of 25 campers in 1-week intensive camps in both basketball and volleyball- Taught fundamental skills (ball-handling, passing, court sense), ran team-building exercises, and helped kids to develop social confidence

Greater Los Angeles Area

- Created marketing material for the largest charter school system in Los Angeles to attract and engage families within the 10,000-student community.- Designed banners for each of the 25 schools to welcome families to each campus- Developed postcards, brochures, and other collateral to be used throughout the 2018-2019 school year, utilizing skills in Adobe Photoshop and Illustrator

Bachelor Of Science In Business Administration, Major In Marketing, Minor In Business Of Sports

Activities and Societies: Beta Theta Pi, Strike Magazine, Business of Sports Society, WashU Sports Analytics Club

Education record

Activities and Societies: Dean’s List (2015, 2016, 2018, 2019), Varsity Basketball (2017-2019; Co-Captain), Varsity Volleyball.