Chief Visionary / Ceo
CurrentEthan is a 20-year veteran of the Direct Response advertising and marketing industry. Having founded Stingray Direct in early 2014, he has lead the company’s core vision since its inception.Prior to launching Stingray Direct, Ethan was the founder and CEO of a successful Direct Response Television media buying agency. Cohen has earned a reputation for being one of the industry’s most well-rounded media experts, specializing in health, wellness, and beauty. Having personally guided many of the industry’s most prestigious and successful infomercial and spot campaigns, Ethan has managed over $1 Billion in Direct Response television and on-line media.Ethan has also held the title of Co-Chairman of a Broadcast Council Committee for the Direct Marketing Association (DMA). As a graduate of Boston University, you can often find him rooting on weekends for the Patriots, Red Sox and all things Boston!