-Development of SaaS startup integrating SMS, 3rd party APIs, and AI content to create novel micro-learning B2B product.-Strategy to position brand for go-to-market launch, adjusting to changing priorities and budget constraints.-Leadership to integrate Hubspot CRM, Email, Social, Video, and SMS to create constantly-improving customer experience.-Execution of video content, copywriting, and graphic design to deliver value proposition and brand messaging.-Project management optimized for team agility using Google Workspace (Gmail, Google Sheets, Docs, Forms, Slides).-Research and analytics reports to guide brand & product design based on comprehensive customer feedback, testing, canvassing.

-Collaborative creative consulting with cross-functional teams of merchant business partners, legal, compliance, and marketing.-Leadership and strategy for customer-facing, internal corporate communications, and staff-development messaging.-Enterprise platform migrations, from UI/UX design through UAT testing: WordPress to SalesForce Community Cloud, to Drupal 8.-Managed Power Reviews enterprise platform including review analysis, vendor communication, issue resolution, and platform optimization to enhance customer experience and drive business growth, leveraging data to liaise with product managers.-Project Management (Agile, Jira) for execution of digital marketing campaigns (social media and internal customers).-Used SalesForce Commerce Cloud B2C to modify website and enterprise CMS systems to manage robust blog content.-Led YouTube Channel overhaul, producing viral content & organic traffic gains of 400% YOY, also brand partner/ambassador strategy.-Creative & technical copywriting, AI prompt (GPT/CoPilot/Gemini) ) to create content for internal & external business needs.-Front end & back end SEO research (Google Trends, Analytics) for copy, keywords, FAQ, tags, metadata, page speed, etc.

-Configuration & onboarding of Lease Hawk enterprise platform for marketing automation (CRM, SMS, Email, Phone, Web).-Analyzed operational functions and messaging to improve payments, pricing, and delinquency/collections processes.-Project management including value-ads and large scale renovations with multiple vendor/contractor relationships.-Led messaging & staffing strategies to execute dramatic occupancy turnaround resulting in benchmark $155M asset deal.-Team leadership to showcase and inspire an impassioned, efficient culture and motivate teams toward ambitious goals.-2019 Manager of the Year Finalist, Virginia Apartment Management Association (VAMA).

-Platform migration to Appfolio enterprise software stack for master data and records, automating marketing, customer email, SMS, into single platform-from MRI.-Oversaw customer-facing policy changes for payments, delinquencies, collections, credit application review, and customer service.-Managed all marketing, on-site operations, and staff for portfolio of property assets throughout Los Angeles.-Supervised processes for Quality Control within rigid compliance environment of legal, payments, building code, and labor law.-Repositioned branding to meet occupancy targets, while increasing rental revenues 20% annually, and minimizing risk.

-Excelled in leasing for luxury apartment homes in busy Hollywood location. -Researched markets to prepare regular reports for competitive pricing analysis. -Assisted with service request input and follow through to manage expectations and achieve customer experience satisfaction. -Created lease documents and handled contract administration. -Maintained constant communication to coordinate with hectic move out - move in workflow. -Used MRI Property Management Software.

-Originated loans for purchases and refinances using multiple government and conventional products. -Interfaced with automated underwriting systems (AUS) to create loan drafts and presentations. -Developed outreach and networking for new business opportunities. -Cooperated with real estate brokers, agents, and administrators.

-Guided first class community tours for luxury apartments in desirable Chelsea neighborhood. -Researched market and shopped competitors to create pricing analysis reports. -Provided customer experience support to maintain highest standards in customer satisfaction. -Used AMSI Property Management Software. -Created daily status reports, weekly summary reports, and end of month reports.

-Developed digital content including video, photo, and social posts for now-permanent fixture in USC student housing market, "First Choice Housing," operating over 40 multifamily properties.-Executed large social media video campaign in tandem with website overhaul to generate excitement and execute successful re-branding.-Launched efforts to increase social followers, streamlined processes to capture increased social media participation and User Generated Content (UGC). -Operations management of six residential properties including maintenance staff supervision. -Cooperated with dedicated team in high-stress environment to lease and surpass occupancy targets for 500+ apartment units.

-VP Administrative Assistant, Current Programming Department. -Read spec scripts and show drafts.-Scheduled meetings with top agents and VP's.-Scheduled meetings with VP's and screenwriters.-Provided administrative support for VP's of The Family Guy, American Dad, Bones, How I Met Your Mother, The Simpsons, and more.

-Provided exceptional customer experience with spiritual consulting service, supported CRM development.-Process improvements to enhance performance while promoting positive team culture in call center.-Rigorous productivity KPI reports for daily, weekly, and monthly goals.-New associate training and leadership.