Ethan Baer Email & Phone Number

Rebel Creator Services provides elite YouTube Digital Rights Management, Paid Media Marketing, Brand Partnerships and Content/Channel Strategy for a boutique roster of top-tier Artists, Creators and Labels generating over 1.5 Billion monthly views, and over 500k new subscribers each month.- Average Client Sees Monthly Revenue Increase of 50% within the.

• Business Development & Strategy Consulting:
• AdRev / Downtown Music Services (6/2021 - Present) - Pairing innovative technology with high-touch service, AdRev offers comprehensive digital rights management for creatives of all types and sizes.
• Vydia Inc. (3/2021 - Present) - Vydia provides an end to end solution to empower the next generation of music creators, managers, and labels thought cutting-edge digital infrastructure.
• Matter Collective (1/2021 - Present) - A content accelerator and Multi-Entertainment YouTube Network that has 1.5 Billion monthly views and is focused on Music, Esports, Family Content, and Podcast verticals.
• Electric Family / Top Drawer Merch (2013-2022) - A premium merchandise company created to actualize, modernize, optimize, and monetize your brand's merchandise operation.
• Create Music Group (12/2019-5/2021) - A multi-channel network (MCN) and technology service provider monetizing over 10 billion monthly views by top artists and creators worldwide.

Los Angeles, CA, US

EXIT - Dec. 2021Top Drawer Merch is a premium merchandise company based in Los Angeles, CA created to actualize, modernize, optimize, and monetize your brand's merchandise operation.

Los Angeles, US

EXIT - December 2021Serve as an advisory partner and business development consultant for Electric Family, a grassroots movement born out of the music community and created to increase the connectedness and compassion amongst the global population. We are a community of global changemakers committed to making a positive impact in society.We produce a.

Hollywood, CA, US

Head of Business Development - maintained high-level artist and creator relationships, structured strategic partnerships, and oversaw all negotiations with top-tier artists, creators, DSPs and licensors.*2020 Inc. Magazine: #1 Fastest Growing Media Company in The United States*2020 Inc. Magazine: #2 Fastest Growing Company in The United States Key.

• Founded Indie Music Publishing (IMP) as the publishing partner of Indie Music Group. Controlled the rights to over 3,500 compositions, representing over 4,000 songwriters globally.
• Directed the registration and delivery of the IMP catalog to influential collection societies, including SoundExchange, Harry Fox Agency, Music Reports, MediaNet, Gracenote, and Audible Magic.
• Systematized registration of the IMP catalog across performance rights organizations.
• Maintained optimized metadata and songwriter splits for catalog delivery and search capabilities.
• Orchestrated the successful transition of the IMP catalog to DISCO for meta-data management and music license pitching.
• Promoted existing compositions to recording artists, film, television, and media partners; managed the collection of royalties, commissions, subsequent processing, and distribution to composers.

• Founded and directed Indie Music Group, formerly Artist Intelligence Agency, a record label group comprised of 15 label imprints. Represented a catalog of over 4,000 recordings that collectively generated over 800M.
• Oversaw all aspects of the business, including brand integration, label marketing, ad sales, A&R, product management, infrastructure development and implementation, digital marketing, and strategic partnerships.
• Engaged with key stakeholders at DSPs, promotional organizations, music curators, and streaming platforms to cultivate mutually beneficial strategic partnerships; fostered licensing partnerships with music supervisors.
• Streamlined workflow automation to manage a label calendar of over 100 releases per month.
• Oversaw the development and implementation of a custom-built music submission platform equipped to process hundreds of demos per week; systematized a custom 99-question survey for gathering comprehensive artist.
• Optimized and automated the collection, reporting, and royalty payment process for thousands of artists worldwide.

• Founded the world’s leading publication and media organization for the global electronic dance music phenomenon. Led the exponential growth of EDM.com from inception to over 2M monthly visitors and over 10M aggregate.
• Launched EDM.com alongside superstar DJ Tiesto on the mainstage of Colorado's largest dance music event, Decadence NYE.
• Established and executed the EDM.com business plan, marketing strategy, branding initiatives, sales efforts, and SEO and digital marketing strategies.
• Managed design and development projects with an international team of engineers on various iterations of EDM.com and its ancillary platforms and data systems.
• Generated over $2M in revenue from ad sales, sponsorships, and marketing campaigns.
• Developed lasting relationships with festival promoters, streaming and retail platforms, record label executives, management firms, artists, songwriters, talent agencies, publishers, and popular consumer brands.

• Founded and led business development efforts for a media organization specializing in EDM music promotion. Developed and managed 14 different genre-specific platforms simultaneously.
• Created a business development strategy, supported by innovative sales, media marketing, branding, and public relations initiatives.
• Influenced brand development by establishing and promoting artist relationships across the industry.
• Led successful private funding round to secure initial investment.

• Turned a knack for music promotion and audience development into a highly trafficked music publication platform. Developed a website for artist promotion, fanbase development, and EDM and music industry content.
• Developed all aspects of SubSynthesis, supporting the site as a founder, writer, editor, content creator, and administrator.
• Solidified lasting relationships with artists, labels, managers, and agents within the music industry.

Bachelor Of Arts - Ba, Philosophy, Psychoanalysis

Education record