Director
CurrentAs a Director at Edelman within the Brand team, I am responsible for the strategic and operational running of the global HEINEKEN account as well as acting as the EMEA Hub lead for lululemon. My involvement with HEINEKEN covers a number of their key sponsorship platforms (including Bond, Formula E and Formula One) as well as managing the communication programmes for a number of their International Brands, including Amstel, Desperados and Pure Piraña. For lululemon, I am the strategic… Show more As a Director at Edelman within the Brand team, I am responsible for the strategic and operational running of the global HEINEKEN account as well as acting as the EMEA Hub lead for lululemon. My involvement with HEINEKEN covers a number of their key sponsorship platforms (including Bond, Formula E and Formula One) as well as managing the communication programmes for a number of their International Brands, including Amstel, Desperados and Pure Piraña. For lululemon, I am the strategic operational lead for the brand’s communication programmes across Europe. Show less