Edward Thomas

Edward Thomas Email and Phone Number

Senior Consultant @ SEI
Miami, FL, US
Edward Thomas's Location
Miami, Florida, United States, United States
Edward Thomas's Contact Details
About Edward Thomas

Ed is a Customer Data Infrastructure (CDI) professional who specializes in creating data layer architecture. The data layer is a foundational element of the martech and adtech ecosystem that encompasses the ingestion, storage, processing, and activation of customer data across technology platforms and distribution channels.At its core are nine critical solutions which underpin the management, analysis, and activation of data: Analytics Data Environments, Customer Data Platforms (CDP), Customer Relationship Management (CRM), Data Clean Rooms (DCR), Data Lake, Data Warehouses, Identity Graphs, LLM Data Warehouses, & Master Data Management (MDM).

Edward Thomas's Current Company Details
SEI

Sei

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Senior Consultant
Miami, FL, US
Website:
sei.com
Employees:
5
Edward Thomas Work Experience Details
  • Sei
    Senior Consultant
    Sei
    Miami, Fl, Us
    View
  • Sei
    Consultant
    Sei Mar 2024 - Present
    Cincinnati, Oh, Us
    Enable clients to maximize efficiency of their customer data platform infrastructure (CDI) and marketing technology while leveraging experience data into a strategic bottom-line differentiator.
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  • Cdphub™
    Founder
    Cdphub™ Jan 2024 - Jun 2024
    Miami, Florida, Us
    One of the founders selected by Miami Venture’s Built In Miami program and part of a larger city-wide effort to elevate Miami to a first tier start-up destination.
    View
  • Career Break
    Caregiving
    Career Break Nov 2023 - Dec 2023
  • Paramount
    Sr Director Of Measurement Operations
    Paramount May 2022 - Oct 2023
    New York, Us
    Ushered in a new federated data collection layer for Pluto TV, while forming a new team, in an effort to unify Pluto TV under a common data governance framework for an enhancing data quality, reporting, and analytics capacities via Adobe-Tealium-BigQuery-Snowflake data pipeline architecture.
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  • Paramount
    Director Of Measurement Operations
    Paramount Jul 2020 - May 2022
    New York, Us
    Served as the Measurement team’s captain for the launch and brand expansion of Paramount+ in domestic and international markets (per the Viacom-CBS merger) while delivering on a vision for enhancing customer data via improved analytics capacities, data accuracy, quality, and governance. BigQuery, Adobe, and Tealium were the core data technologies used here were.I also had the opportunity to significantly scale the Paramount+ data instrumentation team (five-fold from 7 to 35 people in 2021).
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  • Paramount
    Manager Of Measurement Operations
    Paramount Dec 2017 - Jul 2020
    New York, Us
    Built the team that instituted the customer data platform (CDP) infrastructure, data collection, and governance standards of Paramount+ predecessor (CBS All Access) streaming services’ international expansion into Canada and Australia, the launch of Star Trek Discovery, and live streaming of Super Bowl LIII.
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  • Paramount
    Sr Solutions Engineer, Data Analytics Implementations
    Paramount Jun 2014 - Dec 2017
    New York, Us
    Provide technical mentorship to guide customer data platform (CDP) and marketing analytics solutions using Tealium and Adobe for a diverse set of business problems enabling learning while driving business impact. (Began as contractor and converted over to full-time in Dec 2014.)
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  • Move, Inc
    Digital Analytics Specialist
    Move, Inc Jan 2014 - May 2014
    Santa Clara, Ca, Us
    Led the charge in overseeing a Google Analytics (GA) migration to Adobe Experience Cloud on one of the largest real estate listing companies in the world with over 100M users.
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  • Career Break
    Travel
    Career Break Jan 2013 - Dec 2013
    Trek through New Zealand where I settled in the adventure capital of the world while earning my bungie jumping and mountaineering chops.
  • Verizon
    Site Experience & Sales Optimization Consultant
    Verizon Apr 2011 - Dec 2012
    Basking Ridge, Nj, Us
    Led the design and implementation of mobile product optimization strategy on verizonwireless.com leveraging Adobe Target for A/B for testing that ultimately led to improvements in conversion rate of 20 basis points and an overall reduction of churn.
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  • Own: The Oprah Winfrey Network
    Analytics Manager
    Own: The Oprah Winfrey Network Nov 2010 - Feb 2011
    Us
    Identified gaps in customer data infrastructure for Oprah Winfrey Network (OWN) and led design of measurement frameworks across multiple content distribution channels leading to improvement in omni-channel audience metrics.
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  • Mtv Networks
    Digital Research Manager
    Mtv Networks Mar 2008 - May 2010
    New York, Ny, Us
    Fostered expansion of MTVN International reach in European regions by leading a new metrics-driven data strategy and assessing local market impacts by video viewership.
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  • Ralph Lauren
    Web Analyst
    Ralph Lauren Oct 2007 - Feb 2008
    New York, Us
    Championed a data-driven analysis and insights framework to facilitate e-commerce decisioning on ralphlauren.com. Administered third-party analytics vendor technology to ensure best in class analytics tracking configuration and measurement methodologies.
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  • Rakuten Advertising
    Merchant Program Analyst
    Rakuten Advertising Feb 2007 - Sep 2007
    San Mateo, Ca, Us
    View
  • Union For Reform Judaism
    Web Assistant
    Union For Reform Judaism Apr 2006 - Feb 2007
    New York, Ny, Us
    View
  • Defense Threat Reduction Agency
    Apprentice
    Defense Threat Reduction Agency Aug 2004 - Dec 2005
    Fort Belvoir, Virginia, Us
    Research grant.
    View

Edward Thomas Skills

Web Analytics Omniture Google Analytics Strategy Html Javascript Digital Media Comscore Nielsen Omniture Sitecatalyst Tealium Digital Marketing Analytics Management Optimizely Opinionlabs Google Website Optimizer Tealeaf Microsoft Excel E Commerce Omniture Discover Test&target Observepoint Adobe Marketing Cloud Data Science Big Data Analytics Big Data Hadoop Data Visualization Project Management Optimization Pivot Tables Postgresql Jquery Tableau Google Bigquery Sql Leadership Adobe Analytics Excel Dashboards Braze Taplytics Adobe Audience Manager Looker A/b Testing Adobe Analysis Workspace Adobe Sitecatalyst Adobe Video Heartbeat Subscription Marketing Segment Mparticle Team Leadership And Development Multi Platform Solutions Consumer Behavior Analysis Tv And Digital Analytics Actionable Insights Ab Testing Consulting Software As A Service Hive Adobe Data Connectors

Edward Thomas Education Details

  • Penn State University
    Penn State University
    Information Sciences And Technology
  • Penn State University
    Penn State University
    Kinesiology

Frequently Asked Questions about Edward Thomas

What company does Edward Thomas work for?

Edward Thomas works for Sei

What is Edward Thomas's role at the current company?

Edward Thomas's current role is Senior Consultant.

What is Edward Thomas's email address?

Edward Thomas's email address is ed****@****cbs.com

What is Edward Thomas's direct phone number?

Edward Thomas's direct phone number is +141529*****

What schools did Edward Thomas attend?

Edward Thomas attended Penn State University, Penn State University.

What are some of Edward Thomas's interests?

Edward Thomas has interest in Pink Floyd (Band), Pandora Radio, Green Day (Band), Guns N' Roses (Band), Coldplay (Band), In N Out Burger (Fast Food Chain), Michael Jackson, The Beatles (Band), Scrabble, Quora (Product).

What skills is Edward Thomas known for?

Edward Thomas has skills like Web Analytics, Omniture, Google Analytics, Strategy, Html, Javascript, Digital Media, Comscore, Nielsen, Omniture Sitecatalyst, Tealium, Digital Marketing.

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