As the Co-Founder & CEO of Sólleria, I drive the brand’s vision of redefining luxury fashion through sustainable, bespoke accessories. My role spans strategy, product development, marketing, and operations, ensuring that Sólleria stays at the forefront of innovation in the luxury market.Key Responsibilities:Strategic Leadership: Led the creation of Sólleria’s Crystal Collection, offering unique, eco-friendly clutches made using advanced 3D printing technology.Creative Direction: Managed the creative vision, directing photoshoots, and content development for social media channels like @casa.de.solleria.Marketing and Sales: Developed and executed Sólleria’s global marketing strategy, from website launch to social media engagement, with the goal of achieving €1 million in revenue within the first year.Business Development: Explored international production and distribution, connecting with design platforms like Farfetch and Net-a-Porter, and pitching investors for growth opportunities.Operations: Oversaw suppliers, logistics, and packaging to ensure smooth, eco-friendly global shipping. Implemented customer-first features like customizable messages and luxury unboxing experiences.Achievements:Brand Launch: Successfully launched Sólleria, garnering positive market feedback on our unique designs and sustainable approach.Sustainability: Integrated eco-friendly materials and practices into every stage of production, aligning with modern consumer values for ethical fashion.Market Recognition: Engaged an audience of luxury consumers, with 70 out of 75 people surveyed praising the design and craftsmanship of our products.

In my leadership role at Unio Design Studio, I blend my passion for sustainable architecture with a pragmatic approach to urban development. My focus is on creating not just buildings, but sustainable environments that enhance urban landscapes and set new standards in architectural design.My journey here is defined by spearheading projects that are as innovative as they are viable. This involves a meticulous blend of visionary design and practical application, ensuring each project resonates deeply with our clients and contributes positively to the urban fabric.A flagship example is the sustainable hotel project in Riyadh, where we achieved a 15% reduction in energy usage, demonstrating our commitment to eco-friendly practices and operational efficiency.In Costa Rica, I led the creation of eco-friendly residences, a project that not only enhanced our portfolio but also underscored our ability to marry sustainable design with fiscal responsibility, improving project profitability through stringent cost controls.At Unio, I bring a strategic blend of design innovation, fiscal acumen, and a relentless drive for sustainable development. Each project is a new opportunity to not only meet but exceed the established standards of responsible architecture. My aim is to continue leading initiatives that embody this ethos, creating spaces that are not just structurally sound and aesthetically pleasing but also sustainably forward-thinking.

In my role at Manifesto Market, a leader in crafting unique food & beverage experiences through innovative real estate ventures, I had the opportunity to lead and shape groundbreaking hospitality projects. Here, I wasn't just managing projects; I was creating experiences that redefine the hospitality landscape.I took the helm of two major projects, each valued at over $10M. My challenge was not just to manage these projects but to infuse them with innovation and efficiency. I successfully shortened the project timelines by 15% through agile project management and proactive leadership, a testament to my ability to balance speed with quality.Recognizing the importance of clear and effective communication, I initiated and implemented enhanced communication protocols. These efforts improved our relations with external partners and contractors by 35%, underlining my commitment to building strong, collaborative relationships.I also took on the challenge of developing financial management frameworks independently. By consolidating invoices and streamlining cash flow, I improved our budget management and financial tracking by 30%. This initiative not only bolstered our financial health but also demonstrated my capability in financial oversight and data management.In this dynamic role, I blended my passion for architectural design with a strategic approach to project management. Every day was a journey towards crafting spaces that weren't just aesthetically pleasing but also functionally exceptional and financially sound.

In my tenure as Project Director at GAD Architecture, I embraced the intricate world of luxury architectural projects, leading with a vision that harmonized opulence with functionality. My role was not just about managing projects; it was about creating landmarks that redefine luxury and comfort.I had the privilege of steering iconic projects, such as the Four Seasons Hotel in Bodrum and the Mandarin Hotel in Istanbul. Each project was an opportunity to infuse luxury with sustainability, ensuring that these landmarks were not only visually stunning but also environmentally responsible.My role went beyond the traditional realms of design and construction. It involved deep engagement with clients, understanding their visions, and transforming these into architectural realities. This client-centric approach was instrumental in building lasting relationships and trust.Navigating through various international building codes and regulations was a part of my daily challenge. Ensuring compliance while maintaining design integrity in diverse locations like Montenegro, Monaco, and Moscow was a task that I approached with diligence and adaptability.Leading at GAD Architecture was a blend of artistic vision and strategic execution. It was about striking a balance between aesthetic appeal and practical functionality. My focus on constructibility analysis led to innovations that not only enhanced project efficiency but also elevated the quality of the final structures.My time at GAD Architecture fortified my belief that true architectural excellence lies in creating spaces that are not just structures but experiences - experiences that resonate with elegance, sustainability, and a sense of belonging.

During my time at LA Krea, I embraced the dual role of Project Architect and Construction Manager, a position that allowed me to fully engage with both the creative and practical aspects of architectural projects. This period was not only about managing construction but also about bringing innovative design concepts to life.A significant part of my work involved a $10M commercial venture, where I led the project from the drawing board to completion. This project was a testament to my commitment to merging aesthetic vision with functional efficiency. It was a balancing act between maintaining design integrity and ensuring practical viability.Leading at LA Krea was about fostering a collaborative environment. I believed in harnessing the collective strengths of our team, encouraging open communication, and sharing of ideas. This approach not only enhanced project outcomes but also created a work culture that valued creativity and teamwork.My tenure at LA Krea was a pivotal phase in my professional journey. It honed my skills in managing large-scale projects and reinforced my belief in the power of collaborative work. The experience further solidified my resolve to create architectural designs that are not just structures but experiences – ones that resonate with both functionality and aesthetic beauty.In every project I undertook at LA Krea, my goal was to leave a mark of excellence, to create spaces that would stand the test of time and continue to inspire long after their completion.

MATU Istanbul merges traditional design with contemporary construction techniques.My role involved managing the design and construction phases of retail outlets, emphasizing budget adherence and cross-functional team synergy. This approach resulted in a 25% increase in the rate of store openings, demonstrating effective budget management and team coordination.

LEA Invent & ED Architecture is dedicated to creating environmentally responsible architectural projects.I led a team in designing an energy-efficient hospitality center, focusing on budget optimization and cross-functional collaboration. The project's success in reducing energy consumption by 80% was a testament to our ability to merge sustainable design with fiscal responsibility.

RETFUND Management is a key player in the international retail space development.As an Architect, I contributed to the strategic planning and budgeting of shopping center designs for Carrefour. My role required close collaboration with cross-functional teams to ensure designs met both client expectations and financial constraints, resulting in spaces that were both functional and financially viable.