• Led development, implementation, and launch, in March 2020, of The Elective, College Board's solutions-focused digital education magazine• Developed strong, and growing, audience base through expert SEO optimization and creative engagement with news cycles and trending topics »» 27% YoY traffic growth in 2021, 30% YoY traffic growth in 2022 •  Secured executive and leadership buy-in through one-on-one conversations and forward-looking presentations pitching the publication as valuable to realizing existent organizational goals and future growth opportunities• Responsible for overall editorial strategy, which includes maintaining the weekly publishing calendar, identifying future growth opportunities (i.e. newsletters, podcasts), and overseeing the publication's budget•  Manage content creation within strict budget constraints while being as inventive as possible to stretch limited resources to their maximum potential• Build and maintain relationships with external partners and internal organizational program teams and other potential stakeholders, stories/leads, and advocacy• Primary producer for the publication, which includes building stories in a custom Drupal 8 CMS, adding Schema and other metadata, and working with Global Standards team to build site taxonomy and tagging rubrics• Member of the core team launching and sustaining the College Board Foundation, leveraging The Elective to identify and build relationships with current and future organizational partners• Collaborate with internal partners in Policy and Government Relations on content and materials for a diverse range of audiences (i.e. leadership briefs, legislator leave-behinds and letters, conference info sheets and handouts)

• Part of a small rapid-response team to handle critical crisis communications needs • Prepped executive leaders for national media opportunities (i.e. podcast spots, major newspaper interviews)• Ghosted executive leadership op-eds about education topics and organizational work that were placed in major media outlets• Built a database of national student and educator success stories by working with organizational program leaders and regional representatives• Aided video team in strategizing and creating short-form program-specific content and longer interviews with educators

While maintaining full-time staff positions, my byline has appeared on film and culture features and criticism published by Los Angeles Review of Books, The Paris Review, Architectural Digest, TIME Magazine, Daily Beast, Movieline, Mental Floss, and History.com, among other publications. I have also appeared as an expert guest on the podcasts Welcome to the Party, Pal and Screen Sounds and the Turkish public broadcasting/TRT World arts program Showcase.My work as a culture journalist has also allowed me to maintain long-term contributor relationships with an array of publications:» Red Hook Star-Revue — August 2019-present» Architectural Record — November 2011-June 2022» Metropolis Magazine — April 2018-July 2021» Forbes.com — October 2009-July 2012» MovieMaker Magazine — August 2007-August 2012Highlights of this work appear in this section's associated media and my profile's Publications space.

• Conceived, co-hosted, and guided editorial for 10-episode podcast about movies and the places that made them, produced by ATM Media, which premiered May 2, 2021.• Sole host on two episodes, which were dedicated to interviews with architect and author Chad Oppenheim and Time film critic Stephanie Zacharek.

• Managed content curation and user engagement in a startup media environment• Owned the creation, editing, deployment, and results tracking of the app's daily newsletter as well as various email communications targeted to new subscribers• Collaborated closely with edit, audience development, and technology teams to improve product and user outcomes

• Oversaw and managed day-to-day operations of Culture vertical on newsweek.com• Managed and coached a team of 7 writers and associate editors• Coordinated coverage of films and events, like the Academy Awards and Super Bowl• Maintained editorial calendar to ensure timely content publication and maximum audience engagement via monitoring Google and Twitter trending topics• Collaborated with other editors to ensure the best SEO outcomes for published content• Served as a backup/overflow editor for other desks, including News and Science• Contributed pieces as a writer to newsweek.com and the weekly print magazine, including feature profiles of comedian Garry Shandling and actor Liv Ullmann; a 12-page critical ranking of every Best Picture Academy Award winner; a breaking-news profile of Rachel Morrison, the first woman nominated for a Best Cinematography Oscar; and critical pieces on films (such as "I, Tonya"), television (such as "Twin Peaks: The Return"), and comics (such as Superman)

• Product manager and editorial coordinator for TIME Edge, a news website for middle- and high-school students • Managed a staff of two full-time editors, and served as assignment editor for writers on the TIME for Kids staff • Collaborated with executives and teams across Time Inc. on editorial, business, marketing, and development strategy • Worked with TIME writers and editors on adapting reporting packages from the magazine for the TIME Edge audience

• Led an ambitious, long-term digital initiative roadmapping a two-year mobile-first content strategy to redesign and relaunch SIKids.com (a project that languished for years), while building a holistic business plan and multi-year roadmap with stakeholders from across Time Inc.• Oversaw and managed digital strategy for the oldest national sports publication geared to young adults• Content manager and primary content creator for the Sports Illustrated Kids website• Social media manager responsible for creating and publishing content on Instagram, Facebook, Twitter, and YouTube• Coordinated coverage of national sports events, like the Super Bowl, Major League Baseball All-Star Game, and World Cup with editors of print publication, Kid Reporters, and interns• Coordinated daily coverage of sports and related content with SI Kids staff, as well as writers, editors, and photographers at Sports Illustrated• Managed Sports Illustrated Kids Kid Reporter program• Coached interns and Kid Reporters• Contributed features for monthly print publication on professional athletes, including 2013 National League MVP Andrew McCutchen, NHL superstar Sidney Crosby and rookie Connor McDavid, and lacrosse star Paul Rabil

Responsibilities include:• Oversaw and managed digital strategy for the oldest national sports publication geared to young adults• Content manager and primary content creator for the Sports Illustrated Kids website• Social media manager responsible for creating and publishing content on Instagram, Facebook, Twitter, and YouTube• Coordinated coverage of national sports events, like the Super Bowl, Major League Baseball All-Star Game, and the World Cup with editors of print publication, Kid Reporters, and interns• Coordinated daily coverage of sports and related content with SI Kids staff, as well as writers, editors, and photographers at Sports Illustrated• Managed the Sports Illustrated Kids Kid Reporter program• Coached interns and Kid Reporters• Responsible for coordinating and executing annual holiday gift guide• Contributed pieces to monthly print publication, including reported features, short front-of-the-book items, and a regular gear column

• Coordinated award-winning 2012 election coverage with my writers and the editors of Scholastic News magazines for a dedicated election website (scholastic.com/election)• Created and implemented a 20-month election editorial calendar for the 2012 presidential election that began with coverage of the first Republican primary debates in May 2011; included on-the-ground reporting from major primary and battleground states, both party conventions, every presidential and vice presidential debate, election night parties at the Obama and Romney campaign headquarters, and Inauguration Day; and was highlighted by a Kid Reporter-exclusive White House interview with President Obama• Oversaw the largest student journalism program in the country• Assigned, edited, produced, and published articles and videos from 60 Kid Reporters• Content manager for the Scholastic News Kids Press Corps website (scholastic.com/kidspress)• Coached Kid Reporters of varying editorial experience (from absolute beginners to young veterans)• Managed projects across Scholastic publications online and in print.• Recruited student journalists as Scholastic Kid Reporters• Edited and produced editorial content that is understandable and interesting to an audience of both kids and adults

• Created, edited, and produced nationally-recognized Kid Reporter Special Reports Crisis in Haiti and Earthquake in Japan • Grew the follower count for @kidspress on Twitter more than 200% after becoming account admin in early 2010 • Coordinated Kid Reporter editorial coverage between my team and editors of Scholastic News magazines • Developed and maintained content for Scholastic intranet and media room websites • Worked with publicists and editors across the company on internal and external communications plans • Conceived and designed internal communication flyers for posting in three Scholastic buildings

• Winner 2009 min Best of the Web Special Online Coverage award for Countdown to Election 2008 site• Nominee 2009 Association of Educational Publishers award for Economy for Kids Special Report• Developed and oversaw production of interactives and games, such as Explore the Election• Coordinated 2008 election coverage between Scholastic News Online editors, Kid Reporters, and Scholastic News magazine editors• Co-created, moderated, edited, and produced five blogs for Scholastic News Online’s blog network• Managed and facilitated the transition of site’s video assets from an in-house content management system to the Brightcove media player and content management system• Managed and coached Scholastic Kids Press Corps writers in America and Rwanda• Coordinated and managed deadlines, cross-promotion, and publication of Web content across the site with print editors and other online editors and producers• Distilled complex current events and news issues into clear, understandable content for readers in grades 3-8

• For-credit internship completed while in graduate school• Copyedited and fact-checked features and online content for internationally read independent cinema magazine• Researched Arizona's filmmaking community and interviewed location scouts, cinematographers, independent filmmakers, and film office officials for the feature "Arizona: A Site for Sore Eyes"