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Daniela Rodrigues Email & Phone Number
Gerente de Dados Sênior
at
Vivo (Telefônica Brasil)
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✓ Verified Jun 2026
3 data sources
Profile completeness 86%
Current company
Role
Gerente de Dados Sênior
Location
Greater São Paulo Area, Brazil, Brazil
Company size
Who is Daniela Rodrigues? Overview
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Quick answer
Daniela Rodrigues is listed as Gerente de Dados Sênior at Vivo (Telefônica Brasil), a company with 22006 employees, based in Greater São Paulo Area, Brazil, Brazil. AeroLeads shows a matched LinkedIn profile for Daniela Rodrigues.
Daniela Rodrigues previously worked as Senior Data Manager at Vivo (Telefônica Brasil) and Database Manager | Data Intelligence at Vivo (Telefônica Brasil). Daniela Rodrigues holds Extension Course, Data Protection And Privacy from Insper Instituto De Ensino E Pesquisa.
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Vivo (Telefônica Brasil)
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Profile bio
About Daniela Rodrigues
Executive with over 15 years' experience in Data Management, she has led projects involving Business Intelligence (BI), CRM, Data Engineering and Martech, working from the strategic planning of these areas to Data & Insights Governance.Experienced in technology management, she has worked on prospecting new trends, building/managing data for consumption by strategic and marketing areas, modeling data, enabling information for CRM and Artificial Intelligence (AI), automating processes, among other fronts.She has extensive experience in managing technology and systems projects, from demand planning and process mapping to project writing and schedule management, working on new tools, data structuring/modeling, platform integrations and migrations, LGPD processes, among others.She is currently Senior Data Manager at Telefônica | Vivo, responsible for the strategy of action for four major pillars: Data Engineering, Data Governance, Martech & Data Driven Projects, working on all fronts in the Agile format with +13 Squads under her management. Results-oriented, supports companies in building data platforms and high-performance teams.With a degree in Systems Administration, she also has an MBA in Business Management (Ibmec/Insper), Business Intelligence (FGV) and a postgraduate degree in Data Science (Mackenzie), as well as an Extension in Data Protection and Privacy (Insper).She speaks fluent Spanish and advanced English. Core Skills:+ Data Platforms+ Data Governance and Engineering+ Business Intelligence (BI)+ Strategic Planning+ Martech+ CRM + Project Management+ Agile Methodologies+ High-Performance Team Management+ People Leadership
Current workplace
Daniela Rodrigues's current company
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Vivo (Telefônica Brasil)
6 roles
Daniela Rodrigues work experience
A career timeline built from the work history available for this profile.
Senior Data Manager
CurrentPart of the company's Data & Artificial Intelligence Department, she is responsible for the strategy for the B2B/B2C market, leading four major fronts (Data Engineering, Governance, Martech and Data Driven Projects), and working in an Agile management format.Key activities:+ Strategic planning of the area+ Data strategy and architecture definitions.
Aug 2015 - Present
Database Manager | Data Intelligence
Leadership of the Database Marketing department at VP B2C, she was responsible for the company's data and data warehouse strategy, working from alignment with the business and IT teams on demands, to generating Reports and Insights for the segment.Key activities:+ Management of all data sources for CRM/Marketing consumption+ Analyzing data, trends and new.
Oct 2012 - Jul 2015
Data Project Management Consultant (Bi)
Responsible for the management of Data Projects (BI):+ Strategic project planning, acting end-to-end on all demands+ Managing schedules, taking on the delivery of sprints, approvals and tests+ Working with system/platform migrations, such as Oracle to Teradata+ Presenting results to the company's main stakeholders
May 2009 - Sep 2012
Latam Project Leader | Technology, Systems & Crm Projects
Leader of LATAM technology and systems projects, she worked on building/managing demands between Brazil, Argentina, Chile and Peru, building project schedules, managing sprints and approvals, aligning/prioritizing each demand with the Global team.With international experience, in Argentina she led the Global CRM project.
Nov 2007 - Apr 2009
It Process & Project Consultant
As part of the B2B Processes Department, she was responsible for structuring all the processes (sales and after-sales) for 100% of the Telefonica portfolio (Business segment) and for managing IT projects linked to the service channels, with an impact on +3K people.Key activities:+ Structuring the processes of 100% of the products and services for the B2B.
Apr 2007 - Oct 2007
Team & coworkers
Colleagues at Vivo (Telefônica Brasil)
Other employees you can reach at vivo.com.br. View company contacts for 22006 employees →
CE
Carlos Eduardo Dias Sales
Colleague at Vivo (Telefônica Brasil)Ribeirão Preto, São Paulo, Brazil, Brazil
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MS
Max Silva
Colleague at Vivo (Telefônica Brasil)Brazil, Brazil
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LS
Luciana Santos
Colleague at Vivo (Telefônica Brasil)Curitiba, Paraná, Brazil, Brazil
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CV
Caio Vanderlei
Colleague at Vivo (Telefônica Brasil)Itapevi, São Paulo, Brazil, Brazil
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LM
Ludimara Machado
Colleague at Vivo (Telefônica Brasil)Palhoça, Santa Catarina, Brazil, Brazil
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LB
Luciana Batista
Colleague at Vivo (Telefônica Brasil)Santo André, São Paulo, Brazil, Brazil
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CB
Camila Botelho
Colleague at Vivo (Telefônica Brasil)Curitiba, Paraná, Brazil, Brazil
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DM
Daniel Matielo
Colleague at Vivo (Telefônica Brasil)Arvorezinha, Rio Grande Do Sul, Brazil, Brazil
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FO
Fabiana Oliveira Dos Reis
Colleague at Vivo (Telefônica Brasil)São Paulo, São Paulo, Brazil, Brazil
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LA
Lilian Alves
Colleague at Vivo (Telefônica Brasil)Campo Grande, Mato Grosso Do Sul, Brazil, Brazil
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Carlos Eduardo Dias Sales
Colleague at Vivo (Telefônica Brasil)Ribeirão Preto, São Paulo, Brazil, Brazil
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MS
Max Silva
Colleague at Vivo (Telefônica Brasil)Brazil, Brazil
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LS
Luciana Santos
Colleague at Vivo (Telefônica Brasil)Curitiba, Paraná, Brazil, Brazil
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CV
Caio Vanderlei
Colleague at Vivo (Telefônica Brasil)Itapevi, São Paulo, Brazil, Brazil
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LM
Ludimara Machado
Colleague at Vivo (Telefônica Brasil)Palhoça, Santa Catarina, Brazil, Brazil
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LB
Luciana Batista
Colleague at Vivo (Telefônica Brasil)Santo André, São Paulo, Brazil, Brazil
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CB
Camila Botelho
Colleague at Vivo (Telefônica Brasil)Curitiba, Paraná, Brazil, Brazil
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DM
Daniel Matielo
Colleague at Vivo (Telefônica Brasil)Arvorezinha, Rio Grande Do Sul, Brazil, Brazil
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FO
Fabiana Oliveira Dos Reis
Colleague at Vivo (Telefônica Brasil)São Paulo, São Paulo, Brazil, Brazil
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LA
Lilian Alves
Colleague at Vivo (Telefônica Brasil)Campo Grande, Mato Grosso Do Sul, Brazil, Brazil
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5 education records
Daniela Rodrigues education
Extension Course, Data Protection And Privacy
Postgraduate, Big Data
Pec - Fgv, Business Intelligence
Mba, Business Management
Degree, Information Systems Administration
Centro Universitário Ibero-Americano
FAQ
Frequently asked questions about Daniela Rodrigues
Quick answers generated from the profile data available on this page.
What company does Daniela Rodrigues work for?
Daniela Rodrigues works for Vivo (Telefônica Brasil).
What is Daniela Rodrigues's role at Vivo (Telefônica Brasil)?
Daniela Rodrigues is listed as Gerente de Dados Sênior at Vivo (Telefônica Brasil).
Where is Daniela Rodrigues based?
Daniela Rodrigues is based in Greater São Paulo Area, Brazil, Brazil while working with Vivo (Telefônica Brasil).
What companies has Daniela Rodrigues worked for?
Daniela Rodrigues has worked for Vivo (Telefônica Brasil).
Who are Daniela Rodrigues's colleagues at Vivo (Telefônica Brasil)?
Daniela Rodrigues's colleagues at Vivo (Telefônica Brasil) include Carlos Eduardo Dias Sales, Max Silva, Luciana Santos, Caio Vanderlei, and Ludimara Machado.
How can I contact Daniela Rodrigues?
You can use AeroLeads to view verified contact signals for Daniela Rodrigues at Vivo (Telefônica Brasil), including work email, phone, and LinkedIn data when available.
What schools did Daniela Rodrigues attend?
Daniela Rodrigues holds Extension Course, Data Protection And Privacy from Insper Instituto De Ensino E Pesquisa.
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