Eugene Pashko is a Head of Influence Marketing - Advy.ai at Advy.ai.
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Head Of Influence Marketing DepartmentAdvy.Ai Nov 2022 - PresentМинск, Республика Беларусь -
Influencer Marketing Manager (Seasonal Summer Side Job)Onetwotrip Jun 2022 - Sep 2022Минск, Республика Беларусь• Search and correspondence with influencers, discussing the terms and conditions of work, negotiation about the promotional videos/reviews/posts placement (CIS market); Just Classic IM under the fixed payment conditions;• Composing media plans, budgets control;• Composing contracts/agreements with influencers;• Creating adjust links for tracking promo results;• Composing and updating weekly, monthly reports via Excel, Adjust functionality. -
Head Of Cpa DepartmentManifest Sep 2021 - May 2022Минск, Республика Беларусь• Search and correspondence with influencers, discussing the terms and conditions of work, negotiation about the promotional videos/reviews/posts placement (CIS market);• Users’ СustDevs;• Connection with Development Team regarding potential platform revisions and updates;• Analytics: composing reports of different directions, making conclusions; drawing up a work plan;• Creating advertising campaigns; content filling;• Communication with potential advertisers regarding conditions of work; media plans composing;• Setting up a technical integration with advertisers;• Teamwork (meetings arrangement, discussing questions/ideas, solving controversial situations, etc.)• Communication with potential partners regarding their participation in the project;• Communication with legal team regarding contracts conclusion.• Managing CPA direction Team: guiding new staff, tasks allocation; -
Head Of ImBloggerhood - Performance Platform For Nano & Micro-Influencers May 2021 - Aug 2021Минск, Республика Беларусь• Search and correspondence with influencers (YouTube/Instagram social media platforms), discussing the terms and conditions of work, negotiation about the promotional videos/reviews/posts placement (work with the US, EU and CIS geolocations);• Work with Development Team regarding potential platform revisions and updates;• Composing monthly reports via Excel, Affise, Adjust, Appsflyer;• Communication with potential advertisers regarding the conditions of work;• Setting up an S2S technical integration with advertisers via Affise/Applsflyer/Appmetrica; creating advertising campaigns;• Managing IM Team: guiding new staff, tasks allocation;• Teamwork (meetings arrangement, discussing questions/ideas, solving controversial situations, etc.)• Communication with potential partners regarding their participation in the project;• Communication with legal team regarding contacts conclusion. -
Influencer Marketing ManagerBloggerhood Nov 2019 - Apr 2021Минск, Республика Беларусь• Search and correspondence with influencers (YouTube/Instagram social media platforms), discussing the terms and conditions of work, negotiation about the promotional videos/reviews/posts placement (work with the US, EU and CIS geolocations);• Work with Development Team regarding potential platform revisions and updates;• Composing monthly reports via Excel, Affise, Adjust, Appsflyer;• Setting up an S2S technical integration with advertisers via Affise/Applsflyer/Appmetrica; creating advertising campaigns; -
Influencer Marketing ManagerArteza Apr 2018 - Oct 2019Минск, Республика Беларусь• Influencers' research and correspondence (Youtube/Instagram social media platforms), discussing the terms and conditions of work, negotiation about the promotional videos/reviews/posts placement (work with the USA and EU geolocations).• Work with Post Affiliate Pro (affiliate program). Creating special links with UTM-parameters via Post Affiliate Pro and providing influencers with them so that they are able to receive a commission from sales through their own affiliate links.• Knowledge of ShareASale, Pepperjam, CJ affiliate programs.• Work with the Shopify platform for online stores. Creating coupons for influencers via Shopify, creating shipping orders for influencers, sales analytics.• Teamwork (meetings arrangement, discussing questions/ideas, solving controversial situations, etc.)• Creating monthly reports. Creating Sales and Costs reports via Post Affiliate Pro and Google Analytics, shipment reports, reports by shipped and sold products by each influencer, etc. (using MS Excel functionality), making conclusions. -
Web Marketing AnalystDelve Aug 2017 - Dec 2017Минск, Республика Беларусь• Implementation of tracking and advanced Google Analytics features (monitoring traffic channels, allocating resources etc.) using Google Tag Manager;• Generating meaningful reports and dashboards using built-in tools within Google Analytics, compilation of reports upon customer requests and their analysis (using Excel features as well);• Suggestion of improvements for tracking, reporting and analysis of clients’ performance;• Development and deploy new Google Analytics tracking tags with Google Tag Manager for collecting web use data;• Work with the IT team to manage implementation processes. -
Car Sales ManagerAutopromservice, Ltd May 2017 - Jul 2017Минск, Республика Беларусь• Advising clients on the Renault lineup in the showroom: explanation of various models features, assistance to clients in selecting suitable vehicle models that better meet their needs and specification, providing information about prices, availability of cars, additional equipment; • Car presentation, carrying out a test drive;• Executing car sales transactions: contracts conclusion, documents preparation and delivery of the car to the client;• Cooperation with related departments (service department, spare parts department).
Eugene Pashko Education Details
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Foreign Market Business Activities
Frequently Asked Questions about Eugene Pashko
What company does Eugene Pashko work for?
Eugene Pashko works for Advy.ai
What is Eugene Pashko's role at the current company?
Eugene Pashko's current role is Head of Influence Marketing - Advy.ai.
What schools did Eugene Pashko attend?
Eugene Pashko attended Belarusian State Economic University.
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