Global Cynergies (GC) is a well-respected industry provider of world-wide hotel and venue sourcing services within the MICE market. This reputation is based on a solid foundation of best practices and a successful track record of saving our clients, many of them blue-chip companies, time and money. With industry relationships in over 150 countries, state of the art technology tools, and extensive knowledge based on years of experience, Global Cynergies’ methodology is guaranteed to save you time and cost.

* Formulate company strategy and action plan to expand the sales penetration in market.* Manage the commercial aspects focusing on KA development (e.g. industry corporates, association and academic congress), qualified supplier selection & JV partnership with professional media outlet. * Overall in charge of B2B operation activities incl. sales progress, products prez, contract negotiation and events management.* Consultative support to all marketing initiatives.* Budgeting and forecasting

Reported to GM, Asia. Accountabilities incl.* Oversee all China MICE projects in pipeline.* 360° marketing promos for NZ destination & bid mgmt, including Amway Mega Incentive valued NZ$50mn.* Stakeholders mgmt across Air NZ, Auckland/Queenstown Airport, Immigration NZ, NZ Borders, NZ Customs, and respective NZ RTOs (ATEED, Destination Queenstown, etc).* Responsible for P/L and project budget control.* Lead trade development in market with strategic key industry partners.* Forecast & deliver business target.* Research on China MICE outbound market and strategies optimizing/planning.* Customer relationship mgmt.

Lead the regional trade marketing activities in market across Southern China. Maintain strategic partnership relationship with key MICE players. Seek RAV/major business projects opps by targeting industry clients. Reported directly to Senior Business Development Director of Northern China in Beijng. Assumed responsibility including sales planning, forecasting & reporting, contracting, China national MICE operations across Northern and southern regions, participating in major corporate travel/MICE forums. Honoured to be the start-up team on setting up the MICE function from scratch to the sustainable revenue growth by over 30% to ¥100mn in 5 year period until departure. Also proud to be the key project leader in consolidating Fosun & subsidiaries resources after fully takeover in 2015. Successfully launched the strategic cooperation programme between Fosun & Club Med re Staff Incentive travel.

Joined Hertz China as Director for national partnership development including travel wholesaler, inbound tour operators, seeking new opportunities on corporate and events markets. Reported directly to China GM. Assumed responsibility of sales planning, forecasting & reporting, product & agent training, maintaining strategic client relationship. Setup from scratch the Hertz experience shop in shop in CYTS travel outlets in Shanghai; Strategic PVA partnership with American Express, Marriott Int'l Group , Travel Jigsaw and Corporate rental key account Dell through BCD.

Currently part of American Express Global Business Travel (GBT). Leading the regional sales team and business acquisitions for international corporate travel in market across China. Reported directly to Director of sales and account management in China. Grew business from start-up to over ¥1bn until departure.

Responsible for driving revenue on corporate and travel agency markets through partnership with key accounts externally and working across with the internal teams including revenue, reservation, F&B and banqueting.

Campus Recruitment, Talent Mapping, recruitment channel update/maintenance.Learning & Development, training courses implementation, collection of training needs for further analysis, running entry level staff development planCoordination of exit interview, staff newsletter/internal cultural magazine circulation, staff event and support on Wantai Employee Recognition Program.