Eugenio Fasano Email & Phone Number

Germany

Berlin, De

Berlin, Berlin, De

Berlin, Berlin, De

Berlin, Berlin, De

Berlin, De

Besides my ordinary and day to day Campaigns, I have also managed several other projects: - Apple Search Ads Channel Owner: scaled by 500% in terms of Spent and GBV from the moment I was assigned to the Channel, developed various automation tools (Keyword mining tool – Campaign Builder) – Featured in the September 2019 Case Study.- Led the SEM Account Restructuring Project – Lay Down the foundation for a more granular account structure, through the Creation of New Campaign Builders, via Python.- Responsible for the Performance Marketing Activities on New-Unique-Products: Products in the development phase - Close Collaboration with Product and the Commercial Team- Scaled, in collaboration with the local team, the Japanese and Korean AdWords accounts (including the training of the Local Employees).

Scaled, in collaboration with the local team, the Chinese AdWords accounts (including the training of the Local Employees).• Point of Contact with the developers and engineers for my team for the development of new marketing tools - dynamic feeds for the ads, Landing Page and Headlines system maintenance.

Berlin, De

Automatized with R the calculation, and report of the RFM model for all company’s customers.Developed an in-depth analysis of customer’s cohorts behavioral patterns to optimize retargeting campaigns.Calculated Lifetime Customer Value for all the channels used by the company.Created, Improved and Automated Marketing reports such as Affiliates’ and Net Promoter’s score report.

Bonn, Nw, De

Understand reasons behind lack of investments in the Off Network Renewable Mini Grids.Field trips to rural communities located outside the national electricity Grid.Develop a portfolio of options based on successful business models implemented in other countries.Design a framework aimed at easing investments by public and private entities in Off Grid solutions.

Essen, De

Develop the Contract Management plan Instrument for the Arkona projectDesign the de-commissioning model for the wind park and the Bond related to itDesigned the model for the Bunker consumption and optimization

Master’S Degree, Business Administration And Management, General

Bachelor’S Degree, Business And Economics (Clabe)

Erasmus Exchange Program, Economics

High School