Leonardo Alcantara Email & Phone Number

•Strategic backlog prioritization and development of roadmaps focused on initiatives aligned with business objectives.•Project management using agile Scrum and Kanban methodologies for process optimization and efficient collaboration.•Preparation of detailed briefings and benchmarking to identify growth opportunities.•Monitoring and analysis of key metrics, influencing strategic decisions and improving user experience.•Management of tools such as Jira to ensure the efficient execution of projects and integration with stakeholders.

Brazil

•Campaign management and optimization of user experience in digital sales channels of the main operators in Brazil and Latin America. •Coordination of an agile team and supervision of operations across multiple channels with a focus on continuous improvement and innovation. •Collaboration with stakeholders to create campaigns and tests, in addition to facilitating agile ceremonies to maximize productivity.

Rio De Janeiro, Brazil

•Expansion of scope to manage operations at several mobile operators in Latin America. •Collaborative work with design and development teams to prioritize and execute user stories.•Supervision of the work operations of a junior analyst.

Rio De Janeiro, Brazil

•Campaign management and optimization of sales channels for mobile operators Oi and Tim, focusing on increasing revenue and improving KPIs.•Creation and execution of digital marketing strategies, including A/B testing, generating a ~40% increase in gross revenue.

•Structuring of business model and strategic planning, focusing on brand activation campaigns and digital content creation.•Development and execution of CRM strategies.

Rio De Janeiro, Brazil

•Implementation of customer retention and activation strategies, focusing on up-sell and cross-sell using SalesForce CRM.•Data analysis to generate insights and improve customer experience, with outstanding recognition for the quality of customer relationships.

Rio De Janeiro, Brazil

•Prospecting and qualifying leads, creating and managing email marketing campaigns, and B2B consulting on payment methods.

Rio De Janeiro, Brazil

•Management of corporate events, conducting marketing research and data analysis to improve KPIs, resulting in the reformulation of policies and cost reduction.

Rio De Janeiro, Brazil

•Management of filming teams, control of TV programming schedules and creation of content for digital media - resulting in an increase in programs produced and interaction with the public.