Account Manager I Amazon Kindle - Goodreads.Com
San Francisco Bay Area
Owned all account management processes and developed strategic relationships: -Acted as a liaison between Goodreads and advertising customers who are book publishers. Delivered exceptional customer service for Penguin Random House, Simon & Schuster, Hachette, Disney, Audible, and independent publishers surpassing revenue goals and increasing revenue generation by 125% during tenure.-Created over 100 campaign reports and analyses annually, built quarterly business reviews that delve into ROI and KPIs, facilitating deeper, more meaningful partnerships.-Elevated client engagement by upselling premium products enabling key titles to align more effectively and gain unparalleled exposure within the expansive Goodreads audience.-Formulated email communication strategies and designed, implemented, and launched email campaigns to help partners meet their KPIs.-Helped develop and implement the long-term revenue strategy in 2018-2019 and best practices by conveying customer needs and prioritizing product investments to meet client satisfaction.Oversaw advertising and workflow project and process improvement:-Drove go-to-market strategies for ad products and packages and collaborated with cross-functional teams (Sales, Marketing, Product, Editorial) to ensure smooth campaign and product launches.-Authored new product features, customer user guides, blog posts, and training materials to help clients and team members leverage critical information.
