Support founder, Katie Hintz-Zambrano through partnership outreach of Mothermag.com and In Good Company.https://www.mothermag.com/https://www.instagram.com/beingoodcompany/*Launched in 2014, MOTHER is a pioneering digital publication that provides thought-provoking content for modern parents.*Securing partnerships that are: *sponsored articles.*partnered newsletters.*branded events.*giveaways.*influencer partnerships.*product placements.*social media campaigns.*original photography.*editorial features.*influencer gifting.

Owned all account management processes and developed strategic relationships: -Acted as a liaison between Goodreads and advertising customers who are book publishers. Delivered exceptional customer service for Penguin Random House, Simon & Schuster, Hachette, Disney, Audible, and independent publishers surpassing revenue goals and increasing revenue generation by 125% during tenure.-Created over 100 campaign reports and analyses annually, built quarterly business reviews that delve into ROI and KPIs, facilitating deeper, more meaningful partnerships.-Elevated client engagement by upselling premium products enabling key titles to align more effectively and gain unparalleled exposure within the expansive Goodreads audience.-Formulated email communication strategies and designed, implemented, and launched email campaigns to help partners meet their KPIs.-Helped develop and implement the long-term revenue strategy in 2018-2019 and best practices by conveying customer needs and prioritizing product investments to meet client satisfaction.Oversaw advertising and workflow project and process improvement:-Drove go-to-market strategies for ad products and packages and collaborated with cross-functional teams (Sales, Marketing, Product, Editorial) to ensure smooth campaign and product launches.-Authored new product features, customer user guides, blog posts, and training materials to help clients and team members leverage critical information.

Executed advertising campaigns for advertisers in the consumer electronics and retail space.-Assisted the Sales and Media Planning team by executing campaigns to grow revenue year-over-year. -Evaluated campaigns for audience impact, provided strategy recommendations based on optimization results, prepared weekly summary reports and campaign wrap-ups to meet advertisers' Key Performance Indicators. Authored relevant case studies, media kits, and white papers to help clients and team members leverage critical information.

Wrote about San Francisco food, fashion and lifestyle: http://www.refinery29.com/author/eunice-tanos