I spent my early career as a legislative aide in healthcare and then went on to spend 10+ years in ecommerce and brand strategy working with companies including ADIDAS Y-3, Squarespace, Steven Alan and Josie Maran Cosmetics, and was part of the early team at Everlane building social media, culture and talent. In 2015, I co-founded my first company, Tinker Watches, and in 2018 launched maude, a modern sexual wellness company built to challenge a legacy industry and serve the customer through quality, simplicity, and inclusivity. Since its launch, maude has been featured in Vogue, The New York Times, Vanity Fair, and Forbes, amongst other esteemed publications. In July of 2019, maude was one of CircleUp’s 25, an "annual award recognizing some of the most innovative consumer brands on the market”, part of The Lead’s Foremost 50 in both 2020 and 2021, and has been heralded as “redefining the sex essentials industry for modern consumers” by Forbes. As of June 2023, we've raised $13 million in VC funding, an honor as one of the only 10 Latina-led companies to have raised over $10M (Source: Crunchbase). In 2022, the company launched in Sephora, one of the first sexual wellness brands ever carried in the retailer’s 52-year history. In addition, the company announced partnerships with Advocates for Youth and SIECUS, organizations dedicated to sexual health access and education. In 2020, I was honored to join the Board of Peer Health Exchange, an organization that provides healthy equity to underserved high schools across the nation, the Advisory Council of WIN, a non-profit that exists to inspire and advance women as change-makers and leading voices in innovation, and the Board of Advisors for Oyster Sunday, an organization dedicated to reevaluating and reimagining the business infrastructure necessary to support stable restaurants and culinary businesses.On my off hours, I dedicate my time to helping other founders and have created founderswknd.com, an online resource and retreat for those building companies.
Listed skills include Digital Media, Facebook, Editing, Web Content, and 40 others.
