Eva Zhai Email and Phone Number

- Report to General Manager and assist planning and budgeting ofmarketing activities with management and in coordination with the group marketing and communications department based in Headquarters;- Develop strategy and implementation of digital lead generation initiatives to capture potential businesses- Responsible for development of corporate channels including but not limited to Exhibitions, Conferences, WeChat, LinkedIn, email marketing etc.- Close collaboration with marketing team to develop content for channels, including copywriting, editing and content management- Report and analyze campaign performances based on set objectives

- Report to Asia Marketing Director and assist planning on Marketing events and relative activities;- Independently take initiative to lead cross-function internal / external teams toefficiently execute marketing on-line and off-line events such as wechatpromotion, trade shows and campaigns;- Closely liaise with frontline sales team, product team, and promoter team toensure the support and local execution for national and regional campaign；- Analyse market trends, key players and competitors to create and improve thestrategies for further market expansion；work with sale manager/representativeon customer data analysis and customer classification；- Provide a strong market analyst to support leaders of all levels of Danieli tofacilitate decision-making, accountability, and results;- Manage the localization of sales and marketing materials, which includes but isnot limited to: official website contents, advertorials, brochures, leaflets,products literature and merchandize items.

- Implement the company global product Marketing strategy to meet theobjectives of the organization;- Optimize the product portfolios to support new product launches and productdevelopment by working with R&D to provide Technical documentations such asInstallations & Operations, Databooklets and etc.- Manage the completion of the deliveries, including pricing, translation, designand distribution of final publication according the DTP (desktop publication)process ensuring the high level quality within deadlines and to reduce the costwithin the budget;- Fosters relationships with On-line customers and sales representatives -understands their technical processes as well as build in-depth customerunderstanding by conducting relevant market surveys;- Cooperate with the outside agencies, social media, and printing factories toensure the marketing materials align with the standard of the company brandand image.

- Manage the advertisement and promotion materials, such as exhibitions,catalog, brochures and so on；- In Charge of some packaging design, such as stickers, barcodes, labels, colorboxes and poly bags；- Publish the company news on the internet and update the info timely；- Contribute and support sales teams to develop business relationshipsin collaboration with internal partners;- Cooperate with sales and keep relationship with customers;- Attend the new project process with sales and other colleagues, to providesupporting of marketing related.