Partner, Business Development + Client Service
Developed relevant and meaningful solutions for advertising, branding, packaging, collateral materials, and interactive design for ranging from local start-ups, not-for-profit organizations, national and international businesses. Clients included: Emblem Cannabis, BridgePoint Financial, Ayr Farmers Mutual Insurance, County of Brant, Golden Windows, Nelson Aggregates, Calliope Interpreters, Great Lakes Ginseng, Brant United Way, Oakville United Way.• Led marketing efforts across all… Show more Developed relevant and meaningful solutions for advertising, branding, packaging, collateral materials, and interactive design for ranging from local start-ups, not-for-profit organizations, national and international businesses. Clients included: Emblem Cannabis, BridgePoint Financial, Ayr Farmers Mutual Insurance, County of Brant, Golden Windows, Nelson Aggregates, Calliope Interpreters, Great Lakes Ginseng, Brant United Way, Oakville United Way.• Led marketing efforts across all communication channels including web, social, on-and-offline paid advertising, in-store point of sale and collateral materials• Planned annual marketing activities for both national and international clients with budgets ranging from $250K to $2.5 million• Ideation for new marketing campaigns, branding and rebranding• Provided monthly/quarterly and annual reporting with analysis and recommendations based on overall marketing spend and social media• Hired, trained and managed new team members and interns• Responsible for fiscal management including payroll, taxes, accounts payable and receivables • Led new business acquisition and proposal writing which led to a 640% increase in revenue Show less