Eva Hansen Email & Phone Number

New York, Ny, Us

San Francisco, Ca, Us

Seattle, Wa, Us

• Orchestrate the recruiting and ongoing personnel management of 75+ content creators, authors, and celebrities for Amazon Live, Amazon’s shoppable live streaming platform.• Liaise with talent agencies to negotiate and secure top talent to generate shoppable and educational content for Amazon Live; continually refine talent needs and preferences to achieve best possible Amazon Live content. • Leverage data to identify and develop newly-emerging streaming categories.• Foster relationships with talent agencies to generate a consistent pipeline of new talent to join Amazon Live.

Seattle, Wa, Us

• Formulated processes to drive adoption of Amazon’s brand protection program, Amazon Brand Registry, leveraging internal data sources to simplify and expedite the brand registration process. • Partnered with Product and Sales Management to produce a refreshed program and product trainings that aimed to empower global sales teams with knowledge and resources to communicate the value of brands joining Amazon Private Brands; provided valuable and powerful content for training to bolster effectiveness of teams via virtual sessions. • Drove global consistency and compliance needed for program scalability by collaborating with global legal and translation teams to build Japanese-language content for Japanese-manufactured brands.

Seattle, Wa, Us

• Drove adoption of AB Marketplace by providing SMB, Mid-Market, and Enterprise Customers with data-driven Product Analyses that outlined financial benefits of migrating spend to AB. • Developed process to convert Customer spend data into actionable leads for Seller Recruitment, resulting in 4,245 shared leads.• Identified low-adopters of Product and Supplier Analyses among Customer Advisor stakeholders and built survey to uncover pain-points and knowledge gaps, leveraging results to develop a targeted training to address identified needs.• Collaborated with Tech Teams, Sales Management, and Product Management on program rollouts and improvements. • Performed 219 (+110% to plan) Product Analyses comparing Customers’ incumbent spend to potential Amazon spend.

Seattle, Wa, Us

• Commanded successful pilot program to help broker deals of all sizes between AB Buyers and Sellers, leading to leadership sponsorship and creation of an official RFx (Request for x) team.• Administered and brokered complex transactions in excess of $50,000 between SMB and Enterprise Buyers and Sellers, generating as a team over $1.2M in incremental GMS (Gross Merchandise Sales).• Utilized Buyer request data to create intuitive Tableau dashboards to forecast selection gaps and Buyer demands for Mid-Market Seller Recruitment Team, actively empowering sales stakeholders with a self-service lead source. • Facilitated negotiation of terms with Sellers to ensure transactions satisfied price, delivery, and inventory demands of Buyers; continually addressed Sells to ensure positive relationship and client satisfaction.• Liaised with Amazon Customer Advisors to engage IT and Procurement leaders within marquee Buyer accounts to identify greenfield RFx opportunities, increasing Buyer engagement and generating net-new sales opportunities for Seller community.

Seattle, Wa, Us

• Directed strategy for the AB Marketplace office category, utilizing both historical and trend data to identify distributors and manufacturers to target for the 3P Marketplace.• Employed data analytics, industry reporting, and direct seller feedback from tradeshows to identify and fill 3P selection gaps, resulting in an average month-over-month selection increase by 10%.• Acquired and managed >100 Sellers to drive sales through FBA (Fulfillment by Amazon) adoption, ad campaigns, promotional deals, and competitive pricing, helping four Sellers rank among sales team’s top 10 GMS producers. • Lead successful pilot program to help broker custom deals between AB Buyers and Sellers, leading to leadership sponsorship and creation of an official RFx (Request for x) team.• Used Buyer request data to create intuitive Tableau dashboards to forecast selection gaps and Buyer demands for Mid-Market Seller Recruitment Team, empowering sales stakeholders with a self-service lead source.

Seattle, Wa, Us

• Conducted evangelization of business value of data visualization for SMB customers, growing client base across wide array of industries in the Philadelphia and New Jersey market. • Headed sales process including lead generation, qualification, evaluation, negation and close.• Coordinated with business users, C-level leaders, and IT departments within organizations to help align their BI and cloud initiatives with Tableau’s on-premise and cloud product suite. • Prospected and tailored webinars and marketing events in order to increase product knowledge and adoption in territory

Washington, Dc, Us

• Completed sales for cloud-based fundraising software to non-profit organizations ranging in size and budget such as Girl Scouts of the USA, National Organization for Rare Disorders, and The Humane Society.• Conducted research and successfully identified key decision-makers within organizations to ensure efficient and successful product demonstrations; tailored content to audience to deliver optimal data for organization’s requirements and needs.• Analyzed and identified trends in the non-profit sphere to leverage new sales and to identify potential new clients.• Recognized and selected by Director of Sales to perform bi-monthly “Product Spotlight Webinars” to audiences averaging 200.• Attained new customers through inbound leads and aggressive prospecting (approximately 50/50).• Facilitated the entire sales process from prospecting, to closing, to onboarding new clients.• Achieved an average of 60 calls and 4 product demos per day.

Chevy Chase, Md, Us

• Sold digital advertisements and Software-as-a-Service programs to new business accounts in Atlanta, San Francisco,British Columbia, Alberta, and Portland, consistently meeting or exceeding key performance indicators (KPI) in a heavy, metrics-driven sales environment.• KPI included logging 150 phone minutes per day, 50 calls per day, and at least 10 cold calls per day.• Prospected and developed numerous client relationships through market and industry research, B2B & SMB Sales, social media, and Salesforce.• Responsible for the acquisition of over $331,000 in annual sales pipeline to aggressively grow company revenue and reach quarterly financial goals.

Tutors undergraduate, graduate, law, and other degree-seeking candidates in academic paper composition. Works to improve the quality of writers at the George Washington University by aiding in the development of a strong argument, a clear thesis, and proper use of grammar. Helps non-native English speakers understand English writing conventions. Chosen by the Writing Center to present in November, 2012 at the National Conference on Peer Tutoring Writing (NCPTW).

Served as a professional team member who managed the marketing and sales of GW Summer and Conference Housing while fostering positive experiences for summer guests and helping the office reach a summer total of $13.4 million. Assisted with selection, training, and development of the 30 Summer Assistants and directly managed a staff of eight. Managed all aspects of the conference reservation process including: establishing pre-contract communication with all long-stay and short-stay conferences, drafting the groups’ contracts, acting as a liaison between summer guests, conference group coordinators, and University officials, planning and organizing meal services, and scheduling event space for short-stay conference groups. Assisted with the task of auditing and sending final invoices to short-stay groups that stayed with GW Summer and Conference Housing.

Actively engaged with first and second-year students to help facilitate a healthy transition to college. Planned weekly events to respond to residents’ needs. Attended weekly meetings and submitted weekly reports about the mental health of residents. Served as a mentor and role model for freshman and transfer students. Communicated private and sensitive information to supervisory staff.

Addressed client needs in regards to events on the Mount Vernon Campus. Learned and utilized the computer program Ungerboeck Software International to book events. Worked with different departments of the George Washington University to ensure the success of the events. Such departments included: GW Summer and Conference Housing, Facilities, and the University Police Department. Served as point person for summer groups staying on the Mount Vernon Campus.

San Diego, Ca, Us

San Diego, Ca, Us

Bachelor'S Degree, English Language And Literature, General

Education record