Eva Eriksson Email and Phone Number

Macklean is a strategy consultancy firm focused on the Nordic food and forest industries. We offer advisory services to food manufacturers and retailers, forest companies and organizations with an interest in food, forestry, agriculture and bioenergy. We are convinced that the food and forest industries play a pivotal role in the transformation towards a more sustainable society and our goal is to contribute to increasing the competitiveness of these industries.

Management consultancy within strategy, marketing & sales.Interim CEO, Interim Marketing manager.Board member.

FWD is a full service communication agency with a strong focus on strengthening brands and deliver results with clients both in the private and public sector. The agency has special areas of competence within Life science and digital solutions.

Funktion & innovation för presterande hästar och ryttarehttp://safehorseofsweden.com/

Tage Lindblom AB provides the Swedish food service market and food industry with a wide range of high quality and functional foods. The products are served in schools, kindergartens, homes for the elderly, lunch restaurants, pizzerias, hotels, cafes and restaurants all over Sweden every day.

May-Oct 2014: Interim Marketing Manager, PooliaOther assignments:Business plan - strategies and processes, PreemStrategy work - Call center company

Lecturer in Business management at IHM Business School, Stockholm

Marketing Director Semper. Responsible for innovation and marketing of the Infant category and a marketing and sales team of 13 people. Key focus on defining a brand strategy, introducing new product concepts, reinforce digital marketing and improving processes. Member of the Swedish and the Nordic management teams and a Nordic responsibility for the brand and assortment.

Business Consultant in own company - EvE Konsult. Assignments such as brand strategy projects and as Interim Marketing manager:Apotek Hjärtat ABDec 09 - Jan 11 Consultant/Project Leader, Assortment & MarketingProject leader within Assortment/Purchasing and Marketing. The assignment was to build up and implement a commercial calendar and campaign structure, based on an ambitios retail focus. within the organization and to lead the operational work with it. Cloetta ABFeb 09- Nov 09: Marketing ManagerResponsible for the Swedish marketing team of 7 people as interim manager. Management consulting, building up the new marketing organization and structure. Led the implementation of a new marketing strategy for Kexchoklad and launches of several new concepts and products. Coca Cola EnterpriseSept 08-Jan 09: Category Marketing Manager Responsible for soft drinks and stilldrinks. Main tasks were to reach budget objectives, coach and develop the team members and structure work processes. Candyking ABSept 06- Aug 08: Consultant, Business DevelopmentInterim management in Marekting and Concept development. Evaluating new concepts and business areas for the company incl. general project management, i.e. Premiyum premium chocolates and a new company web site.

Full P & L responsibility for the Consumer Health Care business unit, ie the OTC and Natural Pharmaceuticals products with a marketing & sales organization of 12-16 people and a turnover of 8 MEuro. In charge of strategic planning of the business, introducing new products, coaching the team and delivering bottom line results. Reported to Area Manager Europe and CEO Sweden. Member of the Swedish management team.

Marketing Consultant in own company - EvE Konsult. Assignments such as brand strategy projects and as Interim Marketing manager.Amelia/Amelia Mat:March-August 00- Marketing Manager for the leading female magazines The assignment included recruiting a new marketing manager, developing the brands, develop advertising, media planning etc. I have also contributed in forming a new company strategy and organizational structure for the publishing group Amelia. Meramat.comSept 00-May 01: Marketing and sales manager for a new food & drinks internet portal, which was launched November 2000.Bit Sim ABJan 01-Nov 02: Marketing strategy consultant for a B2B microelectronics consultancy firm.Bristol Myers Consumer DivisionFeb 01-June 01: Marketing Manager handling Nordic and BeNeLux area for the brands Herbal Essences and Mum.

Total responsibility for marketing of the business unit Breakfast Cereals with the brands AXA and START, covering the Nordic area and the Baltics. The work included building up a new international marketing organization, set a new brand portfolio strategy, develop an offensive innovation program and create a new communication platform. In my role, I was alo responsible for the operational work in the marketing department, i e coaching the marketing team, supervising budget work, follow up etc.Member of the Swedish and international management teams.