Eva Hartog Email & Phone Number

Zandvoort, Nh, Nl

Amsterdam, Noord-Holland, Nederland

Zandvoort, Noord-Holland, Nederland

Welkom bij Toute Femme waar we samen aandacht geven aan jouw welzijn als vrouw vanuit een holistische benadering; body, mind & soul in balans.

Haarlem, Noord-Holland, Nederland

Amsterdam En Omgeving

Vibe Group is an international staffing & consulting (recruitment) organization. Vibe Group consists of 4 niche brands and is active in the Netherlands, Belgium, and Germany.Responsible for: - the development and implementation of the international brand positioning strategy and new brand identity of Vibe Group and her 4 niche brands (launched in April 2022);- the development and deployment of the brand identity guidelines;- partnering with cross-divisional (Sales and other… Show more Vibe Group is an international staffing & consulting (recruitment) organization. Vibe Group consists of 4 niche brands and is active in the Netherlands, Belgium, and Germany.Responsible for: - the development and implementation of the international brand positioning strategy and new brand identity of Vibe Group and her 4 niche brands (launched in April 2022);- the development and deployment of the brand identity guidelines;- partnering with cross-divisional (Sales and other HQ departments) and functional partners to ensure branding priorities are broadly understood and properly incorporated;- the development and execution of the corporate strategic messaging communication strategy;- the development and implementation of the new employer brand strategy, employer branding campaigns and content to strengthen the awareness, perception, and associations of Vibe Group's employer brand (e.g., brand campaigning internal/external, events and activations, internal brand training, socialization of creative guidelines);- development of the CSR strategy and execution plan for the coming years;- management of the brand & design team (2 FTE: a designer and an employer brand marketeer), part of the marketing MT and reporting on recurrent base directly to the board of Vibe Group on brand KPI’s;- management of the creative agencies and media agencies;- departmental budgets and KPI’s. Show less

Amsterdam, Noord-Holland, Nederland

Amsterdam Area, Netherlands

Responsible for:- the development and implementation of the new brand positioning, and identity (Welkom bij de Nieuwste Blokker), brand guidelines, and private label packaging concepts;- corporate strategic messaging )communicationsz strategy together with corporate communications;- management of the brand agencies and the visual design team (3fte);- the development and deployment of all brand marketing initiatives, and brand activation projects;- the launch of a complete… Show more Responsible for:- the development and implementation of the new brand positioning, and identity (Welkom bij de Nieuwste Blokker), brand guidelines, and private label packaging concepts;- corporate strategic messaging )communicationsz strategy together with corporate communications;- management of the brand agencies and the visual design team (3fte);- the development and deployment of all brand marketing initiatives, and brand activation projects;- the launch of a complete new packaging design for Blokker Private Label assortment on strategy, concept, design, technique and process level.Marketing Program Management- effectively working with and influencing, the category management department, marketing department, and supply chain to develop the commercial program (commercial calendar) and set up all marketing themes, key campaigns and commercial activities.- managing the weekly commerce meeting with all internal stakeholders to ensure alignment and maximum effectivity on all commercial initiatives;- creating and managing new marketing initiatives and projects. Show less

Amsterdam Area, Netherlands

CROWDYHOUSE is a premiere (launch) platform and marketplace for designers and makers, both new and established. Our mission is to democratise the design industry by helping designers and makers sell directly to design fans all over the world. Responsible for:- management of the marketing team (3 fte) and assigned marketing budgets;- the omnichannel marketing strategy and campaigns;- performance of the digital marketing channels;- strategic/affiliate partnerships… Show more CROWDYHOUSE is a premiere (launch) platform and marketplace for designers and makers, both new and established. Our mission is to democratise the design industry by helping designers and makers sell directly to design fans all over the world. Responsible for:- management of the marketing team (3 fte) and assigned marketing budgets;- the omnichannel marketing strategy and campaigns;- performance of the digital marketing channels;- strategic/affiliate partnerships (interior magazines, platforms, bloggers, retailers). Show less

Amsterdam Area, Netherlands

Responsible for:- strategic longterm brand partnerships (including API integration) and campaigns with for example KLM and T-Mobile;- the introduction and development of the ride-sharing proposition uberPOP;- the acquisition of new riders/users of Uber via brand marketing - events, online and offline;- the e­-mail marketing program for riders;- local marketing campaigns and partnerships;- community management.

Amsterdam Area, Netherlands

Within the Marketing and eCommerce department responsible for: - the development and execution of the digital CRM marketing strategy. On strategy, concept, design, technique, process and analytics level; - the development, design and implementation of the e-mail marketing program based on lifestyle segmentation (drivers branding, loyalty, sales); - management of the content and design team within the eCommerce department for the email program and online storyteling on… Show more Within the Marketing and eCommerce department responsible for: - the development and execution of the digital CRM marketing strategy. On strategy, concept, design, technique, process and analytics level; - the development, design and implementation of the e-mail marketing program based on lifestyle segmentation (drivers branding, loyalty, sales); - management of the content and design team within the eCommerce department for the email program and online storyteling on www.deBijenkorf.nl; - projectmanagement of CRM communication campaigns (drivers: loyalty and spend – point redemption); - acquisition of new Card Members for the ‘Bijenkorf Card Loyalty Program’; - strategy and development of the Bijenkorf mobile app. - researching the possibilities of digital customer recognition instore. Show less

Amsterdam Area, Netherlands

Within the Marketing department responsible for: - omnichannel brand and sales campaigns together with advertising agencies; - the social media strategy and campaigns, aimed on customer engagement and brand awareness; - ensuring that campaign objectives are also translated into new media channels with a 360 approach as result; - strategy and development of the Bijenkorf mobile app.

Den Haag

Within the Internet & New Media department responsible for: - the social media strategy (Facebook, Twitter, T-Mobile Blog) and campaigns, aimed on customer engagement, customer satisfaction and brand awareness; -omnichannel approach and execution of brand- en sales campaigns;- management of a cross functional team to implement a new proactive communication strategy regarding network quality perception.

Den Haag, Netherlands

Within the Products & Innovations department (Marketing) responsible for: - initiation and execution of online marketing & sales campaigns; - development of the T-Mobile website and internetservice channels (My T-Mobile and T-Mobile Beheer) in collaboration with IT department; - Usability improvement and innovation on the T-Mobile internet service channels.

Amsterdam Area, Netherlands

Within the Marketing department responsible for: - the brand and sales campaigns.- research, development and implementation of the e-commerce strategy; - instore communication for introducing new product lines; - development and implementation of the Suitsupply sponsor strategy;

Holistic Coach

Perinatale Counseling

Education record

Master, Commerciële Communicatie & Voorlichting

Activities and Societies: Jureren voor de 'Stichting Adverteerdersjury Nederland (SAN)'.

Retail Styling

Master, Nieuwe Media & Digitale Cultuur

Bachelor, Communicatie- En Informatie Wetenschappen