I played a key role in communicating and supporting international students in their study stages, leveraging client relationship management skills to support international students' study lives in Queensland. • Delivered comprehensive, professional guidance to international students including study plans, academic institution applications, visa lodgment, and migration pathways through multiple digital platforms and walk-ins. • Offered support to international students and their families, aiding in informed decision-making for their educational and migration journey and tailored advice based on individual academic and personal objectives.• Handled administrative duties and managed data of international students, such as fee payment, visa situation, follow-ups, and application feedback to ensure alignment with personal goals and regulatory requirements.• Contributed to international students’ events such as orientation week, graduation week, and hiring events to provide high-quality student experiences.• Track record of international students' needs and personal goals with customer management tools to regularly follow up with updated policy analysis to engage with potential clients.• Collaborated with the marketing team to develop and implement social media content strategies that enhanced brand visibility, attracted potential clients, and expanded community outreach.

I focused on client relationship management and social media content creation. My main tasks included communicating and social media content creation, event support, and brand awareness building.• Grasped brand narratives and core values, driving brand awareness through meticulously crafted PR campaigns and dynamic social media strategies.• Tailored content and created weekly content calendars across digital platforms using client materials to effectively showcase products and engage prospective customers and followers.• Provided comprehensive support for social events, including structuring events, creating event decks, drafting anchor scripts, tracking attendance, and offering on-site assistance.• Engaged with potential customers across multiple channels, promptly addressing inquiries and enhancing their understanding of products and services.• Collaborated with internal and external stakeholders, including clients, social influencers, and vendors, to produce captivating social content that resonated with target audiences.

I focused on the WeChat Mini Program and WeChat Public Platform content creation, as well as the internal communication sectors. My main tasks included preparing a weekly social content calendar, and weekly WeChat Mini Program performance summary reports.• Developed detailed product sheets for Caterpillar excavators, delving into product features and conducting comparative analyses of various CAT excavator models to create engaging social media articles.• Formulated and oversaw a content calendar for the WeChat Public Platform, strategically featuring CAT excavators and crafting compelling narratives about excavator operators.• Upheld the program’s quality, overseeing the application process, collating data, and summarizing monthly registration statistics to ensure smooth operations.• Engaged in brainstorming sessions and supported event coordination efforts that enhanced the WeChat Mini Program’s user base and engagement.

I played a key role in maintaining digital media platforms and communicating with international students. My main tasks included providing study plans, creating social content, and assisting in student-related events.• Delivered professional and precise advice on study plans, academic institution applications, enrolment support, and graduation preparation, ensuring a comprehensive support system throughout their educational journey.• Crafted a weekly content calendar focused on international students, featuring university and major recommendations, detailed study plans, and university policy analysis. Successfully generated original content that attracted over 10,000 followers across digital media platforms.• Collaborated with the marketing and international consultant teams by providing feedback from international students; Assessed and responded to student needs and preferences, facilitating tailored consultations and enhancing service delivery.• Assisted and supported student-related events including O-week promotion, and graduation ceremony preparation, to ensure international students have support through different study stages.

- Conducting thorough research on assigned topics, including current events, cultural events, and relevant background information.- Conducting interviews with sources, including experts, celebrities, and individuals involved in news stories.- Transcribing interviews and organizing notes for use in articles or broadcasts.- Writing news articles, feature stories, or opinion pieces under the guidance of senior journalists or editors.- Editing and proofreading written content to ensure accuracy, clarity, and adherence to journalistic standards.- Assisting in fact-checking and verifying information presented in news stories.- Collaborating with photographers, videographers, and graphic designers to create multimedia content.- Adhering to ethical standards and guidelines for journalistic integrity and impartiality.- Adapting to fast-paced deadlines and managing time effectively to prioritize tasks and meet publication schedules.