Scripted series, reality, sports—the common thread in great entertainment is great storytelling.This is especially true when marketing these properties. As a 360 creative executive, I’ve had the privilege of leading and contributing to campaigns across every major genre: scripted series (The Sopranos, 1883, 68 whiskey...) , sports (NFL, UCL, March Madness...), Documentaries (We Will Dance Again, Superpower, Crush...)and brand initiatives. But no matter the platform or medium, the challenge is the same: Can you tell a clear, compelling story?Can you do it in 60 seconds? In 5 seconds? On a billboard? A thumbnail? Or as an unforgettable brand experience?Over the years, I’ve honed the art of translating big ideas into impactful executions across all these formats. The secret? Cultivating fun, collaborative brainstorming sessions that spark creativity and push boundaries. I guide teams to think fearlessly, listen intently, and build on each other’s ideas to deliver out-of-the-box brilliance.The result? Campaigns that deliver record ratings, boost revenue, and energize teams. Because when you combine storytelling with fearless creativity, you don’t just create great marketing—you create great content.When not creating great content you can find me coaching baseball & basketball and yelling at the screen when the Yankees and Knicks play!
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Creative DirectorStand TogetherBriarcliff Manor, Ny, Us -
Vice President/Creative Director, Creative Marketing Sports & DocsParamount+ Nov 2022 - Dec 2024Los Angeles , UsLead Creative team in 360 promotion of sports and documentaries. Highlighted by campaigns for the NFL on CBS, The Champions League, March Madness and award winning docs like Superpower, Football Must Go On, Crush & We Will Dance Again. -
Senior Creative Director, Paramount+Paramount+ Sep 2021 - Nov 2022Los Angeles , Us -
Creative Director, Paramount+Paramount+ Nov 2020 - Oct 2021Los Angeles , UsLaunched Paramount+ streaming service with a target campaign during the Super Bowl. Lead on MTVE related IP including 1883, Mayor of Kingstown, The Challenge All Stars, Behind The music, Drag Race & more. -
Creative DirectorParamount Network Oct 2019 - Nov 2020New York, Ny, UsCreative Director on the Brand Creative team for Paramount Network. Producing content across multiple platforms for original series, tent-pole events, brand image and sports. Conceptualize, direct and produce award winning creative from pitch to delivery.Responsible for multiple franchises including the 'I Am' Documentary series, Bellator MMA, Ink Master, 68 Whiskey as well as network brand campaigns.Some highlights include- *Ink Master Season 13 Master Canvas Reveal-In the current Covid-19 lock down the Ink Master finale was not able to go forward. Partnering with Social my team coordinated and produced a social exclusive Zoom chat between the 3 finalists, in which we debuted the maser canvas tattoos. Fan sentiment was through the roof as in the first 24 hrs the content across social generated 509k views, 28k engagements, and an astounding 3.4M watch time minutes! In addition On YouTube, the clip surpassed view averages by +548%, engagement averages by +172%, and watch time averages by +1224% This all lead to the YouTube channels biggest day of growth with 6.7K new followers.*68 Whiskey premiered as the #1 Cable Drama of the Night for Facebook and Twitter Video Views and Generates 4.5 Million Social Views Across Platforms*68 WHISKEY- #1 CABLE DRAMA PREMIERE OF THE SEASON AMONG M25-54 AND M18-49 Series Premiere Drives Double to Triple Digit Ratings Growth Across All Demos *With an average audience of nearly 2M viewers, 68 Whiskey stands as the most watched cable drama series premiere in over a year*I AM: Patrick Swayze trailer generated 14M views and 970k organic engagements upon release.*Ink Master Season 12 ranked #1 in its time slot in all of cable with men and women 18-49 -
Executive Producer, Brand Marketing And CreativeParamount Network Jan 2018 - Sep 2019New York, Ny, Us -
Executive ProducerSpike Tv Jan 2015 - Jan 2018Us -
Sr Writer/ProducerSpike Tv Jan 2013 - Jan 2015Us -
Writer/Producer/DirectorCbs Sports Network Aug 2008 - Dec 2012Produced Brand image promos and on air tune in spots for the network. Conceptualized, pitched and implemented creative for all platforms including on-air, digital, social, print, etc. Directed live action shoots. Approved scripts and concepts for associate and freelance producers.
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Freelance Writer/ProducerHbo May 2008 - Jul 2008New York, Ny, UsProduced behind the scenes promos for HBO Mini-Series Generation Kill as well as HBO Movie Recount. Also produced episodic tune in promos for HBO acclaimed series Entourage. -
Writer/ProducerFirebrand Jan 2008 - Mar 2008Writer/Producer for Multi-platform entertainment programming and marketing company backed by Microsoft, NBCU and GE Capital. Managed day to day on air promos, national marketing campaigns and editing teams. Produced live in studio shoots, directed talent and produced celebrity interview segments for use on TV as well as on mobile platforms
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Associate ProducerHbo Sep 2005 - Jan 2008New York, Ny, UsConceptualize, Write and Produce On-air promos for original series, special events and HBO Image campaigns including Entourage, The Sopranos, The Wire and HBO Buzz. -
Production AssistantA&E Television Networks Jan 2005 - Aug 2005New York, New York, UsWrite and produce on air promos. Tag out spots for air, create affiliate marketing promos. -
InternMtv Networks 2004 - 2004
Evan Harris Education Details
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Penn State UniversityTelecommunications
Frequently Asked Questions about Evan Harris
What company does Evan Harris work for?
Evan Harris works for Stand Together
What is Evan Harris's role at the current company?
Evan Harris's current role is Creative Director.
What schools did Evan Harris attend?
Evan Harris attended Penn State University.
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