Evan Bethea Email & Phone Number

New York, Ny, Us

London, England, Gb

Atlanta, Georgia, Us

Clients: Anheuser-Busch (Cutwater, Michelob Ultra), Red Bull, Prize Picks, Timberland, Adidas, Fanatics (Topps), and Afropunk—driving brand awareness, customer engagement, and memorable experiences.Led end-to-end campaign management, from strategy and ideation to execution, delivering impactful experiences that amplified brand presence and audience engagement.Built and nurtured strong client relationships, serving as the main point of contact to ensure clear communication, alignment, and satisfaction across all touchpoints.Managed project budgets and timelines, optimizing resource allocation and streamlining processes to consistently deliver campaigns on schedule and within budget.Collaborated with cross-functional teams (creative, production, logistics) to design and implement innovative, tailored marketing solutions that exceeded client expectations.

Los Angeles, California, Us

Establish, maintain, and grow trusted client relationshipsConducts and leads client meetings that prioritize tasks for all teamsExecute integrated digital advertising campaigns across multiple media channelsForecast agency plans and build roadmaps to improve existing business and seek new contacts

Berlin, Berlin, De

Senior Experienal Marketing Manager2019–2020Managed and tracked budgets for targeted marketing activations, ensuring financial goals were met and expenses were closely monitored.Led cross-functional communication efforts, coordinating production timelines and planning information within shared workspaces to keep internal teams, external partners, and vendors aligned and informed.Integrated Marketing Manager2018-2019Collaborated with the communications team to develop and execute brand communications and integrated marketing initiatives across the SoundCloud ecosystem.Acted as the voice of the SoundCloud brand, ensuring consistency and alignment of brand messaging across all marketing channels.Oversaw the efforts of brand/product, creative, PR, and growth marketing teams, driving the development and execution of integrated campaigns that supported overall business objectives.

New York, Ny, Us

- Lead and manage all internal cross-functional teams during the project lifecycle- Liaise with business operations and legal teams on project and client needs- Create and manage project budgets and timelines- Write client-facing SOWs, vendor agreements, change orders, and other contract documents- Work closely with the Business Operations team to ensure projects have the proper staff resources- Partner with applicable account team members to ensure project health and on-time delivery

New York, Ny, Us

Digital Strategy Manager | Brand Marketing & PartnershipsDeveloped and executed comprehensive digital strategies for Sean “Diddy” Combs’ brands, including CÎROC, Sean John, Bad Boy, AquaHydrate, and Sean “Diddy” Combs—from concept through to implementation.Managed key media partnerships with top-tier networks such as Complex Media, Buzz Media, Condé Nast, Spin Media Network, and Glam Media Network, driving brand visibility and engagement across platforms.Spearheaded CÎROC’s Promoted Twitter Trend strategy, leading to a two-year streak of outperforming industry benchmarks in the category.Led the digital marketing campaign for the Oscar-winning film Django Unchained, helping the movie set a record as the highest-grossing R-rated Christmas release.Oversaw creative media trafficking for digital assets, including banners, rich media units, and website content, ensuring smooth execution and timely delivery.Conducted in-depth analysis of digital marketing performance, identifying optimization opportunities and measuring the effectiveness of site usability, content, and online campaigns.

New York, Ny, Us

▪ Develop strategic shopper marketing path to purchase initiatives for Unilver including the Northeastern regional sales budget of $8.4MM for 37 top CPG brands.▪ Present, alongside agency colleagues, national on and off-premise campaign ideas.▪ Lead internal commercial marketing program briefings to creative and research staff and assist with the formulation of marketing strategies.▪ Act as a liaison between the client and agency by maintaining regular contact with both parties to ensure communication flows effectively.

New York, Ny, Us

Bachelor Of Arts - Ba

General Studies

High School Diploma

Education record