Evan Chelsee (They/Them) Email & Phone Number

Long Beach, Ca, Us

www.openconceptagenda.com

Southern California, Us

Southern California, Us

Responsible for new product development, product launch roadmapping, and 3P marketplace oversight. Collaborates with Marketing Manager on digital go-to-market strategy.- Established multi-channel product launch strategy and created step-by-step process templates to support operational growth. - Re-launched the Pawstruck Natural Dog Treat Subscription Box, including a complete content redesign, resulting in a 25% cost reduction and a 16% increase in subscribers. - Hired & onboarded a new Marketing Manager from an initial pool of 900 applicants. Designed and documented a repeatable, highly automated, culture-focused hiring process.

Southern California, Us

Served as the cross-functional bridge between our marketing efforts and company operations. Blended technical admin with creative content development and project management.- Designed Asana digital workflow management protocols, along with an onboarding guide to support company-wide adoption.- Managed day-to-day operations of a newly acquired product line — The Dapper Dog subscription box. Responsibilities included vendor negotiations, box curation, Amazon partnership, and influencer management. -Increased Dapper Dog Box subscriptions by 54% and created $74K in net new sales through the launch of a specialty gift box. - Negotiated a 38% YoY cost reduction with FedEx.

Southern California, Us

Responsible for developing online brand presence, lifecycle marketing, and maintaining brand consistency across channels. Handled content marketing, email marketing, and social media oversight.- Developed the employee onboarding process to support the growth of our team. Documented standard operating procedures and best practices. - Launched a weekly email newsletter accounting 20-25% of monthly website revenue. Created highly effective campaigns and flows in Klaviyo utilizing A/B testing. - Managed two marketing assistants and their production of blog and organic social content.- Ghostwrote content published on Forbes.com, Huffington Post, and The Muse.

Long Beach, Ca, Us

Managed online brand content, including social media, blog content, and email marketing. Created and maintained monthly content calendars.- Launched the brand’s influencer marketing program. Responsible for content creator relationship management, creative asset management, and process documentation. Collected high-quality UGC and hundreds of testimonial photos, which have been featured in ads, press kits, and product catalogs. - Implemented a new social media scheduling system to streamline content sharing and better utilize back-catalog of content. - Created an educational email sequence on dog nutrition with an average open rate of 40% and a 10% CTR.

Supported art gallery operations, including coordinating and communicating with artists, curation support, event management, as well as artwork sales and shipping logistics. - Established Artist Opportunity email newsletter, connecting artists to paid opportunities in the LA area.- Managed artist asset submissions, crafted press releases, and served as administrative support for the biggest gallery show to date, Ode to the Bridge, which included 45 artists.

Served as administrative and event support, reporting directly to the Executive Director.- Managed artist document submissions and compiled assets for review by the Selection Committee to form Art Share’s 2014 and 2015 Group Gallery Shows. - Drafted communications with outside partners, donor thank you letters, event invitations, and artist rejection letters.