Executive with international experience and solid career in technology developed in Digital Products, Digital Transformation, Marketing, eCommerce and Software Development, working in different segments: industry, retail, direct sales, IT services, payment methods, tax, B2C and B2B.My experiences have shaped me into a hybrid profile that allows me to understand problems from a business point of view and how to solve them by applying technology.Experiences:- Design of end-to-end digital products from strategy to roadmap and development.- Facilitation of design thinking/discovery dynamics for different market segments.- Experience in data-based decision making.- Creation of methodologies for designing digital products, expanding the Facebook fan base and marketing strategies with ROI scenarios.- Implementation of a Digital Marketing area to disseminate the digital culture.- Implementation of financially sustainable eCommerce operations addressing strategy, customer experience, processes, marketing and platform.- Internationalization project with transfer of technology, processes and guidelines from the USA to Brazil and LATAM.- Restructuring the marketing area, improving efficiency in content production, conducting agency competition, go-to-market strategy, marketing and communication campaigns.- International experience in the USA and Latin America and leadership of multidisciplinary and multicultural teams.- Mastery of Design Thinking, Agile, Lean and OKRs.Results and achievements:- Creation of a digital product for the sale of automobile assistance to consumers, enabling the B2C business of a B2B company.- Improvement of the organizational climate, increasing the satisfaction rate by 35%, connecting generations Y and Z.- Development of the e-commerce channel for Littmann stethoscopes, generating purchasing access for the target audience of doctors and students, becoming the main sales channel for the product with a 30% share.- Creation of a sophisticated workflow in Lotus Notes, reducing the time to create new products by half, the company's business differentiator based on innovative products.Are you looking for someone who knows how to diagnose business problems and how to solve them? So let's talk: emfreitas1966@gmail.com