Evangeline Chen, Mba Email & Phone Number

Los Angeles, Ca, Us

Menlo Park, Ca, Us

Los Angeles, Ca, Us

I establish & operate my photography business, specializing in events and weddings for high profile clients and celebrities. I also manage all aspects of the business - client consultations, project planning, budgeting, and post-production editing. I source and negotiate new partnerships through strategic outreach to revitalize marketing efforts, resulting in 32% increase of clients. I design and manage site content strategies, templates, and best practices, leading to 86% increase in viewership for clients. I drove product awareness and adoption with blend of digital marketing, social media, influencer marketing for high-profile Fortune 500 partners to grow audience and drive business, which led to scaling products to more diversity inclusive markets. I spearheaded a pro-active social media presence, strengthening connections with clients to grow to 23k+ followers on Instagram. I manage marketing campaigns with high-profile Fortune 500 partners, which led to scaling product to more diverse markets.I also tattoo, design, and paint. https://www.instagram.com/evangelinetravels/

I attract over 1000+ clients through marketing campaigns on social media, generating over 126k+ site visits. I led successful visual and strategic brand transformation, ensuring cohesive style and messaging in all consumer touch points. I utilized data to market products with keywords and SEO, along with a pricing strategy that boosted revenue 1.5x. I increased store ROI by 20%, using data-driven marketing with test-and-learn approach throughout product launches, pricing strategy, promotional strategy, and product design. I develop and create my products with Adobe Photoshop, and Procreate. I also manage all projects and accounting.

Menlo Park, Ca, Us

Menlo Park, Ca, Us

I guide media strategy, planning, and implementation of campaigns through analyzing datasets and insights to deliver against Key Performance Indicators. I collaborate and build connections with 5 main cross-functional teams (Solutions Engineer, BPO, Creative Shop, Solutions Architect, and Marketing Science) to deliver results in a goal-oriented environment.Accomplishments: • Won the Big Softie Award for my team’s Hackathon project, Avatar Representation: Curated fashion to amplify cultural identities and advance equity in the Avatar store. “A project that’s almost too good for this world, where this is an example of how you can use your powers for good”• Won design contest for Remote Social workplace cover page• Designed club logos for Contrology club and Climbing LA club at Meta to be placed on club swag products• Joined the leadership team of Prosper to advocate for AAPI at Meta• Volunteered to mentor for Elevate Circles mentorship for LatinX and Black small and medium businesses• Became an Accessibility Explorer at Meta

New York, Ny, Us

I conducted industry research and build marketing materials for the syndicated and leveraged finance investment banking deal cycle. I built and maintained financial models to aid in impact of client credibility, capital structures, and transaction analysis.

New York, Ny, Us

I exceeded 300% of goals for investment growth through client acquisition and retention strategies. I improved my book of business by over 120% in 6 months by cold-calling and sourcing clients. I recruited, trained, and mentored new bankers on sales strategies, client management, and advanced product knowledge. I also managed the start-up Asian American (ASPIRE) business resource group as part of the leadership team as Marketing Chair in the DMV region.

Los Angeles, Ca, Us

I plan and execute marketing campaigns, social media strategy and implementation, digital web site content development, and layout website design for the Office of Diversity, Equity, and Inclusion. I provide and manage site content strategies, campaigns, trainings, best practices and policies that addresses the phases and needs of all stakeholders. I create site guidelines and policies that enforce consistency, brand standards, and drive appropriate exposure to reinforce brand.

Universal City, Ca, Us

I utilized first-party data, retail and sales data, and marketing performance data to evaluate marketing performance and improve film marketing strategies. I assisted media team with paid, earned, and owned marketing analysis and reporting deliverables for title performance and trends to executives. I also prepared industry updates on quarterly sales and syndicated research reports to inform executives of industry trends.

Woodside, Ca, Us

Katch is an entertainment tech data analytics company that will help content producers, marketers, and other industry stakeholders make better data-driven decisions. I worked closely with the Executive of Product and Engineering to optimize brand strategy for the target market, and created marketing value propositions and campaign concepts. I established brand development through brand ladders and supported creative deliverables as lead of team. I led focus groups to test and tailor product features and messaging to be ready for launch. I collaborated with 20+ cross-functional team members, providing weekly presentations to executives on market trends.

I achieved top internet manager at the dealership within 8 months of hire by exceeding 170% of sale goals. I gained a promotion within 2 months by surpassing 400% of goals for client acquisition & retention through marketing and relationship building strategies. I managed a cross-functional team of 15 in sales, finance, delivery, and support field to optimize efficiency through the deal cycle. I also executed deal-making and negotiations with clients to maximize profits while finding best solutions for their needs.

San Francisco, California, Us

In focusing on relationship building, I achieved top banker within 2 quarters of hire, resulting in the highest loan units per month in my time there, and a promotion.

Master Of Business Administration - Mba

Bachelor Of Arts (B.A.), Political Science / International Relations