Steve Evanitsky Email & Phone Number

Pittsford, Ny 14534

Cortex VIP Cinemas was created to deliver the definitive home cinema or media room experience. Cortex VIP Cinemas is not a one-size-fits-all approach, but rather a custom-designed set of electronics engineered explicitly for the environment in which it lives. Appointed as a worldwide distributor of Dolby Laboratories’ professional cinema products for use in the luxury home market, Cortex VIP Cinemas has harnessed Dolby’s technology and married it with propriety support equipment from Cortex, creating a system that has never before been available.

Greater Chicago Area

Cortex Brands is the parent company of Cortex VIP Cinemas, Cortex Smart Cords, and Cortex Calibrations. These companies have formulated a new approach and new product offerings aimed at the Consumer Electronics and the Luxury Service and Installation Industries.

Rochester, New York Area

Responsible for managing $6M of audio product sales annually; developing sales forecasts; overseeing marketing of 10 major products and services across 6 continents; and managing sales and technical staff consisting of 5 employees, 15 manufacturing rep firms, 15 international distribution companies, and 600+ dealers• Achieved 25% annual sales growth• Attracted and retained talent; responsible for augmenting sales staff by 50% • Built a brand-new sales channel for selling audio processors to commercial cinemas, and a residential sales channel for selling audio processors and amplifiers to individuals• Established partnerships with complementary brands to expand sales• Streamlined sales process by converting all sales documents into PDF-friendly forms, establishing Zoho CRM to keep track of sales history, and prioritizing ideal targets• Improved communication and response times to clientele.• Established social-media presence on Twitter, YouTube, and LinkedIn

Greater Los Angeles Area

Responsible for managing $2.2M of audio product sales annually; pursuing new business opportunities and managing customer relations• Expanded dealer network 100% by visiting dealers and building consumer awareness • Demonstrated products at major trade shows and conventions (e.g., CinemaCon, ShowEast, Geneva Convention, National Association of Theatre Owners)• Captured 70% of theatre market in the Philippines • Established commercial cinema dealer network in Australia, China, India, Japan, South Korea, Malaysia, New Zealand, Pakistan, Philippines, Sri Lanka• Conceived and delivered promotional videos for commercial cinema processor product

Greater Los Angeles Area

Responsible for distributing films and digital prints to 900+ theaters within the Western U.S. and Pacific Islands; managing film sales and distribution operations; communicating daily with advertising and publicity agencies; overseeing booking department daily activities• Coordinated theater rentals for major motion picture events and publicity events• Built excellent reputation with clients and vendors• Reorganized theater owner tracking system, creating a more efficient and cost-effective workflow

Greater Los Angeles Area

Responsible for tabulating Western Division theatre gross sales and maintaining electronic box office reports and attendance tracking• Developed theatre owner and film booker database to streamline clientele communications• Overhauled box office reporting system, eliminating office clutter and expediting report generation and tracking

Rochester, New York Area

• Founded and managed residential and commercial painting business• Managed full and part-time staff• Created and executed successful marketing strategies

Rochester, New York Area

• Performed fire rescue missions and provided emergency medical services• Elected as Vice President (1999-2001); responsible for the day-to-day operations of the business side of the Association• Received 1997 Presidents’ Award for recruiting and training junior members of the Fire Department.

B.S., Cinema And Photography

Each of my three films earned nominations for the coveted Ithaca College “Best of Show” award. WHETTING THE SCYTHE is my most successful.

Entertainment Studies

UCLA Extension's Entertainment Studies offers dynamic and comprehensive professional training programs on the art and business.