Evan Davis

Evan Davis Email and Phone Number

Innovative Marketing & Tech Executive | Data-Driven | Strategic Planning & Execution | Business Transformation | Creative Marketing @ OneWater Marine
Evan Davis's Location
Atlanta Metropolitan Area, United States, United States
Evan Davis's Contact Details
About Evan Davis

As a data-driven and innovative marketing executive, I leverage my expertise to drive growth through creative marketing strategies and campaigns. I am a strategic marketer who crafts lasting, impactful solutions that transform businesses. Throughout my career, I have remained a supportive and engaging leader who builds high-performing teams through mentoring, coaching, and professional development. I facilitate impactful, out-of-the-box problem-solving to address common and unique business challenges. By translating data into actionable steps, I achieve business growth and key results. I am passionate about creating and building brand awareness while reinforcing brand pillars to support sales processes and profitable revenue growth. Please review a few of my top career highlights below: • Contributed to OneWater Marine’s growth from $90M to $1.9B in revenue from 2013 to 2023. Created identity, extended brand awareness, generated sales leads, and built and launched in-house software applications supporting proprietary sales processes, resulting in the company’s initial public offering in 2020.• Conceived, built, and launched the Nukleus ad platform; revolutionized the marketing and sale of durable goods for dealers and private sellers. Identified the opportunity, cast the vision, and designed the business model; then adapted it for adjacent markets to maximize revenue growth while leading a multifaceted team. • Leveraged my extensive entrepreneurial background to found and grow innovative companies through data-driven, out-of-the-box thinking and creativity to deliver impactful solutions.• Authored the system requirements at LinksTime.com to invent real-time internet tee times. Leveraged my sports marketing relationships and innovative promotions, driving 2+ million tee time reservations across the network of courses within 3 years. I am excited to expand my professional network and welcome you to connect. My email is evandavis72@outlook.com. AREAS OF EXPERTISE Dynamic Public SpeakingBudgeting & ROI Analysis Marketing & Brand StrategyIndustry Thought LeadershipData-Driven Decision-MakingLaunch Planning & ExecutionCross-Functional CollaborationProject Management & Delivery Revenue Growth & Market ExpansionTeam Leadership, Mentoring, & CoachingStakeholder Communications & Relationships Systems Integration & Technical Development

Evan Davis's Current Company Details
OneWater Marine

Onewater Marine

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Innovative Marketing & Tech Executive | Data-Driven | Strategic Planning & Execution | Business Transformation | Creative Marketing
Evan Davis Work Experience Details
  • Onewater Marine
    Vice President, Customer Rewards And Loyalty
    Onewater Marine Jan 2024 - Present
    Buford, Georgia, Us
    Reporting directly to president and chief operating officer; drove design and development of customer rewards and loyalty program with multi-tiered benefits and points tracking system. Built customer-facing desktop and mobile applications. Integrated disparate systems into centralized rewards platform. Collaborated across organization to deliver value to all departments and business units. Led team of software engineers and developers, designed employee training materials, and bolstered marketing with branding, launch, and promotional strategies.
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  • Onewater Marine
    Vice President, Software Implementation
    Onewater Marine Aug 2022 - Dec 2023
    Buford, Georgia, Us
    Determined feasibility for previously challenged Microsoft Dynamics ERP implementation through comprehensive evaluation and cross-functional collaboration. Created demonstrations that highlighted system deficiencies. Selected new vendor for gathering requirements and road mapping future development. Communicated with stakeholders, formed lasting vendor relationships, and recommended next steps to decision-makers regarding lack of ROI and, ultimately, project termination.• Crafted comprehensive evaluation and decision-making framework used for future ERP initiatives after executing successful project termination without negatively impacting relationships.
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  • Pop Sells, Llc (Pop Yachts/Pop Rvs/Pop Homes)
    Vice President, Marketing And Enterprise Growth
    Pop Sells, Llc (Pop Yachts/Pop Rvs/Pop Homes) Nov 2021 - Aug 2022
    Recruited to transform boat and RV marketplaces into a universal platform. Rebranded company with 4 distinct identities into singular, cohesive brand. Researched markets and analyzed data to determine corporate messaging, brand guidelines, and overall identity to position company competitively for continuous growth. Conceptualized data-driven campaigns to boost brand awareness, traffic, and sales leads. Defined and managed $3M+ annual marketing budget.
  • Onewater Marine
    Director, Marketing
    Onewater Marine Oct 2013 - Nov 2021
    Buford, Georgia, Us
    Led marketing efforts to achieve sales growth and advertising efficiency to maximize ROI. Supported company growth, from early-stage market research to IPO efforts. Recruited, mentored, and guided team of 13 while directing in-house software development and training teams. Applied data-driven decisions to drive profitable sales growth through innovative and engaging strategies and campaigns. Championed early adoption of dynamic advertising technologies. Built team of professional and amateur athletes to assist with influencer marketing.• Decreased ad spend as percentage of total sales by 59%, enabling continuous growth without sacrificing profitability.• Pioneered innovative marketing events and brand launches, including the OneWake brand with supporting e-commerce platform offering watersports equipment, accessories, and lifestyle-related products. Co-wrote and produced award-winning SEASONS Wake film to promote brand transition through series of events with thousands of attendees.• Elevated brand awareness for 30 unique dealerships and multiple online marketplaces through integrated digital and traditional marketing efforts across search, display, social media, internet radio, cable, and connected TV (CTV) channels.• Spearheaded software development team leadership for key projects, such as custom CRM build, sales logs, dynamic advertising systems, and inventory management and sales attribution tools.• Authored and managed annual marketing budgets in excess of $10M by demonstrating marketing’s pivotal role in driving revenue.
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  • Marinemax
    Founder / General Manager - Nukleus.Com
    Marinemax Nov 2010 - Oct 2013
    Oldsmar, Fl, Us
    Crafted the vision, designed the business model, and garnered enthusiastic support from the CFO, CEO, and Board of Directors. Built and led a team of software engineers and developers in the development and launch of a demand side platform (DSP). Oversaw sales, marketing, and daily operations of the startup organization. Sellers sold their items on nukleus 3x's faster and at 38% of the total advertising cost of traditional advertising channels.ABOUT NUKLEUSnukleus was a wholly-owned subsidiary of MarineMax (NYSE: HZO); the world’s largest lifestyle retailer of recreational boats and yachts, as well as yacht concierge and super yacht services. As an in-house startup, nukleus leveraged social media, third party marketplaces, and digital ad networks to connect private and corporate sellers with individual buyers.
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  • Pro Lead Management
    Founder / President
    Pro Lead Management Jun 2008 - Dec 2010
    Utilized psychographic and market research to redesign the business strategy for a group of physical therapy clinics. Conducted customer segmentation and geographic analyses identifying new locations for their retail centers.Designed, implemented, and managed profit-driven business growth strategies for clients across a broad spectrum of industries. Built and led cross-functional teams including outside agencies, supporting vendors, and internal team members to exceed stated goals.Created Web-based sales and customer service strategies for marine, RV, automotive, and power sports dealerships resulting in year-over-year profit increases of up to 385%.ABOUT PRO LEAD MANAGEMENTA full-service marketing, e-commerce, and business development consultancy serving clients across the retail, healthcare, and motor sports industries.FOUNDED THE BOAT CLUB OF LAKE NORMANProcured a fleet of boats made available for use by club members who paid a flat, monthly membership fee. Grew the business aggressively and sold for a profit after two years.
  • Channel Blade Technologies
    Director Of Sales And Marketing
    Channel Blade Technologies Jul 2005 - Jun 2008
    Virginia Beach, Virginia, Us
    Integrated strategic sales and marketing efforts, built dynamic sales presentations, and authored sales and product training. Recruited top-performing sales consultants, re-structured team member roles to exploit individual strengths, and conducted weekly 1:1 sales coaching sessions. Utilized a consultative sales approach to design, personalize, and sell enterprise-level Web and lead management software solutions to OEMs and large dealer groups in North America. Helped grow Channel Blade into the leading market share position for dealer Websites and CRM software installations across North America.ABOUT CHANNEL BLADE TECHNOLOGIESChannel Blade was the leading provider of award-winning strategy, lead generation, lead management and sales education solutions that drove more leads and sales to manufacturers and dealers in the Marine, RV and power sports industries.
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  • Olympic Boat Centers
    Director Of Marketing
    Olympic Boat Centers Jun 2001 - Jul 2005
    Active member of executive management team reporting directly to the CEO. Conducted extensive financial reviews, high-level strategic planning, sales forecasting, budgeting, and operational process design while maintaining departmental oversight responsibilities.Conducted consumer and market research to strategically develop and execute: interactive, television, radio, print, and event marketing campaigns. Designed and implemented performance matrices to evaluate advertising effectiveness and measure ROI.Worked across departments and regions to create and manage Internet sales and e-marketing processes. Built e-Business Department from 0%-38% of company annual sales in less than 3 years.ABOUT OLYMPIC BOAT CENTERSOlympic Boat Centers was the largest private boat dealer in the U.S. and largest retailer of Bayliner, Maxum, and Trophy boats. The company owned and operated 32+ dealerships in Washington, California, and British Columbia.
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  • Linkstime.Com
    Director Of Marketing And Business Development
    Linkstime.Com Apr 1999 - Jun 2001
    Partnered with sports radio stations and on-air personalities, as well as regional professional sports teams and athletes to create low cost, high yield B2B and B2C campaigns growing our network of member golf facilities and consumer tee times for those member courses. Generated 2+ million tee time reservations across our network of golf facilities in first 2 years. Liaison between the company and PGA of America to create and lead continuing education seminars for PGA golf professionals. Utilized expertise in the golf industry to define and direct new software product development.ABOUT LINKSTIME.COMLinksTime.com invented real-time, Internet tee time reservations. With a network of member facilities, golfers could book Internet tee time reservations through a booking engine installed on the course's Website or through the LinksTime.com reservation portal. In addition to real-time Internet tee times, the LinksTime software suite also included: point of sale, inventory management, golf car fleet management, tournament and events, accounting, as well as food and beverage modules.
  • The Club At Snoqualmie Ridge
    First Assistant Golf Professional
    The Club At Snoqualmie Ridge Apr 1999 - Oct 1999
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  • Willows Run Golf Course
    Head Golf Professional
    Willows Run Golf Course Jun 1998 - Apr 1999
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  • Crown Canyon Country Club, Druids Glen Golf Club
    Assistant Golf Professional
    Crown Canyon Country Club, Druids Glen Golf Club Jul 1996 - Jun 1998

Evan Davis Skills

Product Development Financial Planning Marketing Strategy Market Planning Integrated Marketing Digital Marketing Product Management Start Up Ventures Managing Start Ups Entrepreneurship E Commerce Seo Crm Lead Generation Account Management Marketing Business Development Strategy Leadership Management Sales Strategic Planning Cross Functional Team Leadership Start Ups Team Building Online Marketing Social Media Marketing Advertising Customer Relationship Management Sales Management Social Media Business Strategy Customer Service Negotiation Online Advertising Budgeting

Evan Davis Education Details

  • Harvard Business School
    Harvard Business School
    And Change Management
  • Seattle Pacific University
    Seattle Pacific University
    Communication
  • Pga Of America
    Pga Of America
    Rules Of Golf

Frequently Asked Questions about Evan Davis

What company does Evan Davis work for?

Evan Davis works for Onewater Marine

What is Evan Davis's role at the current company?

Evan Davis's current role is Innovative Marketing & Tech Executive | Data-Driven | Strategic Planning & Execution | Business Transformation | Creative Marketing.

What is Evan Davis's email address?

Evan Davis's email address is ev****@****ail.com

What is Evan Davis's direct phone number?

Evan Davis's direct phone number is +170452*****

What schools did Evan Davis attend?

Evan Davis attended Harvard Business School, Seattle Pacific University, Pga Of America.

What are some of Evan Davis's interests?

Evan Davis has interest in Home Improvement, Home Decoration, Reading.

What skills is Evan Davis known for?

Evan Davis has skills like Product Development, Financial Planning, Marketing Strategy, Market Planning, Integrated Marketing, Digital Marketing, Product Management, Start Up Ventures, Managing Start Ups, Entrepreneurship, E Commerce, Seo.

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