Evan Swanson Email & Phone Number

San Jose, CA, US

• Storefront Buyer ExperienceSet vision and drove the creation of the newest ebay Stores experience on desktop and mobile. Championed the concept of seller-based commerce on ebay. Created fresh, modern user experience.
• Led cross-functional teams in building and launching a new buyer experience allowing sellers to tell their brand story, merchandize their inventory leading to 12% increase in conversion rate across 750,000 stores.
• Implemented data-driven approach to product development by implementing an A/B testing framework to test hypothesis and launch features that positively impacted metrics.
• Facilitated design-thinking based workshops, leading to the creation of user-centric products that solved complex problems including a concept that drove +5% increase in add-to-cart actions.
• Collaborated with engineering teams, designers, product marketers, and customers in an agile environment, obsessively prioritizing roadmaps to deliver the high-quality products that meet customer needs.
• Built strong relationships with partner teams, including front/back end and native app engineers, by inspiring and guiding them to achieve common goals and drive aligned metrics. This resulted in a team that delivered.

Beaverton, OR, US

• Global Retail Experience and Innovation Product Owner digital commerce experiences for global Nike-owned retail stores. Manage cross-team communication, workflow, product roadmap and releases. Evaluate omni-channel.
• Launched multiple digital experiences - 100+ stores in North America, Europe, Japan, and China.
• Led Agile product development by bringing concept to market and scaling to service millions of users.
• Worked closely with key stakeholders in defining product roadmaps and developing market research / business cases in alignment with product objectives.
• Improve and standardize processes across global product teams, streamlining path from prototyping to pilots and scalability.

Beaverton, OR, US

• Agile product owner for iOS and Android Scrum teams. Led product development of iOS, Android, and wearable devices for innovative experiences with millions of active users. Tracked developing technology in the app and.
• Drove significant growth of active member base by increasing Nike+ Running app engagement. Increasing app rating from 2.5 to 4.5 stars on app store and boosting user base by 50% in one year.
• Innovated digital experiences including Nike+ Kinect Training, a top-ranking Xbox title and Cannes Golden Lion winner for User Experience by managing the prioritization of experience and quality to optimize impact at.

Beaverton, OR, US

• Led initiatives in supply chain and brand teams.
• Reduced costs across marketing functions by leading development / delivery of an internal Digital Asset Management tool to significantly increase reuse of images.
• Managed adoption of a social media management system (Sprinklr) supporting Nike’s first global social media campaign.

Portland, OR, US

• Managed digital projects across global agency offices
• Drove operational efficiency across international teams by conducting extensive workflow analysis and designing optimal solutions.
• Expedited resource planning by designing / implementing media buying solutions and improving accuracy.

Houston, Texas, US

Managed portfolio of high-profile accounts including adidas America.

New Product Development division. Managed product start ups. Developed international manufacturing teams. Managed full product life cycle. Lead efforts to improve product quality.

Mba, Sustainability, Marketing

Bs, Mechanical Engineering