Evan Swanson

Evan Swanson Email and Phone Number

Product Leader at eBay @ eBay
Evan Swanson's Location
Bend, Oregon, United States, United States
About Evan Swanson

• Senior Product Manager with 7+ years of experience.• Digital product leader bringing new concepts to market and scaling them to serve millions of users globally.• Evangelist of data-driven decision making anchored in consumer insights. • Skilled at defining product roadmaps, developing business cases, and achieving exponential growth. • Enthusiastic collaborative problem solver skilled at presenting concepts / solutions to leaders. • Known for developing and managing top performing product teams and delivering exceptional digital commerce experiences.Areas of Expertise:Strategic Planning | Product Roadmaps | Backlog Management | User Experience Design | Team Leadership | Process Improvement | E-Commerce | Machine Learning | Personalization at Scale | Service Development | Analytics and A/B Testing

Evan Swanson's Current Company Details
eBay

Ebay

View
Product Leader at eBay
Website:
ebayinc.com
Evan Swanson Work Experience Details
  • Ebay
    Sr. Product Manager - Stores Buyer Experience
    Ebay Jan 2018 - Present
    San Jose, Ca, Us
    Storefront Buyer ExperienceSet vision and drove the creation of the newest ebay Stores experience on desktop and mobile. Championed the concept of seller-based commerce on ebay. Created fresh, modern user experience and new features that integrated multiple datasets and seller content into a singular destination to shop a seller, build trust and browse current inventory and promotions. • Led cross-functional teams in building and launching a new buyer experience allowing sellers to tell their brand story, merchandize their inventory leading to 12% increase in conversion rate across 750,000 stores. • Implemented data-driven approach to product development by implementing an A/B testing framework to test hypothesis and launch features that positively impacted metrics. • Facilitated design-thinking based workshops, leading to the creation of user-centric products that solved complex problems including a concept that drove +5% increase in add-to-cart actions. • Collaborated with engineering teams, designers, product marketers, and customers in an agile environment, obsessively prioritizing roadmaps to deliver the high-quality products that meet customer needs.• Built strong relationships with partner teams, including front/back end and native app engineers, by inspiring and guiding them to achieve common goals and drive aligned metrics. This resulted in a team that delivered more quickly, shifted to a continuous delivery model and reduced the bug count to virtually zero. • Communicated effectively with teams and stakeholders, aligning on goals and deliverables, and ensuring that everyone was on the same page. This included presented to large cross-functional internal team Led the adoption of UserTesting.com by the product team allowing the team to resolve UX issue before production testing. • Adopted an entrepreneurial mindset, rolling up sleeves, thriving in ambiguity, and getting work done.
  • Nike
    Global Sr. Product Manager - Retail Experience And Innovation
    Nike Apr 2015 - 2018
    Beaverton, Or, Us
    Global Retail Experience and Innovation Product Owner digital commerce experiences for global Nike-owned retail stores. Manage cross-team communication, workflow, product roadmap and releases. Evaluate omni-channel opportunities to align shopping tools and experiences between brick and mortar retail and .com. Developed and presented concepts to senior leaders and global stakeholders. Manage product team of up to four direct reports.• Launched multiple digital experiences - 100+ stores in North America, Europe, Japan, and China. • Led Agile product development by bringing concept to market and scaling to service millions of users.• Worked closely with key stakeholders in defining product roadmaps and developing market research / business cases in alignment with product objectives. • Improve and standardize processes across global product teams, streamlining path from prototyping to pilots and scalability.
  • Nike
    Senior Product Manager - Nike+ Running (Nrc)
    Nike Feb 2011 - Apr 2015
    Beaverton, Or, Us
    Agile product owner for iOS and Android Scrum teams. Led product development of iOS, Android, and wearable devices for innovative experiences with millions of active users. Tracked developing technology in the app and wearable space. Developed product roadmap / create user stories and mapped near term and long deliverables maintaining competitive lead. • Drove significant growth of active member base by increasing Nike+ Running app engagement. Increasing app rating from 2.5 to 4.5 stars on app store and boosting user base by 50% in one year.• Innovated digital experiences including Nike+ Kinect Training, a top-ranking Xbox title and Cannes Golden Lion winner for User Experience by managing the prioritization of experience and quality to optimize impact at launch. Worked across functions - PR, Marketing, and Consumer Services for integrated launch plans, meeting defined budgets, product objectives, and launch deadlines.
  • Nike
    Business Consultant/Project Manager
    Nike Jan 2008 - Dec 2011
    Beaverton, Or, Us
    Led initiatives in supply chain and brand teams. • Reduced costs across marketing functions by leading development / delivery of an internal Digital Asset Management tool to significantly increase reuse of images. • Managed adoption of a social media management system (Sprinklr) supporting Nike’s first global social media campaign.
  • Wieden + Kennedy
    Global Project Manager
    Wieden + Kennedy Jul 2006 - Feb 2008
    Portland, Or, Us
    Managed digital projects across global agency offices 
• Drove operational efficiency across international teams by conducting extensive workflow analysis and designing optimal solutions. 
• Expedited resource planning by designing / implementing media buying solutions and improving accuracy.
  • Hp Enterprise Services
    Consultant / Developer
    Hp Enterprise Services Jan 1999 - Jun 2006
    Houston, Texas, Us
    Managed portfolio of high-profile accounts including adidas America.
  • Ray-Ban Eyewear
    Product Developer - New Product Division
    Ray-Ban Eyewear Jul 1997 - Oct 1998
    New Product Development division. Managed product start ups. Developed international manufacturing teams. Managed full product life cycle. Lead efforts to improve product quality.

Evan Swanson Skills

User Experience Product Management Product Development Project Management Analytics Marketing Strategy Management Start Ups Social Media Cross Functional Team Leadership Digital Marketing Marketing Team Leadership Business Development Process Improvement Business Intelligence Strategic Planning Strategy Business Process Improvement Competitive Analysis Online Marketing Business Strategy Vendor Management Program Management E Commerce Social Media Marketing Team Management Product Marketing Entrepreneurship Digital Strategy Web Analytics Market Research Leadership Brand Development Product Design Integrated Marketing

Evan Swanson Education Details

  • University Of Portland
    University Of Portland
    Marketing
  • Rochester Institute Of Technology
    Rochester Institute Of Technology
    Mechanical Engineering

Frequently Asked Questions about Evan Swanson

What company does Evan Swanson work for?

Evan Swanson works for Ebay

What is Evan Swanson's role at the current company?

Evan Swanson's current role is Product Leader at eBay.

What is Evan Swanson's email address?

Evan Swanson's email address is ev****@****hoo.com

What is Evan Swanson's direct phone number?

Evan Swanson's direct phone number is +150347*****

What schools did Evan Swanson attend?

Evan Swanson attended University Of Portland, Rochester Institute Of Technology.

What are some of Evan Swanson's interests?

Evan Swanson has interest in Climbing And The Outdoors, Health And Fitness, Business Development, Technology, Running, New Venture Management.

What skills is Evan Swanson known for?

Evan Swanson has skills like User Experience, Product Management, Product Development, Project Management, Analytics, Marketing Strategy, Management, Start Ups, Social Media, Cross Functional Team Leadership, Digital Marketing, Marketing.

Who are Evan Swanson's colleagues?

Evan Swanson's colleagues are Fernando Zhou, Bill Mu, Zhexuan Dong, Jessica Hicks, Yifat (Hazon) Shalem, Alfonso Castillo, Michael Walsh.

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