Digital Sports Producer
Greater Seattle Area
— Developed digital and social media strategy, including a unique, cohesive cross-platform voice, to grow audience and engagement for Seattle's largest media organization— 1x APSE Grand Slam, 2x Triple Crown, including top-10 online competing in largest category— Co-creator and writer/curator of the Football Fan Fix newsletter, a unique way to connect with an avid fanbase and convert subscribers— Edited stories and wrote creative, engaging online headlines— Brainstormed and created award-winning digital projects— Reported and wrote features and high-school enterprise stories; filled in on game coverage; wrote up trending news with local flair— Used Photoshop and other programs to create graphics, GIFs and other visuals— Wrote newsletter items for The Morning Brief, an industry leader in subscribers and clickthrough rates— Used editorial judgement to rank stories and determine centerpiece content, increasing traffic and click-through rates on our Sports home page— Tracked analytics and optimized headlines for SEO using Chartbeat and Google Analytics