Marketing Executive
Current•Researched target audiences media habit and propose media strategies in multicultural channels to maximize brand exposure for clients•Participated in brainstorming and research sessions to develop packaging, online or print advertising design and oversee production process.•Managed relationships with all external partners that increased contract database by more than 30%, opens up sponsors and paid advertising opportunities for the sales team•Conduct research on effectiveness of various marketing projects and strategies including website design, print advertisements, promotional materials on TV, radio, and vehicles etc.(Key clients: Rogers Communication Inc., Google, BMW Autohaus, Samsung, Lancôme, IKEA, Clarins, Clinique, Maybelline, Toshiba, Lacoste, Downtown Audi, Mercedes-Benz Markham)