Eve Chen, Mba, Bb (陳若平) work email
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Eve Chen, Mba, Bb (陳若平) personal email
Eve Chen, Mba, Bb (陳若平) phone numbers
Eve is a serial entrepreneur, veteran revenue marketer, and business advisor with over 25 years of B2B & B2C experience globally and held leadership positions with a number of multinational corporations across the Asia Pac and North America regions. Eve is a pioneer in martech adoption in Australia and developed the Revenue Generation Value Chain™️ and Maturity Framework in 2015 as she saw a lack of readiness from companies to maximize the value of digital solutions and heads up a revenue marketing agency, The Growth Engine, that dedicates to help businesses of all sizes to accelerate their revenue growth.Eve has extensive experience from multinationals, government agencies, and private consulting in a wide range of industries, resulting in best-in-class programs, strategies, tactics, and measurable outcomes.Eve is experienced in identifying market opportunities, developing win-win relationships, and accountable demand generation & lead nurturing and sales enablement programs driving revenue growth & profitable results. Eve has track records in devising revenue-focused strategies throughout the Asia & Pacific regions and executing ROI-driven programs that exceeded expectations while reducing costs, significantly improving existing procedures and processes. Her strengths in developing and driving a high-performance team; designing operational models and processes to achieve optimal effectiveness and efficiency; and implementing the latest smart technologies are key factors contributing to her past success in driving business results. Eve has extensive experience in deploying offshoring strategies for a complex corporate environment, designing processes, deploying systems, hiring people, and creating a culture to achieve business outcomes. Eve's current goals focus on helping businesses of all sizes solve their growth challenges. Specialties: • Business strategy, planning & execution • Sales lead / acquisition strategies & execution • Account Based Marketing • Inside sales management and campaign execution• Digital marketing strategies, execution & analytics • Budget management & optimisation • Asia Pacific market entry strategies• Branding & value proposition development • Salesforce & marketing automation • Front line management • Process development & improvement • Team coaching & mentoring
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Head Of Marketing, UsaShootstaDenver, Co, Us
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Chief Marketing OfficerCliexaDenver, Co, Us -
Mentor To Founders - Customer Acquisition And RetentionPlug And Play Tech Center Sep 2024 - PresentSunnyvale, Ca, Us -
Co-FounderCatalysi Aug 2024 - PresentCatalysi: Revolutionizing B2B Revenue Generation with Intelligent PrecisionDrive explosive revenue growth by surgically targeting and engaging your highest-value accounts.Catalysi is revolutionizing B2B revenue generation with a cutting-edge, AI-powered platform for intelligent account-based marketing and selling.Get ready for a transformative era of hyper-efficient B2B revenue generation. Subscribe to be first in line when Catalysi launches at catalysi.com -
Mentor To FoundersSocial Venture Partners Denver Jun 2024 - PresentDenver, Co, Us -
Fractional Cmo & Board Of Directors - Strategic Growth AdvisoryClusivi Feb 2024 - PresentDenver, Colorado, Us -
AuthorPackt Jan 2024 - PresentBirmingham, England, GbIn the dynamic landscape of modern product management, professionals face a myriad of challenges, spanning customer acquisition, monetization, user retention, competition, and technical expertise. To overcome these hurdles, my book Growth Product Manager's Handbook crystalizes growth strategies that revolve around harnessing the power of data, experimentation, and user insights to drive growth for a product.This handbook serves as your guide to exploring the essential growth product management models and their applications in various contexts, unveiling their role in enhancing revenue performance and customer retention. Along the way, actionable steps will steer you in implementing these models while helping you better understand your users, experiment with new features and marketing strategies, and measure the impact of your efforts, ultimately guiding you to achieve your customer retention and lifetime customer goals.By the end of this book, you’ll have gained advanced insights into growth product management, models, and growth strategies, and when and how to use them to achieve customer-for-life goals and optimized revenue performance.Order your copy at https://packt.link/pb8tY -
Consultant, Business Growth Strategy & AbmFlow State Marketing Jan 2024 - PresentSydney, Au -
Us Fellow & AlumniYtili | Young Transatlantic Innovation Leaders Initiative Sep 2023 - PresentWashington, D.C., Us -
Author Speaker & LecturerAscending Growth Oct 2022 - PresentAscending Growth is a transformation methodology with proven managerial frameworks and tools for senior marketers who aim to drive sustainable growth outcomes for their organizations, large or small. First, it introduces a managerial framework “The Growth Experience (GX)” as the core foundation to manage your revenue generation engine and beyond technology, it also examines the other nine elements in the Revenue Generation Value Chain through a maturity framework. Finally, Ascending Growth takes you through a practical methodology called “Ascending Growth Method (AGM)” to help you take on the transformation journey with real-life examples and tips. Featuring real-world experience and case studies, Ascending Growth provides the HOW TO guide for marketers who are brave enough to take on the transformation journey to turn their revenue generation functions into a sustainable competitive advantage. Download a complimentary copy of the introduction chapter at: https://ascendinggrowth.comFor organizations that need personalized assistance to embark on Ascending Growth transformation to improve customer value, drive business growth and elevate your career at the same time, contact info@the-growth-engine.com. Find out more about The Growth Engine at https://the-growth-engine.com -
Founder & CeoThe Growth Engine Jul 2015 - PresentDenver, Colorado , UsUnlocking Exponential Growth for Tech Startups and B2B EnterprisesAbout Us:The Growth Engine is a premier end-to-end partner dedicated to transforming innovative ideas into thriving businesses and optimizing revenue generation for B2B enterprises. We combine proven methodologies, proprietary frameworks, and hands-on expertise to drive sustainable growth.Our Solutions: For Tech Startups:- Launchpad: Fundraising strategies, pitch decks, and founder coaching- StratRocket: Go-to-market expertise and multi-channel growth programs- AppSpark: MVP development, UI/UX design, and product marketing- FitLaunch: Product-market fit validation and investor confidence buildingFor B2B Enterprises:- Enterprise Growth Strategy: Data-driven roadmaps for measurable results- Account-Based Experience: Personalized engagement for high-value accounts- Brand Transformation: Strategic positioning & messaging overhaul- Marketing Modernization: Tech stack optimization & team upskilling- Revenue Acceleration: End-to-end demand generation & pipeline optimizationOur Approach:We believe in customization, holistic perspectives, data-driven insights, agile methodologies, knowledge transfer, & delivering measurable results. Our proprietary frameworks, including the Growth Experience (GX), Revenue Generation Value Chain, Ascending Growth Method, & GrowthEngine-as-a-Service provide structured approaches refined through years of experience.Why Choose Us:- Proven track record of driving double & triple-digit growth- Cross-industry expertise & end-to-end capabilities- Cutting-edge technology implementation- Passionate team of growth expertsOur Team:Powered by diverse experts with 120+ years of combined experience from leading tech companies, successful startups, top consulting firms, and innovative marketing agencies.Contact us for a free consultation:https://growthengine.global | info@growthengine.global -
Member Board Of DirectorsAusdenver Feb 2021 - PresentAUSDenver is a 501(c)(3) nonprofit and is the leading representing body that promotes a strong bilateral tie between Australia and the U.S.A. based on peace, harmony, security, social inclusion, and prosperity of current and future Australians to the state of Colorado in order to live a healthy and successful life.AUSDenver has 4 strategic pillars: - Social & Emotional - Business & Economic - Educational - Cultural & Art As part of the 3 year strategic plan, AUSDenver has launched AUSDenver Business Hub, a unique business hub that aims to create a familiar and supportive environment for Australian companies expanding into the USA market. The BizHub came about as a partnership between AUSDenver, the City and County of Denver, and Galvanize Denver (Platte).If you are an Australian business that is looking to expand to the USA or an American business that is looking to expand to Australia please contact info@ausdenver.com so we can help to plug you into our business ecosystem and network. -
Podcast Producer And Host, Conference ChairRevenue Marketing Alliance Jan 2023 - Jan 2024San Francisco, Us -
Senior Revenue Marketing ManagerLexisnexis Pacific Jan 2015 - Apr 2015Chatswood , Nsw , AuResponsible for the development and execution of revenue marketing strategy and plans for the Pacific LexisNexis business across all segments, working closely with commercial and sales teams. This role includes the leadership of a group of segment based revenue marketing managers and solutions marketing managers. The key objectives of this role include the development, execution and reporting of 1) demand generation; 2) lead generation/nurturing; and 3) sales enablement activities aimed at delivering revenue results across acquisition, account growth and retention sales targets. -
Senior Marketing Planning ManagerLexisnexis Pacific Apr 2014 - Dec 2014Chatswood , Nsw , AuWorking closely with product, sales, marcom, segment marketing & solution marketing teams, responsible to facilitate the planning, execution, tracking and reporting of all marketing programs that drive sales and increase LexisNexis brand presence in all of its market segments. This includes the leadership of an offshore marketing team of 21 staff consists of integrated campaign specialists, designers, data analysts and digital / web implementation specialists, and a pricing coordinator. The key objective of this role is to establish, maintain and manage the processes, infrastructure and tools to support the development, distribution and tracking of corporate and product marketing activities and associated assets. This also includes defining the pricing framework, associated policies and overseeing the implementation of price setting.
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Head Of Marketing, AnzLexmark International (Asia Pacific) Mar 2009 - Dec 2013Lexington, Kentucky, UsResponsible for the development and management of the company’s demand generation, channel enablement, marketing communications & telesales resources and strategies. The key objectives for this role include: increasing the awareness of Lexmark solutions & product offerings; generating demand among customers in Enterprise & Government, Small to Medium Businesses and specific vertical market segments to contribute in the achievement of the company’s annual sales revenue; developing and executing channel marketing programs & offering to recruit appropriate partners and drive sales performance through the distribution channel; and responsible for managing marketing divisional operating expenses, ECG marketing budget & Marketing Development Fund (MDF) and ensuring optimised ROI in accordance to business directions and strategies. -
Channel Marketing ManagerLexmark International (Asia Pacific) Dec 2007 - Mar 2009Lexington, Kentucky, UsResponsible for developing, implementing & managing the company’s channel marketing & sales engagement programs & tools, including the management of TeleSales services in the objectives to 1) increase awareness of Lexmark brand/propositions among reseller community; 2) improve partner engagement & strengthen relationships; and 3) grow market share and overall revenues via partners. Responsible for the company's MDF budget and ensuring MDF activities are implemented in line with business directions and strategies.
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Head Of Marketing, Asia PacificKonica Minolta Business Solutions Australia May 2003 - Nov 2007Macquarie Park, Nsw, AuAccountable for the company’s annual sales revenue and responsible for a multi-million marketing budget and ensuring gross margin targets were maintained. Responsible for strategic, tactical and corporate marketing planning, marketing research, identifying new market and product opportunities, creating corporate alliances, offline and online marketing communications. Also in charge of competitive intelligence, price setting and product development and launch for this leading laser printing technologies manufacturer focused on SME/SMB & Enterprise market segments in the Asia Pacific region. -
Marketing Manager, AsiaKonica Minolta Printing Solutions Asia Feb 2001 - May 2003Ramsey, Nj, Us -
Frontline ManagementOne Tel 1999 - Dec 2000
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Marketing OfficerAct Department Of Education And Training 1996 - 1999Canberra, Act, Au
Eve Chen, Mba, Bb (陳若平) Skills
Eve Chen, Mba, Bb (陳若平) Education Details
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Macquarie Business SchoolMaster Of Business Administration -
University Of Technology Sydney
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Qut (Queensland University Of Technology)Advertising & Marketing
Frequently Asked Questions about Eve Chen, Mba, Bb (陳若平)
What company does Eve Chen, Mba, Bb (陳若平) work for?
Eve Chen, Mba, Bb (陳若平) works for Shootsta
What is Eve Chen, Mba, Bb (陳若平)'s role at the current company?
Eve Chen, Mba, Bb (陳若平)'s current role is Head of Marketing, USA.
What is Eve Chen, Mba, Bb (陳若平)'s email address?
Eve Chen, Mba, Bb (陳若平)'s email address is ev****@****ark.com
What is Eve Chen, Mba, Bb (陳若平)'s direct phone number?
Eve Chen, Mba, Bb (陳若平)'s direct phone number is +120385*****
What schools did Eve Chen, Mba, Bb (陳若平) attend?
Eve Chen, Mba, Bb (陳若平) attended Macquarie Business School, University Of Technology Sydney, Qut (Queensland University Of Technology).
What are some of Eve Chen, Mba, Bb (陳若平)'s interests?
Eve Chen, Mba, Bb (陳若平) has interest in Children, Skiing, Civil Rights And Social Action, Yoga/pilates, Environment, Dancing, Education, Business Best Practice, Bushwalking, Camping.
What skills is Eve Chen, Mba, Bb (陳若平) known for?
Eve Chen, Mba, Bb (陳若平) has skills like Strategy, Lead Generation, B2b, Digital Marketing, Marketing Strategy, Multi Channel Marketing, Demand Generation, Product Marketing, Management, Solution Selling, Marketing, Salesforce.com.
Who are Eve Chen, Mba, Bb (陳若平)'s colleagues?
Eve Chen, Mba, Bb (陳若平)'s colleagues are Aygun Mutlu Açıkel, Samantha Phillips, Deanna Yoder, John Robert Empeño, Raúl Ibarra, Oscar Talauta, Samantha Katherine.
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