Yuhan Zhao Email & Phone Number

Shanghai, China

Richmond, Virginia, United States

Paris, Île-De-France, France

Hangzhou, Zhejiang, China

- Responsible for the daily operation of the flagship store on several shopping platforms of the group’s children’s wear brand Balabala, such as updating commodity information, creating a set of activities, optimizing products pages, and decorating the store- Carried out customer positioning, designed creative and targeted marketing campaigns; wrote articles to share good products, received 600+ page views on average and 100+ likes in total; involved in the live on Wanwu platform- Organized data of diverse activities and store’s daily operation including sales and inventory according to requirements- Performed regular follow-up assessments on advertising effects and promotional events, utilized PivotTable, vlookup, column, sumif, etc. to conduct data statistics and analysis

Shanghai, China

- Gathered videos about medical teams’ triumphs, edited and produced warm-up videos for live broadcasts; assisted in the operation of three live shows with over 500 viewers, including designing propaganda posters and updating product manuals - Used Excel to conduct statistics on activity data of 30 live broadcasts, including show information on the platform of APnt and sales of products for 114 core hospitals, managed to carry out related data processing and quantitative analysis

Master'S Degree, Programme Grande Ecole (Wine & Gastronomy)

Bachelor'S Degree, Marketing, 4.03/5