Evelyn Phan Email & Phone Number

Montreal, QC, CA

Montreal, Quebec, Canada

• Digital Intelligence Team Lead
• Research insights to establish digital strategies generating engagement and growth
• Multi-team collaboration to develop and execute digital solutions (web dev, UX, creative, consulting)
• Media planning and campaign execution (social media, Google Ads, programmatic, apps, conversion optimization, SEO)
• Implement procedures to improve team efficiency
• Impact measurement and analysis, presentation of campaign performance to customers

• Participate in strategy development, lead teams and execute marketing tactics to support JACK & JONES retail stores and Bestseller Wholesale business objectives.
• Support Wholesale Sales Teams (all brands) by coming up with creative prospecting, selling-in and selling-out initiatives.
• Build relationships and processes with internal teams to optimize collaboration in various multi-disciplinary projects.
• Ensure management of projects from start to end by setting SMART objectives with KPIs to measure throughout campaign and in post-mortem phase.
• Lead and supervise Graphic Designer team to optimize productivity, follow deadlines and ensure that brand identity of each Bestseller sub-brands is respected at all customer touch points.
• Establish yearly marketing budgets and ensure on-going control of expenses

Montréal, Québec, Canada

• Various roles at the Hotel Dieu Hospital's COVID-19 screening clinic
• Patient dispatch
• Registration and opening of patient files
• Assisting nurses (collection of samples)
• Inform patients about the screening process and post-test steps

Montreal, Quebec, Canada

• 360° strategy development
• Development of campaign communication
• Central point of contact with the teams to ensure strategy execution
• Digital advertising on FB and Google
• Social media content planning
• Create and write content for traditional and digital media

Montreal, Canada Area

• 360° strategy development
• Campaign execution
• E-mail management
• Traditional and digital media content production
• Social media content planning
• Blog copywriting

Montreal, Canada Area

• Marketing of new products
• Marketing material production
• Market analysis for current and new products
• Sales reporting
• Website management

Montreal, Canada Area

• Rebranding
• Marketing material production
• Request for proposal management
• Business development in Canada and internationally
• Newsletter and press release writing
• Website management

Diplôme D'Études Supérieures Spécialisées, E-Commerce

Microprogramme De 2E Cycle Ecommerce, Digital Marketing

Cours Sem

Bachelor Of Business Administration (B.B.A.), Marketing

Bachelor Of Business Administration (B.B.A.), Marketing

Exchange Program at University of Manchester, UK

Explore, An Intensive English-Immersion Bursary Program

Perfecting my English through classroom instructions, workshops, sociocultural activities, and field trips.

Baccalauréat, Enseignement Des Mathématiques Au Secondaire

Non complété