Eve Sewell Email & Phone Number

Singapore

Singapore

Orchestrated the marketing and communications strategy for a USD $40M International Assessment and Educational Resources business, enhancing brand visibility across Southeast Asia & Pacific markets.Managed a significant and complex annual operations budget, ensuring optimal resource allocation and timely project completion.Pioneered regional multi-channel campaigns, including the launch of a new Early Years curriculum, resulting in a 60% sales target overachievement.Served as the… Show more Orchestrated the marketing and communications strategy for a USD $40M International Assessment and Educational Resources business, enhancing brand visibility across Southeast Asia & Pacific markets.Managed a significant and complex annual operations budget, ensuring optimal resource allocation and timely project completion.Pioneered regional multi-channel campaigns, including the launch of a new Early Years curriculum, resulting in a 60% sales target overachievement.Served as the brand ambassador and regional lead during the company’s rebrand in 2023, tailoring brand positioning for Asian audiences and overseeing internal and external communications.Launched an annual climate change award, engaging over 20k students across Asia and surpassing participation targets by 260%. Show less

Singapore

Transformed the regional marketing team’s approach, leading to improved campaign execution and contributing to a 6% consistent revenue growth year on year.Enhanced the reputation of Cambridge qualifications through sustained PR campaigns, achieving up to 60% coverage in tier-one publications.Adapted annual plans to focus on online marketing and virtual events during the pandemic, managing crisis communications related to exam delivery.Executed the company’s regional rebrand… Show more Transformed the regional marketing team’s approach, leading to improved campaign execution and contributing to a 6% consistent revenue growth year on year.Enhanced the reputation of Cambridge qualifications through sustained PR campaigns, achieving up to 60% coverage in tier-one publications.Adapted annual plans to focus on online marketing and virtual events during the pandemic, managing crisis communications related to exam delivery.Executed the company’s regional rebrand, producing localised digital and print marketing resources. Show less

Cambridge, United Kingdom

Delivered a major business transformation strategy and streamlined efficiencies across 20 offices, including the establishment of new offices in New York, Mumbai, and Pakistan. Led a 5-year business planning process, encouraging accountability for contributions to global performance and celebrating team success stories. Developed internal communication plans, onboarding processes and management tools to support a growing matrix of interdisciplinary roles.

Cambridge, Uk

Orchestrated over 200 international marketing events each year to support business development activities in over 40 countries. Produced bi-annual strategic plans and delivered a global events programme of seminars, conferences, award ceremonies, product launches, webinars and exhibitions.Led a team of Event Co-ordinators based in the UK and Singapore to deliver against annual business objectives in a matrix environment.

Cambridge, United Kingdom

Devised the events and publicity strategy for this national book retailer. Delivered high profile promotional events and festivals and for authors that have included Quentin Blake, Terry Pratchett and Stephen Fry with audiences ranging between 200-500. Managed all external communications and PR including the production of bespoke promotional materials, maintaining the website and social media platforms.

Cambridge, United Kingdom

In this role I co-ordinated and promoted retail events including author signings, music/book launches and other private functions.

Kettering, United Kingdom

Designed and produced print/e-magazines and websites for national clients including the British Armed Forces.